Groundwork

Pets · Metro area · Utah

Pet businesses in the St. George, UT metro area

The pet businesses in the St. George, UT metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 66 out of 100: Upper middle

Ranked #77 of 387 scored metro areas
#5 of 5 scored metro areas based in Utah

Listings
73
8 chain locations (11%)
Official establishments
49
+40.0% since 2019
Household spending a year
$68.4M
On pets · $981 a household
Spending per listing
$937K
7% above the U.S.
Listings per 10k households
10.5
In line with the U.S.
Population, 2025
213,670
+17.4% since 2020

See the pet businesses around any address in the St. George metro area

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the St. George metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 73 pet businesses in the St. George metro area. 8 of them (11%) are chain locations, against 17% across the U.S. That comes to 10.5 for every 10,000 households, in line with the U.S. rate of 10.4.

At $981 per household (8% above the U.S. average), households in the St. George metro area spend about $68.4M a year on pets. That works out to $937K per business, 7% above the U.S. figure of $878K.

In 2023, official counts showed 49 businesses with payroll in the St. George metro area classed as pet care, veterinarians and pet stores, up 40.0% from 2019. That is one for every 1,424 households, against one for every 1,852 across the U.S. Official counts also show 87 one-person businesses without payroll. Since fiscal 2022, 4 SBA-backed loans worth $639K have gone to businesses classed as pet care, veterinarians and pet stores in the St. George metro area.

Population estimates put the population change in the St. George metro area from 2020 to 2025 at +17.4%, faster than the U.S. (+3.1%). The Groundwork market score for pet businesses in the St. George metro area is 66 (upper middle), #77 of 387 scored metro areas and #5 of 5 scored metro areas based in Utah. That puts it in the top quarter of metro areas.

How the St. George metro area compares

The same measures for Utah and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in St. George, UT metro area compared with Utah and the U.S.
MeasureSt. George metro areaUtahU.S.
Listings per 10k households10.510.610.4
Spending per listing$937K$1M$878K
Households per official establishment1,4241,7171,852
Official establishment growth, 2019–2023+40.0%+34.8%+11.4%
Population growth, 2020–2025+17.4%+7.8%+3.1%
Spending per household on pets$981$1,083$909
Median household income$80,632$95,166$80,734
Groundwork market score6675

Official counts and lending

Businesses

Official establishments, 2019 to 2023
49+40.0% over the period
Employees, 2023
467
Annual payroll, 2023
$15.6M
One-person businesses, 2023
87Businesses with no payroll
Map listings, September 2026
738 chain locations
Listings at the U.S. rate for this spending
78The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$639K

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in the St. George metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the St. George metro area

Population, 2025 estimate
213,670+17.4% since 2020
Households
69,786
Median age
40.7
Homes lived in by their owners
72%
Vehicles per household
2.1
Land area
2,428 sq. mi.
People per square mile
81
Median household income
$80,632+34.8% vs. 2015–2019, before inflation
Average household income
$107,780
Median home value
$510,700
Jobs located here
87,513
Daytime population
200,923Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the St. George metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of the St. George metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet businesses across Utah

Every Utah market ranked →

The highest-scoring metro areas in Utah for pet businesses, numbered among those based in Utah, with the St. George metro area marked.

Top metro areas in Utah

Metro areas in Utah ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Provo-Orem-Lehi, UT901949.4$1.2M+14.5%#1 of 387
2Logan, UT-ID79428.5$1.1M+8.8%#18 of 387
3Ogden, UT7522910.7$1M+5.3%#29 of 387
4Salt Lake City-Murray, UT724459.9$1.1M+3.8%#45 of 387
5St. George, UT667310.5$937K+17.4%#77 of 387

Other business types in the St. George metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in the St. George, UT metro area?

There are 73 pet businesses on map listings in the St. George metro area as of September 2026. 8 of them (11%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 49 businesses with payroll classed as pet care, veterinarians and pet stores in 2023, up 40.0% from 2019. Another 87 one-person businesses have no payroll, by official counts.

How much do households in the St. George, UT metro area spend on pets?

About $68.4M a year, or $981 per household. That is 8% above the U.S. average (an index of 108, where 100 is the U.S. average). Spread across the 73 pet businesses on map listings, it comes to $937K per business. It is estimated from the incomes of the 69,786 households in the St. George metro area and national spending patterns by income.

How does the St. George, UT metro area compare with the U.S. for pet businesses?

The St. George metro area has 10.5 pet businesses per 10,000 households, in line with the U.S. rate of 10.4. Spending per business is $937K, 7% above the U.S. figure of $878K. At the national ratio of pet businesses to household spending, the St. George metro area would have about 78, against 73 on map listings. There is one business with payroll in the industry for every 1,424 households, against one for every 1,852 across the U.S. The official count rose 40.0% from 2019 to 2023, against +11.4% for the U.S.

How fast is the St. George, UT metro area growing?

Population estimates put the St. George metro area at 213,670 people in 2025, up 17.4% since 2020, faster than the U.S. (+3.1%). It has 69,786 households. The median household income in the St. George metro area is $80,632 a year, in line with the U.S. median of $80,734. That rose 34.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The St. George metro area scores 66 for pet businesses (upper middle), #77 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the St. George metro area. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in the St. George metro area

Screening a site or an acquisition in the St. George metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the St. George metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.