Groundwork

Pets · Metro area · Virginia

Pet businesses in the Richmond, VA metro area

How the Richmond, VA metro area compares with other metro areas and the U.S. for pet businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 73 out of 100: Upper middle

Ranked #40 of 387 scored metro areas
#1 of 9 scored metro areas based in Virginia

Listings
489
118 chain locations (24%)
Official establishments
308
+7.8% since 2019
Household spending a year
$533.9M
On pets · $1,001 a household
Spending per listing
$1.1M
24% above the U.S.
Listings per 10k households
9.2
12% below the U.S.
Population, 2025
1,389,338
+5.5% since 2020

See the pet businesses around any address in the Richmond metro area

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Richmond metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 489 pet businesses in the Richmond metro area. Chain locations make up 24% of them, against 17% across the U.S. That is 9.2 per 10,000 households, 12% below the U.S. rate of 10.4.

Households in the Richmond metro area spend about $533.9M a year on pets, or $1,001 per household, 10% above the U.S. average. That works out to $1.1M per business, 24% above the U.S. figure of $878K.

In 2023, official counts showed 308 businesses with payroll in the Richmond metro area classed as pet care, veterinarians and pet stores, up 7.8% from 2019. That is one for every 1,732 households, against one for every 1,852 across the U.S. Official counts also show 857 one-person businesses without payroll. Since fiscal 2022, 6 SBA-backed loans worth $7.8M have gone to businesses classed as pet care, veterinarians and pet stores in the Richmond metro area.

Population estimates show the Richmond metro area grew 5.5% from 2020 to 2025, faster than the U.S. (+3.1%). The Richmond metro area scores 73 (upper middle) on the Groundwork market score for pet businesses, ranking #40 of 387 scored metro areas and #1 of 9 scored metro areas based in Virginia. That puts it in the top quarter of metro areas.

How the Richmond metro area compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Richmond, VA metro area compared with Virginia and the U.S.
MeasureRichmond metro areaVirginiaU.S.
Listings per 10k households9.210.010.4
Spending per listing$1.1M$1.1M$878K
Households per official establishment1,7321,6861,852
Official establishment growth, 2019–2023+7.8%+10.6%+11.4%
Population growth, 2020–2025+5.5%+2.8%+3.1%
Spending per household on pets$1,001$1,056$909
Median household income$86,679$93,170$80,734
Groundwork market score7368

Official counts and lending

Businesses

Official establishments, 2019 to 2023
308+7.8% over the period
Employees, 2023
3,734
Annual payroll, 2023
$158.1M
One-person businesses, 2023
857Businesses with no payroll
Map listings, September 2026
489118 chain locations
Listings at the U.S. rate for this spending
608The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
6
Amount
$7.8M

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in the Richmond metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Richmond metro area

Population, 2025 estimate
1,389,338+5.5% since 2020
Households
533,430
Median age
40.2
Homes lived in by their owners
67%
Vehicles per household
1.9
Land area
4,368 sq. mi.
People per square mile
307
Median household income
$86,679+26.5% vs. 2015–2019, before inflation
Average household income
$117,479
Median home value
$353,500
Jobs located here
693,750
Daytime population
1,389,666Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Richmond metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of the Richmond metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet businesses across Virginia

Every Virginia market ranked →

The highest-scoring metro areas in Virginia for pet businesses, numbered among those based in Virginia (a market based in another state is listed without a number), with the Richmond metro area marked.

Top metro areas in Virginia

Metro areas in Virginia ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Washington-Arlington-Alexandria, DC-VA-MD-WV811,9328.1$1.5M+3.3%#11 of 387
1Richmond, VA734899.2$1.1M+5.5%#40 of 387
2Virginia Beach-Chesapeake-Norfolk, VA-NC636389.0$1.1M+0.9%#94 of 387
3Charlottesville, VA5710611.7$901K+3.1%#140 of 387
4Winchester, VA-WV527112.8$761K+6.5%#183 of 387
5Harrisonburg, VA515811.6$762K+3.5%#190 of 387
Kingsport-Bristol, TN-VA4514611.2$699K+2.3%#238 of 387
6Lynchburg, VA4111511.1$754K+2.9%#267 of 387
7Blacksburg-Christiansburg-Radford, VA407310.4$816K−0.1%#272 of 387
8Roanoke, VA4015311.6$739K+0.4%#273 of 387

Other business types in the Richmond metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in the Richmond, VA metro area?

There are 489 pet businesses on map listings in the Richmond metro area as of September 2026. 118 of them (24%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 308 businesses with payroll classed as pet care, veterinarians and pet stores in 2023, up 7.8% from 2019. Another 857 one-person businesses have no payroll, by official counts.

How much do households in the Richmond, VA metro area spend on pets?

About $533.9M a year, or $1,001 per household. That is 10% above the U.S. average (an index of 110, where 100 is the U.S. average). Spread across the 489 pet businesses on map listings, it comes to $1.1M per business. It is estimated from the incomes of the 533,430 households in the Richmond metro area and national spending patterns by income.

How does the Richmond, VA metro area compare with the U.S. for pet businesses?

The Richmond metro area has 9.2 pet businesses per 10,000 households, 12% below the U.S. rate of 10.4. Spending per business is $1.1M, 24% above the U.S. figure of $878K. At the national ratio of pet businesses to household spending, the Richmond metro area would have about 608, against 489 on map listings. There is one business with payroll in the industry for every 1,732 households, against one for every 1,852 across the U.S. The official count rose 7.8% from 2019 to 2023, against +11.4% for the U.S.

How fast is the Richmond, VA metro area growing?

Population estimates put the Richmond metro area at 1,389,338 people in 2025, up 5.5% since 2020, faster than the U.S. (+3.1%). It has 533,430 households. The median household income in the Richmond metro area is $86,679 a year, 7% above the U.S. median of $80,734. That rose 26.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Richmond metro area scores 73 for pet businesses (upper middle), #40 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Richmond metro area. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in the Richmond metro area

Screening a site or an acquisition in the Richmond metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Richmond metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.