Food and drink · County · New Mexico
Pizza places in Taos County, NM
Competitor counts, household spending and official business counts for pizza places in Taos County, NM, set against other counties and the U.S.
Groundwork market score · out of 100
Score 50 out of 100: Upper middle
Ranked #1,009 of 2,090 scored counties
#8 of 20 scored counties in New Mexico
- Listings
- 10
- 3 chain locations (30%)
- Official establishments
- 29
- All limited-service restaurants · +3.6% since 2019
- Household spending a year
- $53.1M
- On food away from home · $3,413 a household
- Spending per listing
- $5.3M
- 4% above the U.S.
- Listings per 10k households
- 6.4
- 20% below the U.S.
- Population, 2025
- 34,564
- +0.3% since 2020
See the pizza places around any address in Taos County
The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Taos County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on food away from home in Taos County comes to about $53.1M a year: $3,413 per household, 16% below the U.S. average. That works out to $5.3M per pizza place, 4% above the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.
Taos County has 10 pizza places on map listings as of September 2026. Of those, 3 are chain locations, or 30%, against 58% across the U.S. That is 6.4 per 10,000 households, 20% below the U.S. rate of 8.0.
In 2023, official counts showed 29 businesses with payroll in Taos County classed as limited-service restaurants, up 3.6% from 2019. That is one for every 536 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Official counts list 7 one-person businesses without payroll.
Between 2020 and 2025, the population of Taos County grew 0.3%, slower than the U.S. (+3.1%). For pizza places, Taos County has a Groundwork market score of 50 (upper middle): #1,009 of 2,090 scored counties and #8 of 20 scored counties in New Mexico.
How Taos County compares
The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Taos County | New Mexico | U.S. |
|---|---|---|---|
| Listings per 10k households | 6.4 | 5.9 | 8.0 |
| Spending per listing | $5.3M | $6M | $5.1M |
| Households per official establishment (all limited-service restaurants) | 536 | 507 | 478 |
| Official establishment growth, 2019–2023 | +3.6% | +6.8% | +6.1% |
| Population growth, 2020–2025 | +0.3% | +0.3% | +3.1% |
| Spending per household on food away from home | $3,413 | $3,547 | $4,070 |
| Median household income | $58,950 | $64,059 | $80,734 |
| Groundwork market score | 50 | 47 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 28 → 29All limited-service restaurants · +3.6% over the period
- Employees, 2023
- 380
- Annual payroll, 2023
- $9.8M
- One-person businesses, 2023
- 7All limited-service restaurants with no payroll
- Map listings, September 2026
- 103 chain locations
- Listings at the U.S. rate for this spending
- 10The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as limited-service restaurants in Taos County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.
Population and households in Taos County
- Population, 2025 estimate
- 34,564+0.3% since 2020
- Households
- 15,549
- Median age
- 50.4
- Homes lived in by their owners
- 78%
- Vehicles per household
- 2.1
- Land area
- 2,202 sq. mi.
- People per square mile
- 16
- Median household income
- $58,950+53.8% vs. 2015–2019, before inflation
- Average household income
- $87,052
- Median home value
- $382,800
- Jobs located here
- 10,507
- Daytime population
- 34,773Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Taos County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.
Or open the report at the center of Taos County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPizza across New Mexico
Every New Mexico market ranked →The highest-scoring counties in New Mexico for pizza places, numbered among those based in New Mexico, with Taos County marked.
Top counties in New Mexico
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Sandoval County, NM | 87 | 30 | 5.3 | $7.7M | +6.9% | #23 of 2,090 |
| 2Valencia County, NM | 72 | 12 | 4.4 | $7.7M | +7.2% | #241 of 2,090 |
| 3Santa Fe County, NM | 70 | 34 | 4.8 | $8.3M | +1.2% | #296 of 2,090 |
| 4Doña Ana County, NM | 67 | 43 | 5.1 | $6.5M | +4.1% | #394 of 2,090 |
| 5Eddy County, NM | 65 | 12 | 5.1 | $7.6M | +0.3% | #466 of 2,090 |
| 6Otero County, NM | 62 | 16 | 6.5 | $5M | +3.7% | #587 of 2,090 |
| 7Rio Arriba County, NM | 58 | 9 | 5.8 | $5.8M | −1.0% | #710 of 2,090 |
| 8Taos County, NM | 50 | 10 | 6.4 | $5.3M | +0.3% | #1,009 of 2,090 |
| 9Lea County, NM | 49 | 16 | 6.5 | $5.6M | +0.2% | #1,060 of 2,090 |
| 10Bernalillo County, NM | 48 | 170 | 6.0 | $6.2M | −1.4% | #1,097 of 2,090 |
Other business types in Taos County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pizza places are in Taos County, NM?
Map listings as of September 2026 show 10 pizza places in Taos County. 3 of them (30%) are chain locations. The listings count pizza restaurants. Official counts show 29 businesses with payroll classed as limited-service restaurants in 2023, up 3.6% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts also show 7 one-person businesses without payroll.
How much do households in Taos County, NM spend on food away from home?
About $53.1M a year, or $3,413 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 10 pizza places on map listings, it comes to $5.3M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 15,549 households in Taos County and national spending patterns by income.
How does Taos County, NM compare with the U.S. for pizza places?
Taos County has 6.4 pizza places per 10,000 households, 20% below the U.S. rate of 8.0. Spending per pizza place is $5.3M, 4% above the U.S. figure of $5.1M. The count on map listings matches the U.S. ratio of pizza places to household spending. There is one business with payroll in the industry for every 536 households, against one for every 478 across the U.S. The official count rose 3.6% from 2019 to 2023, against +6.1% for the U.S.
How fast is Taos County, NM growing?
Population estimates put Taos County at 34,564 people in 2025, up 0.3% since 2020, slower than the U.S. (+3.1%). It has 15,549 households. Median household income in Taos County is $58,950, 27% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 53.8%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Taos County scores 50 for pizza places (upper middle), #1,009 of 2,090 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Taos County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pizza places · All 56 business types in Taos County
Screening a site or an acquisition in Taos County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Taos County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.