Food and drink · County · Georgia
Pizza places in DeKalb County, GA
Competitor counts, household spending and official business counts for pizza places in DeKalb County, GA, set against other counties and the U.S.
Groundwork market score · out of 100
Score 61 out of 100: Upper middle
Ranked #602 of 2,090 scored counties
#28 of 116 scored counties in Georgia
- Listings
- 168
- 104 chain locations (62%)
- Official establishments
- 692
- All limited-service restaurants · +3.3% since 2019
- Household spending a year
- $1.2B
- On food away from home · $4,137 a household
- Spending per listing
- $7.1M
- 39% above the U.S.
- Listings per 10k households
- 5.8
- 27% below the U.S.
- Population, 2025
- 774,394
- +1.3% since 2020
See the pizza places around any address in DeKalb County
The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of DeKalb County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 168 pizza places in DeKalb County. Chain locations make up 62% of them, against 58% across the U.S. That comes to 5.8 for every 10,000 households, 27% below the U.S. rate of 8.0.
At $4,137 per household (2% above the U.S. average), households in DeKalb County spend about $1.2B a year on food away from home. That works out to $7.1M per pizza place, 39% above the U.S. figure of $5.1M. That spending covers all food away from home, which pizza places share with other businesses in the trade.
Official counts show 692 businesses with payroll classed as limited-service restaurants in DeKalb County in 2023, up 3.3% from 2019. That is one for every 415 households, against one for every 478 across the U.S. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts also show 183 one-person businesses without payroll. Since fiscal 2022, 28 SBA-backed loans worth $16.6M have gone to businesses classed as limited-service restaurants in DeKalb County.
Population estimates put the population change in DeKalb County from 2020 to 2025 at +1.3%, slower than the U.S. (+3.1%). For pizza places, DeKalb County has a Groundwork market score of 61 (upper middle): #602 of 2,090 scored counties and #28 of 116 scored counties in Georgia.
How DeKalb County compares
The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | DeKalb County | Georgia | U.S. |
|---|---|---|---|
| Listings per 10k households | 5.8 | 8.7 | 8.0 |
| Spending per listing | $7.1M | $4.5M | $5.1M |
| Households per official establishment (all limited-service restaurants) | 415 | 419 | 478 |
| Official establishment growth, 2019–2023 | +3.3% | +9.0% | +6.1% |
| Population growth, 2020–2025 | +1.3% | +5.3% | +3.1% |
| Spending per household on food away from home | $4,137 | $3,917 | $4,070 |
| Median household income | $80,644 | $77,353 | $80,734 |
| Groundwork market score | 61 | 39 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 670 → 692All limited-service restaurants · +3.3% over the period
- Employees, 2023
- 11,502
- Annual payroll, 2023
- $237.5M
- One-person businesses, 2023
- 183All limited-service restaurants with no payroll
- Map listings, September 2026
- 168104 chain locations
- Listings at the U.S. rate for this spending
- 234The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 28
- Amount
- $16.6M
SBA-backed loans to businesses classed as limited-service restaurants in DeKalb County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.
Population and households in DeKalb County
- Population, 2025 estimate
- 774,394+1.3% since 2020
- Households
- 287,239
- Median age
- 37.7
- Homes lived in by their owners
- 59%
- Vehicles per household
- 1.6
- Land area
- 268 sq. mi.
- People per square mile
- 2,860
- Median household income
- $80,644+29.2% vs. 2015–2019, before inflation
- Average household income
- $119,811
- Median home value
- $357,800
- Jobs located here
- 346,946
- Daytime population
- 767,907Residents who don’t work, plus everyone whose job is here
Looking at a specific site in DeKalb County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.
Or open the report at the center of DeKalb County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPizza across Georgia
Every Georgia market ranked →The highest-scoring counties in Georgia for pizza places, numbered among those based in Georgia, with DeKalb County marked.
Top counties in Georgia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Paulding County, GA | 88 | 37 | 6.2 | $7M | +12.7% | #19 of 2,090 |
| 2Lee County, GA | 82 | 7 | 5.7 | $7M | +2.9% | #57 of 2,090 |
| 3Forsyth County, GA | 80 | 61 | 6.9 | $8M | +11.8% | #80 of 2,090 |
| 4Cherokee County, GA | 80 | 76 | 7.5 | $6.2M | +11.6% | #88 of 2,090 |
| 5Coweta County, GA | 75 | 46 | 8.2 | $5.3M | +9.2% | #178 of 2,090 |
| 6Pike County, GA | 74 | 6 | 8.9 | $4.5M | +10.5% | #206 of 2,090 |
| 7Harris County, GA | 74 | 15 | 11.5 | $3.8M | +6.8% | #207 of 2,090 |
| 8Columbia County, GA | 71 | 35 | 6.3 | $6.9M | +7.9% | #263 of 2,090 |
| 9Jones County, GA | 71 | 8 | 7.4 | $5M | +2.8% | #288 of 2,090 |
| 10Newton County, GA | 70 | 25 | 6.1 | $6.1M | +11.2% | #304 of 2,090 |
| 28DeKalb County, GA | 61 | 168 | 5.8 | $7.1M | +1.3% | #602 of 2,090 |
Other business types in DeKalb County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pizza places are in DeKalb County, GA?
DeKalb County has 168 pizza places on map listings as of September 2026. 104 of them (62%) are chain locations. The listings count pizza restaurants. Official counts show 692 businesses with payroll classed as limited-service restaurants in 2023, up 3.3% from 2019. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Another 183 one-person businesses have no payroll, by official counts.
How much do households in DeKalb County, GA spend on food away from home?
About $1.2B a year, or $4,137 per household. That is 2% above the U.S. average (an index of 102, where 100 is the U.S. average). Spread across the 168 pizza places on map listings, it comes to $7.1M per pizza place. The spending figure covers all food away from home, not only pizza places. It is estimated from the incomes of the 287,239 households in DeKalb County and national spending patterns by income.
How does DeKalb County, GA compare with the U.S. for pizza places?
DeKalb County has 5.8 pizza places per 10,000 households, 27% below the U.S. rate of 8.0. Spending per pizza place is $7.1M, 39% above the U.S. figure of $5.1M. At the national ratio of pizza places to household spending, DeKalb County would have about 234, against 168 on map listings. There is one business with payroll in the industry for every 415 households, against one for every 478 across the U.S. The official count rose 3.3% from 2019 to 2023, against +6.1% for the U.S.
How fast is DeKalb County, GA growing?
Population estimates put DeKalb County at 774,394 people in 2025, up 1.3% since 2020, slower than the U.S. (+3.1%). It has 287,239 households. The median household income in DeKalb County is $80,644 a year, in line with the U.S. median of $80,734. That rose 29.2% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. DeKalb County scores 61 for pizza places (upper middle), #602 of 2,090 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in DeKalb County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pizza places · All 56 business types in DeKalb County
Screening a site or an acquisition in DeKalb County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of DeKalb County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.