Groundwork

Food and drink · County · Iowa

Pizza places in Webster County, IA

How Webster County, IA compares with other counties and the U.S. for pizza places: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 43 out of 100: Lower middle

Ranked #1,330 of 2,090 scored counties
#36 of 64 scored counties in Iowa

Listings
17
17 chain locations (100%)
Official establishments
22
All limited-service restaurants · −4.3% since 2019
Household spending a year
$54.4M
On food away from home · $3,540 a household
Spending per listing
$3.2M
37% below the U.S.
Listings per 10k households
11.1
39% above the U.S.
Population, 2025
36,838
−0.4% since 2020

See the pizza places around any address in Webster County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Webster County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Webster County spend about $54.4M a year on food away from home, or $3,540 per household, 13% below the U.S. average. Spread across 17 pizza places, that is $3.2M per pizza place, 37% below the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

There are 17 pizza places on map listings in Webster County as of September 2026. All of them are chain locations, against 58% across the U.S. That comes to 11.1 for every 10,000 households, 39% above the U.S. rate of 8.0.

The official count of businesses with payroll classed as limited-service restaurants in Webster County was 22 in 2023, down 4.3% from 2019. That is one for every 699 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Since fiscal 2022, 1 SBA-backed loan worth $516K has gone to businesses classed as limited-service restaurants in Webster County.

Population estimates put the population change in Webster County from 2020 to 2025 at −0.4%, against +3.1% for the U.S. For pizza places, Webster County has a Groundwork market score of 43 (lower middle): #1,330 of 2,090 scored counties and #36 of 64 scored counties in Iowa.

How Webster County compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Webster County, IA compared with Iowa and the U.S.
MeasureWebster CountyIowaU.S.
Listings per 10k households11.111.78.0
Spending per listing$3.2M$3.3M$5.1M
Households per official establishment (all limited-service restaurants)699628478
Official establishment growth, 2019–2023−4.3%−0.9%+6.1%
Population growth, 2020–2025−0.4%+1.5%+3.1%
Spending per household on food away from home$3,540$3,880$4,070
Median household income$68,975$75,059$80,734
Groundwork market score4339

Official counts and lending

Businesses

Official establishments, 2019 to 2023
23 → 22All limited-service restaurants · −4.3% over the period
Employees, 2023
581
Annual payroll, 2023
$10.2M
One-person businesses, 2023
0All limited-service restaurants with no payroll
Map listings, September 2026
1717 chain locations
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$516K

SBA-backed loans to businesses classed as limited-service restaurants in Webster County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Webster County

Population, 2025 estimate
36,838−0.4% since 2020
Households
15,375
Median age
39.6
Homes lived in by their owners
70%
Vehicles per household
1.9
Land area
716 sq. mi.
People per square mile
52
Median household income
$68,975+45.3% vs. 2015–2019, before inflation
Average household income
$83,997
Median home value
$153,800
Jobs located here
17,395
Daytime population
38,670Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Webster County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Webster County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

The highest-scoring counties in Iowa for pizza places, numbered among those based in Iowa, with Webster County marked.

Top counties in Iowa

Counties in Iowa ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Dallas County, IA77409.4$5.1M+17.8%#147 of 2,090
2Madison County, IA71710.5$4M+3.8%#293 of 2,090
3Boone County, IA641110.1$4M+0.4%#522 of 2,090
4Warren County, IA643115.0$2.9M+9.0%#527 of 2,090
5Benton County, IA611312.7$3.2M+1.8%#630 of 2,090
6Winneshiek County, IA6078.6$4.5M−1.6%#652 of 2,090
7Polk County, IA5921010.2$4.1M+4.8%#695 of 2,090
8Johnson County, IA576610.4$3.9M+4.6%#768 of 2,090
9Sioux County, IA571511.8$3.5M+2.5%#770 of 2,090
10Jackson County, IA5689.7$3.9M−0.8%#808 of 2,090
36Webster County, IA431711.1$3.2M−0.4%#1,330 of 2,090

Other business types in Webster County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Webster County, IA?

As of September 2026, map listings count 17 pizza places in Webster County. 17 of them (100%) are chain locations. The listings count pizza restaurants. Official counts show 22 businesses with payroll classed as limited-service restaurants in 2023, down 4.3% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too.

How much do households in Webster County, IA spend on food away from home?

About $54.4M a year, or $3,540 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 17 pizza places on map listings, it comes to $3.2M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 15,375 households in Webster County and national spending patterns by income.

How does Webster County, IA compare with the U.S. for pizza places?

Webster County has 11.1 pizza places per 10,000 households, 39% above the U.S. rate of 8.0. Spending per pizza place is $3.2M, 37% below the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, Webster County would have about 11, against 17 on map listings. There is one business with payroll in the industry for every 699 households, against one for every 478 across the U.S. The official count fell 4.3% from 2019 to 2023, against +6.1% for the U.S.

How fast is Webster County, IA growing?

Population estimates put Webster County at 36,838 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 15,375 households. Median household income in Webster County is $68,975, 15% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 45.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Webster County scores 43 for pizza places (lower middle), #1,330 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Webster County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Webster County

Screening a site or an acquisition in Webster County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Webster County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.