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House cleaning businesses in DeKalb County, GA

How DeKalb County, GA compares with other counties and the U.S. for house cleaning businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 68 out of 100: Upper middle

Ranked #123 of 847 scored counties
#8 of 39 scored counties in Georgia

Listings
62
5 chain locations (8%)
Official establishments
132
−2.2% since 2019
Household spending a year
$463M
On lawn care, cleaning and other household services · $1,612 a household
Spending per listing
$7.5M
17% above the U.S.
Listings per 10k households
2.2
In line with the U.S.
Population, 2025
774,394
+1.3% since 2020

See the house cleaning businesses around any address in DeKalb County

The site report maps the house cleaning businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of DeKalb County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on lawn care, cleaning and other household services in DeKalb County comes to about $463M a year: $1,612 per household, 14% above the U.S. average. That works out to $7.5M per business, 17% above the U.S. figure of $6.4M. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses.

DeKalb County has 62 house cleaning businesses on map listings as of September 2026. Of those, 5 are chain locations, or 8%, against 8% across the U.S. Per 10,000 households, that is 2.2, in line with the U.S. rate of 2.2.

The official count of businesses with payroll classed as janitorial and carpet cleaning services in DeKalb County was 132 in 2023, down 2.2% from 2019. That is one for every 2,176 households, against one for every 1,735 across the U.S. Since fiscal 2022, 3 SBA-backed loans worth $955K have gone to businesses classed as janitorial and carpet cleaning services in DeKalb County.

Population estimates show DeKalb County grew 1.3% from 2020 to 2025, slower than the U.S. (+3.1%). The Groundwork market score for house cleaning businesses in DeKalb County is 68 (upper middle), #123 of 847 scored counties and #8 of 39 scored counties in Georgia. That puts it in the top quarter of counties.

How DeKalb County compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the house cleaning businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

House cleaning in DeKalb County, GA compared with Georgia and the U.S.
MeasureDeKalb CountyGeorgiaU.S.
Listings per 10k households2.22.42.2
Spending per listing$7.5M$6.3M$6.4M
Households per official establishment2,1761,8631,735
Official establishment growth, 2019–2023−2.2%+7.4%+6.6%
Population growth, 2020–2025+1.3%+5.3%+3.1%
Spending per household on lawn care, cleaning and other household services$1,612$1,526$1,414
Median household income$80,644$77,353$80,734
Groundwork market score6864

Official counts and lending

Businesses

Official establishments, 2019 to 2023
135 → 132−2.2% over the period
Employees, 2023
1,335
Annual payroll, 2023
$43.7M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
625 chain locations
Listings at the U.S. rate for this spending
72The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$955K

SBA-backed loans to businesses classed as janitorial and carpet cleaning services in DeKalb County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in DeKalb County

Population, 2025 estimate
774,394+1.3% since 2020
Households
287,239
Median age
37.7
Homes lived in by their owners
59%
Vehicles per household
1.6
Land area
268 sq. mi.
People per square mile
2,860
Median household income
$80,644+29.2% vs. 2015–2019, before inflation
Average household income
$119,811
Median home value
$357,800
Jobs located here
346,946
Daytime population
767,907Residents who don’t work, plus everyone whose job is here

Looking at a specific site in DeKalb County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the house cleaning businesses on map listings by name and distance.

Or open the report at the center of DeKalb County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

House cleaning across Georgia

Every Georgia market ranked →

The highest-scoring counties in Georgia for house cleaning businesses, numbered among those based in Georgia, with DeKalb County marked.

Top counties in Georgia

Counties in Georgia ranked for house cleaning businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Walton County, GA9061.7$9.1M+16.0%#9 of 847
2Carroll County, GA8361.4$10.4M+9.8%#26 of 847
3Houston County, GA80132.0$7.3M+8.5%#37 of 847
4Paulding County, GA79142.3$7M+12.7%#44 of 847
5Coweta County, GA78132.3$7.2M+9.2%#51 of 847
6Floyd County, GA7551.4$10.2M+2.8%#69 of 847
7Fulton County, GA711152.5$6.9M+2.7%#96 of 847
8DeKalb County, GA68622.2$7.5M+1.3%#123 of 847
9Clayton County, GA67131.2$10.7M−0.6%#133 of 847
10Barrow County, GA6682.6$5.7M+18.7%#153 of 847

Other business types in DeKalb County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many house cleaning businesses are in DeKalb County, GA?

Map listings as of September 2026 show 62 house cleaning businesses in DeKalb County. 5 of them (8%) are chain locations. The listings count house cleaners and carpet cleaners. Official counts show 132 businesses with payroll classed as janitorial and carpet cleaning services in 2023, down 2.2% from 2019.

How much do households in DeKalb County, GA spend on lawn care, cleaning and other household services?

About $463M a year, or $1,612 per household. That is 14% above the U.S. average (an index of 114, where 100 is the U.S. average). Spread across the 62 house cleaning businesses on map listings, it comes to $7.5M per business. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade. It is estimated from the incomes of the 287,239 households in DeKalb County and national spending patterns by income.

How does DeKalb County, GA compare with the U.S. for house cleaning businesses?

DeKalb County has 2.2 house cleaning businesses per 10,000 households, in line with the U.S. rate of 2.2. Spending per business is $7.5M, 17% above the U.S. figure of $6.4M. At the U.S. ratio of house cleaning businesses to household spending, DeKalb County would have about 72, against 62 on map listings. There is one business with payroll in the industry for every 2,176 households, against one for every 1,735 across the U.S. The official count fell 2.2% from 2019 to 2023, against +6.6% for the U.S.

How fast is DeKalb County, GA growing?

Population estimates put DeKalb County at 774,394 people in 2025, up 1.3% since 2020, slower than the U.S. (+3.1%). It has 287,239 households. The median household income in DeKalb County is $80,644 a year, in line with the U.S. median of $80,734. That rose 29.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. DeKalb County scores 68 for house cleaning businesses (upper middle), #123 of 847 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in DeKalb County. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for house cleaning businesses · All 56 business types in DeKalb County

Screening a site or an acquisition in DeKalb County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of DeKalb County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.