Groundwork

Pets · County · South Dakota

Pet grooming and boarding businesses in Brookings County, SD

Competitor counts, household spending and official business counts for pet grooming and boarding businesses in Brookings County, SD, set against other counties and the U.S.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #819 of 1,461 scored counties
#4 of 10 scored counties in South Dakota

Listings
6
0 chain locations (0%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$11.2M
On pets · $811 a household
Spending per listing
$1.9M
27% below the U.S.
Listings per 10k households
4.3
19% above the U.S.
Population, 2025
37,635
+9.6% since 2020

See the pet grooming and boarding businesses around any address in Brookings County

The site report maps the pet grooming and boarding businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Brookings County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on pets in Brookings County comes to about $11.2M a year: $811 per household, 11% below the U.S. average. Spread across 6 pet grooming and boarding businesses, that is $1.9M per business, 27% below the U.S. figure of $2.5M. The spending figure covers all pets, not only pet grooming and boarding businesses.

Brookings County has 6 pet grooming and boarding businesses on map listings as of September 2026. None of them are chain locations, against 9% across the U.S. Per 10,000 households, that is 4.3, 19% above the U.S. rate of 3.6.

In 2023, official counts showed 5 businesses with payroll in Brookings County classed as pet care (except veterinary). That is one for every 2,760 households, against one for every 5,057 across the U.S.

Population estimates show Brookings County grew 9.6% from 2020 to 2025, faster than the U.S. (+3.1%). The Groundwork market score for pet grooming and boarding businesses in Brookings County is 46 (lower middle), #819 of 1,461 scored counties and #4 of 10 scored counties in South Dakota.

How Brookings County compares

The same measures for South Dakota and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet grooming and boarding businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet grooming and boarding in Brookings County, SD compared with South Dakota and the U.S.
MeasureBrookings CountySouth DakotaU.S.
Listings per 10k households4.33.93.6
Spending per listing$1.9M$2.1M$2.5M
Households per official establishment2,7604,3015,057
Official establishment growth, 2019–2023n/a+30.8%+25.2%
Population growth, 2020–2025+9.6%+5.3%+3.1%
Spending per household on pets$811$835$909
Median household income$70,064$75,081$80,734
Groundwork market score4639

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4 → 5
Employees, 2023
27
Annual payroll, 2023
$420K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
60 chain locations
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet care (except veterinary) in Brookings County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Brookings County

Population, 2025 estimate
37,635+9.6% since 2020
Households
13,798
Median age
31.9
Homes lived in by their owners
57%
Vehicles per household
2.1
Land area
792 sq. mi.
People per square mile
45
Median household income
$70,064+20.5% vs. 2015–2019, before inflation
Average household income
$89,400
Median home value
$264,600
Jobs located here
19,000
Daytime population
37,385Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Brookings County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet grooming and boarding businesses on map listings by name and distance.

Or open the report at the center of Brookings County. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet grooming and boarding across South Dakota

Every South Dakota market ranked →

The highest-scoring counties in South Dakota for pet grooming and boarding businesses, numbered among those based in South Dakota, with Brookings County marked.

Top counties in South Dakota

Counties in South Dakota ranked for pet grooming and boarding businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Minnehaha County, SD71303.5$2.4M+7.6%#215 of 1,461
2Lincoln County, SD69103.6$2.8M+17.5%#255 of 1,461
3Pennington County, SD55194.1$2M+6.6%#607 of 1,461
4Brookings County, SD4664.3$1.9M+9.6%#819 of 1,461
5Brown County, SD3863.7$2.2M−1.7%#1,005 of 1,461
6Yankton County, SD3755.2$1.6M+1.5%#1,043 of 1,461
7Lawrence County, SD30108.3$965K+14.0%#1,199 of 1,461
8Meade County, SD2986.7$1.3M+2.7%#1,215 of 1,461
9Beadle County, SD2756.6$1.2M+2.4%#1,254 of 1,461
10Codington County, SD2697.2$1.1M+4.3%#1,271 of 1,461

Other business types in Brookings County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet grooming and boarding businesses are in Brookings County, SD?

Map listings as of September 2026 show 6 pet grooming and boarding businesses in Brookings County. None of them are chain locations. The listings count groomers, boarding, dog daycare and pet sitters. Official counts show 5 businesses with payroll classed as pet care (except veterinary) in 2023.

How much do households in Brookings County, SD spend on pets?

About $11.2M a year, or $811 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 6 pet grooming and boarding businesses on map listings, it comes to $1.9M per business. That spending covers all pets, which pet grooming and boarding businesses share with other businesses in the trade. It is estimated from the incomes of the 13,798 households in Brookings County and national spending patterns by income.

How does Brookings County, SD compare with the U.S. for pet grooming and boarding businesses?

Brookings County has 4.3 pet grooming and boarding businesses per 10,000 households, 19% above the U.S. rate of 3.6. Spending per business is $1.9M, 27% below the U.S. figure of $2.5M. At the U.S. ratio of pet grooming and boarding businesses to household spending, Brookings County would have about 4, against 6 on map listings. There is one business with payroll in the industry for every 2,760 households, against one for every 5,057 across the U.S.

How fast is Brookings County, SD growing?

Population estimates put Brookings County at 37,635 people in 2025, up 9.6% since 2020, faster than the U.S. (+3.1%). It has 13,798 households. Median household income in Brookings County is $70,064, 13% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 20.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Brookings County scores 46 for pet grooming and boarding businesses (lower middle), #819 of 1,461 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Brookings County. It maps the pet grooming and boarding businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet grooming and boarding businesses · All 56 business types in Brookings County

Screening a site or an acquisition in Brookings County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Brookings County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.