Groundwork

Food and drink · Metro area · West Virginia

Pizza places in the Weirton-Steubenville, WV-OH metro area

How the Weirton-Steubenville, WV-OH metro area compares with other metro areas and the U.S. for pizza places: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 21 out of 100: Low

Ranked #370 of 387 scored metro areas
#2 of 7 scored metro areas based in West Virginia

Listings
61
33 chain locations (54%)
Official establishments
91
All limited-service restaurants · +5.8% since 2019
Household spending a year
$163.5M
On food away from home · $3,294 a household
Spending per listing
$2.7M
47% below the U.S.
Listings per 10k households
12.3
54% above the U.S.
Population, 2025
112,468
−3.6% since 2020

See the pizza places around any address in the Weirton-Steubenville metro area

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Weirton-Steubenville metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for pizza places in the Weirton-Steubenville metro area is 21 (low), #370 of 387 scored metro areas and #2 of 7 scored metro areas based in West Virginia. That puts it in the bottom quarter of metro areas.

As of September 2026, map listings count 61 pizza places in the Weirton-Steubenville metro area. 33 of them (54%) are chain locations, against 58% across the U.S. That comes to 12.3 for every 10,000 households, 54% above the U.S. rate of 8.0.

Household spending on food away from home in the Weirton-Steubenville metro area comes to about $163.5M a year: $3,294 per household, 19% below the U.S. average. Spread across 61 pizza places, that is $2.7M per pizza place, 47% below the U.S. figure of $5.1M. That spending covers all food away from home, which pizza places share with other businesses in the trade.

In 2023, official counts showed 91 businesses with payroll in the Weirton-Steubenville metro area classed as limited-service restaurants, up 5.8% from 2019. That is one for every 546 households, against one for every 478 across the U.S. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Since fiscal 2022, 3 SBA-backed loans worth $196K have gone to businesses classed as limited-service restaurants in the Weirton-Steubenville metro area. Between 2020 and 2025, the population of the Weirton-Steubenville metro area declined 3.6%, against +3.1% for the U.S.

How the Weirton-Steubenville metro area compares

The same measures for West Virginia and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Weirton-Steubenville, WV-OH metro area compared with West Virginia and the U.S.
MeasureWeirton-Steubenville metro areaWest VirginiaU.S.
Listings per 10k households12.310.98.0
Spending per listing$2.7M$3.1M$5.1M
Households per official establishment (all limited-service restaurants)546564478
Official establishment growth, 2019–2023+5.8%−1.5%+6.1%
Population growth, 2020–2025−3.6%−1.4%+3.1%
Spending per household on food away from home$3,294$3,343$4,070
Median household income$58,784$59,608$80,734
Groundwork market score2120

Official counts and lending

Businesses

Official establishments, 2019 to 2023
91All limited-service restaurants · +5.8% over the period
Employees, 2023
1,244
Annual payroll, 2023
$21.3M
One-person businesses, 2023
21All limited-service restaurants with no payroll
Map listings, September 2026
6133 chain locations
Listings at the U.S. rate for this spending
32The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$196K

SBA-backed loans to businesses classed as limited-service restaurants in the Weirton-Steubenville metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in the Weirton-Steubenville metro area

Population, 2025 estimate
112,468−3.6% since 2020
Households
49,642
Median age
45.1
Homes lived in by their owners
72%
Vehicles per household
1.7
Land area
580 sq. mi.
People per square mile
198
Median household income
$58,784+24.2% vs. 2015–2019, before inflation
Average household income
$75,835
Median home value
$131,300
Jobs located here
36,596
Daytime population
102,743Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Weirton-Steubenville metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

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Pizza across West Virginia

Every West Virginia market ranked →

The highest-scoring metro areas in West Virginia for pizza places, numbered among those based in West Virginia (a market based in another state is listed without a number), with the Weirton-Steubenville metro area marked.

Top metro areas in West Virginia

Metro areas in West Virginia ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Washington-Arlington-Alexandria, DC-VA-MD-WV691,5816.7$7.7M+3.3%#61 of 387
Hagerstown-Martinsburg, MD-WV62988.3$4.6M+7.1%#106 of 387
Winchester, VA-WV56539.5$4.2M+6.5%#149 of 387
1Morgantown, WV217312.7$2.8M+1.3%#369 of 387
2Weirton-Steubenville, WV-OH216112.3$2.7M−3.6%#370 of 387
3Beckley, WV205211.6$2.7M−4.3%#372 of 387
4Parkersburg-Vienna, WV134211.1$2.9M−2.3%#380 of 387
5Charleston, WV129210.5$3.2M−4.7%#381 of 387
6Wheeling, WV-OH117613.1$2.6M−3.6%#384 of 387
7Huntington-Ashland, WV-KY-OH917811.7$2.9M−2.6%#387 of 387

Other business types in the Weirton-Steubenville metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in the Weirton-Steubenville, WV-OH metro area?

The Weirton-Steubenville metro area has 61 pizza places on map listings as of September 2026. 33 of them (54%) are chain locations. The listings count pizza restaurants. Official counts show 91 businesses with payroll classed as limited-service restaurants in 2023, up 5.8% from 2019. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts also show 21 one-person businesses without payroll.

How much do households in the Weirton-Steubenville, WV-OH metro area spend on food away from home?

About $163.5M a year, or $3,294 per household. That is 19% below the U.S. average (an index of 81, where 100 is the U.S. average). Spread across the 61 pizza places on map listings, it comes to $2.7M per pizza place. The spending figure covers all food away from home, not only pizza places. It is estimated from the incomes of the 49,642 households in the Weirton-Steubenville metro area and national spending patterns by income.

How does the Weirton-Steubenville, WV-OH metro area compare with the U.S. for pizza places?

The Weirton-Steubenville metro area has 12.3 pizza places per 10,000 households, 54% above the U.S. rate of 8.0. Spending per pizza place is $2.7M, 47% below the U.S. figure of $5.1M. At the national ratio of pizza places to household spending, the Weirton-Steubenville metro area would have about 32, against 61 on map listings. There is one business with payroll in the industry for every 546 households, against one for every 478 across the U.S. The official count rose 5.8% from 2019 to 2023, against +6.1% for the U.S.

How fast is the Weirton-Steubenville, WV-OH metro area growing?

Population estimates put the Weirton-Steubenville metro area at 112,468 people in 2025, down 3.6% since 2020, against +3.1% for the U.S. It has 49,642 households. The median household income in the Weirton-Steubenville metro area is $58,784 a year, 27% below the U.S. median of $80,734. That rose 24.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Weirton-Steubenville metro area scores 21 for pizza places (low), #370 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Weirton-Steubenville metro area. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in the Weirton-Steubenville metro area

Screening a site or an acquisition in the Weirton-Steubenville metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Weirton-Steubenville metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.