Groundwork

Food and drink · County · South Dakota

Pizza places in Brookings County, SD

How Brookings County, SD compares with other counties and the U.S. for pizza places: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 39 out of 100: Lower middle

Ranked #1,501 of 2,090 scored counties
#13 of 15 scored counties in South Dakota

Listings
23
20 chain locations (87%)
Official establishments
30
All limited-service restaurants · +30.4% since 2019
Household spending a year
$51.8M
On food away from home · $3,756 a household
Spending per listing
$2.3M
56% below the U.S.
Listings per 10k households
16.7
2.1 times the U.S.
Population, 2025
37,635
+9.6% since 2020

See the pizza places around any address in Brookings County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Brookings County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $3,756 per household (8% below the U.S. average), households in Brookings County spend about $51.8M a year on food away from home. Spread across 23 pizza places, that is $2.3M per pizza place, 56% below the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

There are 23 pizza places on map listings in Brookings County as of September 2026. Chain locations make up 87% of them, against 58% across the U.S. That is 16.7 per 10,000 households, 2.1 times the U.S. rate of 8.0.

The official count of businesses with payroll classed as limited-service restaurants in Brookings County was 30 in 2023, up 30.4% from 2019. That is one for every 460 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Since fiscal 2022, 6 SBA-backed loans worth $4.1M have gone to businesses classed as limited-service restaurants in Brookings County.

Population estimates show Brookings County grew 9.6% from 2020 to 2025, faster than the U.S. (+3.1%). The Groundwork market score for pizza places in Brookings County is 39 (lower middle), #1,501 of 2,090 scored counties and #13 of 15 scored counties in South Dakota.

How Brookings County compares

The same measures for South Dakota and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Brookings County, SD compared with South Dakota and the U.S.
MeasureBrookings CountySouth DakotaU.S.
Listings per 10k households16.710.98.0
Spending per listing$2.3M$3.5M$5.1M
Households per official establishment (all limited-service restaurants)460587478
Official establishment growth, 2019–2023+30.4%+9.9%+6.1%
Population growth, 2020–2025+9.6%+5.3%+3.1%
Spending per household on food away from home$3,756$3,849$4,070
Median household income$70,064$75,081$80,734
Groundwork market score3947

Official counts and lending

Businesses

Official establishments, 2019 to 2023
23 → 30All limited-service restaurants · +30.4% over the period
Employees, 2023
547
Annual payroll, 2023
$10.4M
One-person businesses, 2023
0All limited-service restaurants with no payroll
Map listings, September 2026
2320 chain locations
Listings at the U.S. rate for this spending
10The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
6
Amount
$4.1M

SBA-backed loans to businesses classed as limited-service restaurants in Brookings County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Brookings County

Population, 2025 estimate
37,635+9.6% since 2020
Households
13,798
Median age
31.9
Homes lived in by their owners
57%
Vehicles per household
2.1
Land area
792 sq. mi.
People per square mile
45
Median household income
$70,064+20.5% vs. 2015–2019, before inflation
Average household income
$89,400
Median home value
$264,600
Jobs located here
19,000
Daytime population
37,385Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Brookings County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Brookings County. Signed out, you see a blurred preview; on an account, each report is one action.

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Pizza across South Dakota

Every South Dakota market ranked →

The highest-scoring counties in South Dakota for pizza places, numbered among those based in South Dakota, with Brookings County marked.

Top counties in South Dakota

Counties in South Dakota ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Lincoln County, SD88227.9$5.7M+17.5%#22 of 2,090
2Meade County, SD70108.4$4.6M+2.7%#321 of 2,090
3Hughes County, SD6656.9$5.8M−0.9%#447 of 2,090
4Union County, SD611216.4$2.6M+3.3%#631 of 2,090
5Butte County, SD59511.6$3.3M+5.5%#700 of 2,090
6Beadle County, SD5579.3$3.8M+2.4%#841 of 2,090
7Lawrence County, SD551210.0$3.7M+14.0%#844 of 2,090
8Minnehaha County, SD519110.7$3.7M+7.6%#993 of 2,090
9Pennington County, SD50449.5$4.1M+6.6%#1,028 of 2,090
10Codington County, SD431713.6$2.7M+4.3%#1,340 of 2,090
13Brookings County, SD392316.7$2.3M+9.6%#1,501 of 2,090

Other business types in Brookings County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Brookings County, SD?

As of September 2026, map listings count 23 pizza places in Brookings County. 20 of them (87%) are chain locations. The listings count pizza restaurants. Official counts show 30 businesses with payroll classed as limited-service restaurants in 2023, up 30.4% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too.

How much do households in Brookings County, SD spend on food away from home?

About $51.8M a year, or $3,756 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). Spread across the 23 pizza places on map listings, it comes to $2.3M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 13,798 households in Brookings County and national spending patterns by income.

How does Brookings County, SD compare with the U.S. for pizza places?

Brookings County has 16.7 pizza places per 10,000 households, 2.1 times the U.S. rate of 8.0. Spending per pizza place is $2.3M, 56% below the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, Brookings County would have about 10, against 23 on map listings. There is one business with payroll in the industry for every 460 households, against one for every 478 across the U.S. The official count rose 30.4% from 2019 to 2023, against +6.1% for the U.S.

How fast is Brookings County, SD growing?

Population estimates put Brookings County at 37,635 people in 2025, up 9.6% since 2020, faster than the U.S. (+3.1%). It has 13,798 households. Median household income in Brookings County is $70,064, 13% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 20.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Brookings County scores 39 for pizza places (lower middle), #1,501 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Brookings County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Brookings County

Screening a site or an acquisition in Brookings County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Brookings County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.