Groundwork

Food and drink · County · Nebraska

Pizza places in Custer County, NE

Competitor counts, household spending and official business counts for pizza places in Custer County, NE, set against other counties and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 3.

Listings
3
3 chain locations (100%)
Official establishments
5
All limited-service restaurants
Household spending a year
$16.1M
On food away from home · $3,577 a household
Spending per listing
$5.4M
6% above the U.S.
Listings per 10k households
6.7
16% below the U.S.
Population, 2025
10,500
0.0% since 2020

See the pizza places around any address in Custer County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Custer County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 3 pizza places in Custer County. Per 10,000 households, that is 6.7, 16% below the U.S. rate of 8.0.

Households in Custer County spend about $16.1M a year on food away from home, or $3,577 per household, 12% below the U.S. average. Spread across 3 pizza places, that is $5.4M per pizza place, 6% above the U.S. figure of $5.1M. That spending covers all food away from home, which pizza places share with other businesses in the trade.

In 2023, official counts showed 5 businesses with payroll in Custer County classed as limited-service restaurants. That is one for every 900 households, against one for every 478 across the U.S. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too.

Population estimates put the population change in Custer County from 2020 to 2025 at 0.0%, against +3.1% for the U.S. With 3 pizza places on map listings, Custer County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Custer County compares

The same measures for Nebraska and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Custer County, NE compared with Nebraska and the U.S.
MeasureCuster CountyNebraskaU.S.
Listings per 10k households6.79.18.0
Spending per listing$5.4M$4.3M$5.1M
Households per official establishment (all limited-service restaurants)900526478
Official establishment growth, 2019–2023n/a+6.4%+6.1%
Population growth, 2020–20250.0%+2.8%+3.1%
Spending per household on food away from home$3,577$3,946$4,070
Median household income$67,906$76,475$80,734
Groundwork market scoreNot scored49

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4 → 5All limited-service restaurants
Employees, 2023
114
Annual payroll, 2023
$1.9M
One-person businesses, 2023
0All limited-service restaurants with no payroll
Map listings, September 2026
33 chain locations
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as limited-service restaurants in Custer County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Custer County

Population, 2025 estimate
10,5000.0% since 2020
Households
4,502
Median age
43.6
Homes lived in by their owners
69%
Vehicles per household
2.4
Land area
2,576 sq. mi.
People per square mile
4
Median household income
$67,906+30.1% vs. 2015–2019, before inflation
Average household income
$85,495
Median home value
$157,800
Jobs located here
4,714
Daytime population
9,965Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Custer County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Custer County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Nebraska for pizza places, numbered among those based in Nebraska, with Custer County marked.

Top counties in Nebraska

Counties in Nebraska ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Washington County, NE8167.1$6.2M+1.8%#70 of 2,090
2Saunders County, NE7989.0$4.8M+6.0%#110 of 2,090
3Sarpy County, NE76618.2$5.6M+9.0%#159 of 2,090
4Cass County, NE681312.0$3.6M+3.9%#380 of 2,090
5Otoe County, NE6157.8$5.1M+3.9%#617 of 2,090
6Douglas County, NE602008.4$4.9M+3.6%#647 of 2,090
7Lancaster County, NE581017.5$5.2M+3.4%#720 of 2,090
8Saline County, NE56611.7$3.3M+1.9%#811 of 2,090
9Platte County, NE441511.0$3.4M+3.9%#1,283 of 2,090
10Hall County, NE432510.2$3.6M+1.4%#1,320 of 2,090
Custer County, NENot scored36.7$5.4M0.0%

Other business types in Custer County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Custer County, NE?

Custer County has 3 pizza places on map listings as of September 2026. The listings count pizza restaurants. Official counts show 5 businesses with payroll classed as limited-service restaurants in 2023. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places.

How much do households in Custer County, NE spend on food away from home?

About $16.1M a year, or $3,577 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 3 pizza places on map listings, it comes to $5.4M per pizza place. The spending figure covers all food away from home, not only pizza places. It is estimated from the incomes of the 4,502 households in Custer County and national spending patterns by income.

How does Custer County, NE compare with the U.S. for pizza places?

Custer County has 6.7 pizza places per 10,000 households, 16% below the U.S. rate of 8.0. Spending per pizza place is $5.4M, 6% above the U.S. figure of $5.1M. The count on map listings matches the U.S. ratio of pizza places to household spending. There is one business with payroll in the industry for every 900 households, against one for every 478 across the U.S.

How fast is Custer County, NE growing?

Population estimates put Custer County at 10,500 people in 2025, unchanged since 2020, against +3.1% for the U.S. It has 4,502 households. The median household income in Custer County is $67,906 a year, 16% below the U.S. median of $80,734. That rose 30.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Custer County has no market score for pizza places: the score needs at least 5 on map listings, and it has 3.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Custer County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Custer County

Screening a site or an acquisition in Custer County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Custer County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.