Funeral services · Metro area · Utah
Funeral homes in the St. George, UT metro area
How the St. George, UT metro area compares with other metro areas and the U.S. for funeral homes: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 78 out of 100: High
Ranked #36 of 377 scored metro areas
#1 of 5 scored metro areas based in Utah
- Listings
- 13
- 0 chain locations (0%)
- Official establishments
- 9
- Businesses with payroll, 2023
- Household spending a year
- $13M
- On funerals · $187 a household
- Spending per listing
- $1M
- 48% above the U.S.
- Listings per 10k households
- 1.9
- 10% below the U.S.
- Population, 2025
- 213,670
- +17.4% since 2020
See the funeral homes around any address in the St. George metro area
The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the St. George metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The St. George metro area scores 78 (high) on the Groundwork market score for funeral homes, ranking #36 of 377 scored metro areas and #1 of 5 scored metro areas based in Utah. That puts it in the top 10% of metro areas for funeral homes.
At $187 per household (31% above the U.S. average), households in the St. George metro area spend about $13M a year on funerals. That works out to $1M per home, 48% above the U.S. figure of $679K.
There are 13 funeral homes on map listings in the St. George metro area as of September 2026. None of them are chain locations, against 10% across the U.S. That comes to 1.9 for every 10,000 households, 10% below the U.S. rate of 2.1.
In 2023, official counts showed 9 businesses with payroll in the St. George metro area classed as funeral homes and funeral services. That is one for every 7,754 households, against one for every 8,510 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $1.4M has gone to businesses classed as funeral homes and funeral services in the St. George metro area. Population estimates show the St. George metro area grew 17.4% from 2020 to 2025, faster than the U.S. (+3.1%).
How the St. George metro area compares
The same measures for Utah and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | St. George metro area | Utah | U.S. |
|---|---|---|---|
| Listings per 10k households | 1.9 | 1.6 | 2.1 |
| Spending per listing | $1M | $759K | $679K |
| Households per official establishment | 7,754 | 11,248 | 8,510 |
| Official establishment growth, 2019–2023 | n/a | +7.5% | −1.7% |
| Population growth, 2020–2025 | +17.4% | +7.8% | +3.1% |
| Spending per household on funerals | $187 | $118 | $143 |
| Median household income | $80,632 | $95,166 | $80,734 |
| Groundwork market score | 78 | 64 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 9
- Employees, 2023
- 73
- Annual payroll, 2023
- $2M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 130 chain locations
- Listings at the U.S. rate for this spending
- 19The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $1.4M
SBA-backed loans to businesses classed as funeral homes and funeral services in the St. George metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the St. George metro area
- Population, 2025 estimate
- 213,670+17.4% since 2020
- Households
- 69,786
- Median age
- 40.7
- Homes lived in by their owners
- 72%
- Vehicles per household
- 2.1
- Land area
- 2,428 sq. mi.
- People per square mile
- 81
- Median household income
- $80,632+34.8% vs. 2015–2019, before inflation
- Average household income
- $107,780
- Median home value
- $510,700
- Jobs located here
- 87,513
- Daytime population
- 200,923Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the St. George metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.
Or open the report at the center of the St. George metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardFuneral homes across Utah
Every Utah market ranked →The highest-scoring metro areas in Utah for funeral homes, numbered among those based in Utah, with the St. George metro area marked.
Top metro areas in Utah
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1St. George, UT | 78 | 13 | 1.9 | $1M | +17.4% | #36 of 377 |
| 2Ogden, UT | 64 | 29 | 1.4 | $870K | +5.3% | #99 of 377 |
| 3Salt Lake City-Murray, UT | 63 | 53 | 1.2 | $942K | +3.8% | #105 of 377 |
| 4Provo-Orem-Lehi, UT | 57 | 27 | 1.3 | $774K | +14.5% | #136 of 377 |
| 5Logan, UT-ID | 44 | 10 | 2.0 | $569K | +8.8% | #217 of 377 |
Other business types in the St. George metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
- Funeral homes78
Questions
How many funeral homes are in the St. George, UT metro area?
As of September 2026, map listings count 13 funeral homes in the St. George metro area. None of them are chain locations. The listings count funeral homes, mortuaries and cremation services. Official counts show 9 businesses with payroll classed as funeral homes and funeral services in 2023.
How much do households in the St. George, UT metro area spend on funerals?
About $13M a year, or $187 per household. That is 31% above the U.S. average (an index of 131, where 100 is the U.S. average). Spread across the 13 funeral homes on map listings, it comes to $1M per home. It is estimated from the incomes of the 69,786 households in the St. George metro area and national spending patterns by income.
How does the St. George, UT metro area compare with the U.S. for funeral homes?
The St. George metro area has 1.9 funeral homes per 10,000 households, 10% below the U.S. rate of 2.1. Spending per home is $1M, 48% above the U.S. figure of $679K. At the U.S. ratio of funeral homes to household spending, the St. George metro area would have about 19, against 13 on map listings. There is one business with payroll in the industry for every 7,754 households, against one for every 8,510 across the U.S.
How fast is the St. George, UT metro area growing?
Population estimates put the St. George metro area at 213,670 people in 2025, up 17.4% since 2020, faster than the U.S. (+3.1%). It has 69,786 households. The median household income in the St. George metro area is $80,632 a year, in line with the U.S. median of $80,734. That rose 34.8% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The St. George metro area scores 78 for funeral homes (high), #36 of 377 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the St. George metro area. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for funeral homes · All 56 business types in the St. George metro area
Screening a site or an acquisition in the St. George metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the St. George metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.