Pets · Small-town market · Tennessee
Pet businesses in the Tullahoma-Manchester, TN area
How the Tullahoma-Manchester, TN area compares with other small-town markets and the U.S. for pet businesses: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 37 out of 100: Lower middle
Ranked #418 of 527 scored small-town markets
#15 of 17 scored small-town markets based in Tennessee
- Listings
- 42
- 12 chain locations (29%)
- Official establishments
- 19
- Businesses with payroll, 2023
- Household spending a year
- $19.8M
- On pets · $767 a household
- Spending per listing
- $472K
- 46% below the U.S.
- Listings per 10k households
- 16.3
- 57% above the U.S.
- Population, 2025
- 69,339
- +7.3% since 2020
See the pet businesses around any address in the Tullahoma-Manchester area
The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Tullahoma-Manchester area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Tullahoma-Manchester area scores 37 (lower middle) on the Groundwork market score for pet businesses, ranking #418 of 527 scored small-town markets and #15 of 17 scored small-town markets based in Tennessee. That puts it in the bottom quarter of small-town markets.
At $767 per household (16% below the U.S. average), households in the Tullahoma-Manchester area spend about $19.8M a year on pets. That works out to $472K per business, 46% below the U.S. figure of $878K.
There are 42 pet businesses on map listings in the Tullahoma-Manchester area as of September 2026. 12 of them (29%) are chain locations, against 17% across the U.S. That is 16.3 per 10,000 households, 57% above the U.S. rate of 10.4.
In 2023, official counts showed 19 businesses with payroll in the Tullahoma-Manchester area classed as pet care, veterinarians and pet stores. That is one for every 1,360 households, against one for every 1,852 across the U.S. Population estimates put the population change in the Tullahoma-Manchester area from 2020 to 2025 at +7.3%, faster than the U.S. (+3.1%).
How the Tullahoma-Manchester area compares
The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Tullahoma-Manchester area | Tennessee | U.S. |
|---|---|---|---|
| Listings per 10k households | 16.3 | 10.7 | 10.4 |
| Spending per listing | $472K | $811K | $878K |
| Households per official establishment | 1,360 | 1,990 | 1,852 |
| Official establishment growth, 2019–2023 | n/a | +16.8% | +11.4% |
| Population growth, 2020–2025 | +7.3% | +5.6% | +3.1% |
| Spending per household on pets | $767 | $871 | $909 |
| Median household income | $62,285 | $69,595 | $80,734 |
| Groundwork market score | 37 | 62 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 19
- Employees, 2023
- 133
- Annual payroll, 2023
- $5.2M
- One-person businesses, 2023
- 41Businesses with no payroll
- Map listings, September 2026
- 4212 chain locations
- Listings at the U.S. rate for this spending
- 23The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in the Tullahoma-Manchester area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Tullahoma-Manchester area
- Population, 2025 estimate
- 69,339+7.3% since 2020
- Households
- 25,836
- Median age
- 39.8
- Homes lived in by their owners
- 70%
- Vehicles per household
- 2.0
- Land area
- 558 sq. mi.
- People per square mile
- 119
- Median household income
- $62,285
- Average household income
- $77,589
- Median home value
- $251,500
- Jobs located here
- 28,313
- Daytime population
- 67,636Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Tullahoma-Manchester area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.
Or open the report at the center of the Tullahoma-Manchester area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet businesses across Tennessee
Every Tennessee market ranked →The highest-scoring small-town markets in Tennessee for pet businesses, numbered among those based in Tennessee, with the Tullahoma-Manchester area marked.
Top small-town markets in Tennessee
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Winchester, TN | 87 | 16 | 9.2 | $878K | +6.4% | #5 of 527 |
| 2Lewisburg, TN | 75 | 18 | 13.2 | $649K | +10.5% | #33 of 527 |
| 3Athens, TN | 74 | 28 | 10.6 | $749K | +8.2% | #38 of 527 |
| 4Paris, TN | 65 | 13 | 9.7 | $740K | +2.3% | #96 of 527 |
| 5Fayetteville, TN | 65 | 20 | 13.5 | $607K | +4.3% | #99 of 527 |
| 6Crossville, TN | 57 | 35 | 12.4 | $604K | +8.0% | #182 of 527 |
| 7Union City, TN | 56 | 7 | 5.6 | $1.3M | −2.3% | #189 of 527 |
| 8Shelbyville, TN | 53 | 26 | 13.3 | $615K | +9.7% | #240 of 527 |
| 9Lawrenceburg, TN | 52 | 21 | 12.4 | $601K | +6.2% | #255 of 527 |
| 10Cookeville, TN | 49 | 81 | 13.8 | $549K | +7.6% | #295 of 527 |
| 15Tullahoma-Manchester, TN | 37 | 42 | 16.3 | $472K | +7.3% | #418 of 527 |
Other business types in the Tullahoma-Manchester area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses37
- Veterinarians43
- Pet grooming and boarding38
- Pet stores60
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet businesses are in the Tullahoma-Manchester, TN area?
As of September 2026, map listings count 42 pet businesses in the Tullahoma-Manchester area. 12 of them (29%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 19 businesses with payroll classed as pet care, veterinarians and pet stores in 2023. Another 41 one-person businesses have no payroll, by official counts.
How much do households in the Tullahoma-Manchester, TN area spend on pets?
About $19.8M a year, or $767 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 42 pet businesses on map listings, it comes to $472K per business. It is estimated from the incomes of the 25,836 households in the Tullahoma-Manchester area and national spending patterns by income.
How does the Tullahoma-Manchester, TN area compare with the U.S. for pet businesses?
The Tullahoma-Manchester area has 16.3 pet businesses per 10,000 households, 57% above the U.S. rate of 10.4. Spending per business is $472K, 46% below the U.S. figure of $878K. At the U.S. ratio of pet businesses to household spending, the Tullahoma-Manchester area would have about 23, against 42 on map listings. There is one business with payroll in the industry for every 1,360 households, against one for every 1,852 across the U.S.
How fast is the Tullahoma-Manchester, TN area growing?
Population estimates put the Tullahoma-Manchester area at 69,339 people in 2025, up 7.3% since 2020, faster than the U.S. (+3.1%). It has 25,836 households. Median household income in the Tullahoma-Manchester area is $62,285, 23% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Tullahoma-Manchester area scores 37 for pet businesses (lower middle), #418 of 527 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Tullahoma-Manchester area. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet businesses · All 56 business types in the Tullahoma-Manchester area
Screening a site or an acquisition in the Tullahoma-Manchester area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Tullahoma-Manchester area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.