Groundwork

Pets · County · Alabama

Pet stores in Etowah County, AL

Competitor counts, household spending and official business counts for pet stores in Etowah County, AL, set against other counties and the U.S.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #548 of 974 scored counties
#16 of 20 scored counties in Alabama

Listings
6
3 chain locations (50%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$28.8M
On pets · $732 a household
Spending per listing
$4.8M
6% above the U.S.
Listings per 10k households
1.5
25% below the U.S.
Population, 2025
103,886
+0.4% since 2020

See the pet stores around any address in Etowah County

The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Etowah County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on pets in Etowah County comes to about $28.8M a year: $732 per household, 20% below the U.S. average. That works out to $4.8M per store, 6% above the U.S. figure of $4.5M. The spending figure covers all pets, not only pet stores.

Etowah County has 6 pet stores on map listings as of September 2026. 3 of them (50%) are chain locations, against 38% across the U.S. That comes to 1.5 for every 10,000 households, 25% below the U.S. rate of 2.0.

Official counts don’t publish a figure for pet and pet supplies stores in Etowah County, since they leave out counts under 3.

Population estimates show Etowah County grew 0.4% from 2020 to 2025, slower than the U.S. (+3.1%). The Groundwork market score for pet stores in Etowah County is 46 (lower middle), #548 of 974 scored counties and #16 of 20 scored counties in Alabama.

How Etowah County compares

The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet stores in Etowah County, AL compared with Alabama and the U.S.
MeasureEtowah CountyAlabamaU.S.
Listings per 10k households1.51.42.0
Spending per listing$4.8M$5.8M$4.5M
Households per official establishmentn/a19,77513,024
Official establishment growth, 2019–2023n/a+5.2%−1.6%
Population growth, 2020–2025+0.4%+3.2%+3.1%
Spending per household on pets$732$834$909
Median household income$54,563$63,999$80,734
Groundwork market score4674

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
63 chain locations
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet and pet supplies stores in Etowah County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Etowah County

Population, 2025 estimate
103,886+0.4% since 2020
Households
39,411
Median age
42.0
Homes lived in by their owners
74%
Vehicles per household
2.0
Land area
535 sq. mi.
People per square mile
193
Median household income
$54,563+22.2% vs. 2015–2019, before inflation
Average household income
$73,295
Median home value
$167,100
Jobs located here
33,151
Daytime population
97,399Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Etowah County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.

Or open the report at the center of Etowah County. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet stores across Alabama

Every Alabama market ranked →

The highest-scoring counties in Alabama for pet stores, numbered among those based in Alabama, with Etowah County marked.

Top counties in Alabama

Counties in Alabama ranked for pet stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Shelby County, AL82161.8$5.8M+6.5%#40 of 974
2Lee County, AL81101.4$5.9M+8.6%#48 of 974
3St. Clair County, AL7751.4$6.1M+7.1%#77 of 974
4Tuscaloosa County, AL76111.2$6.9M+3.8%#87 of 974
5Baldwin County, AL76191.9$4.8M+14.8%#90 of 974
6Elmore County, AL7451.5$5.9M+4.2%#111 of 974
7Jefferson County, AL72291.1$8.2M−1.3%#133 of 974
8Madison County, AL69352.1$4.7M+11.0%#184 of 974
9Mobile County, AL66191.2$6.8M−0.7%#220 of 974
10Morgan County, AL6481.6$5.3M+2.6%#247 of 974
16Etowah County, AL4661.5$4.8M+0.4%#548 of 974

Other business types in Etowah County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet stores are in Etowah County, AL?

Map listings as of September 2026 show 6 pet stores in Etowah County. 3 of them (50%) are chain locations. The listings count pet stores. No official count is published for pet and pet supplies stores in Etowah County: counts under 3 are left out.

How much do households in Etowah County, AL spend on pets?

About $28.8M a year, or $732 per household. That is 20% below the U.S. average (an index of 80, where 100 is the U.S. average). Spread across the 6 pet stores on map listings, it comes to $4.8M per store. That spending covers all pets, which pet stores share with other businesses in the trade. It is estimated from the incomes of the 39,411 households in Etowah County and national spending patterns by income.

How does Etowah County, AL compare with the U.S. for pet stores?

Etowah County has 1.5 pet stores per 10,000 households, 25% below the U.S. rate of 2.0. Spending per store is $4.8M, 6% above the U.S. figure of $4.5M. The count on map listings matches the U.S. ratio of pet stores to household spending.

How fast is Etowah County, AL growing?

Population estimates put Etowah County at 103,886 people in 2025, up 0.4% since 2020, slower than the U.S. (+3.1%). It has 39,411 households. The median household income in Etowah County is $54,563 a year, 32% below the U.S. median of $80,734. That rose 22.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Etowah County scores 46 for pet stores (lower middle), #548 of 974 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Etowah County. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet stores · All 56 business types in Etowah County

Screening a site or an acquisition in Etowah County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Etowah County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.