Groundwork

Fitness and classes · Small-town market · Tennessee

Gyms and studios in the Tullahoma-Manchester, TN area

Competitor counts, household spending and official business counts for gyms and studios in the Tullahoma-Manchester, TN area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 43 out of 100: Lower middle

Ranked #365 of 535 scored small-town markets
#15 of 17 scored small-town markets based in Tennessee

Listings
37
8 chain locations (22%)
Official establishments
6
Businesses with payroll, 2023
Household spending a year
$14.4M
On memberships, classes and admissions · $556 a household
Spending per listing
$388K
41% below the U.S.
Listings per 10k households
14.3
4% below the U.S.
Population, 2025
69,339
+7.3% since 2020

See the gyms and studios around any address in the Tullahoma-Manchester area

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Tullahoma-Manchester area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 37 gyms and studios in the Tullahoma-Manchester area. Of those, 8 are chain locations, or 22%, against 20% across the U.S. That is 14.3 per 10,000 households, 4% below the U.S. rate of 14.9.

At $556 per household (43% below the U.S. average), households in the Tullahoma-Manchester area spend about $14.4M a year on memberships, classes and admissions. Spread across 37 gyms and studios, that is $388K per location, 41% below the U.S. figure of $662K.

Official counts show 6 businesses with payroll classed as fitness centers and recreation instruction in the Tullahoma-Manchester area in 2023. That is one for every 4,306 households, against one for every 1,641 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $25K has gone to businesses classed as fitness centers and recreation instruction in the Tullahoma-Manchester area.

Population estimates put the population change in the Tullahoma-Manchester area from 2020 to 2025 at +7.3%, faster than the U.S. (+3.1%). The Groundwork market score for gyms and studios in the Tullahoma-Manchester area is 43 (lower middle), #365 of 535 scored small-town markets and #15 of 17 scored small-town markets based in Tennessee.

How the Tullahoma-Manchester area compares

The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Tullahoma-Manchester, TN area compared with Tennessee and the U.S.
MeasureTullahoma-Manchester areaTennesseeU.S.
Listings per 10k households14.312.314.9
Spending per listing$388K$572K$662K
Households per official establishment4,3062,1081,641
Official establishment growth, 2019–2023n/a+18.7%+8.2%
Population growth, 2020–2025+7.3%+5.6%+3.1%
Spending per household on memberships, classes and admissions$556$703$983
Median household income$62,285$69,595$80,734
Groundwork market score4350

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6
Employees, 2023
42
Annual payroll, 2023
$432K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
378 chain locations
Listings at the U.S. rate for this spending
22The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$25K

SBA-backed loans to businesses classed as fitness centers and recreation instruction in the Tullahoma-Manchester area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Tullahoma-Manchester area

Population, 2025 estimate
69,339+7.3% since 2020
Households
25,836
Median age
39.8
Homes lived in by their owners
70%
Vehicles per household
2.0
Land area
558 sq. mi.
People per square mile
119
Median household income
$62,285
Average household income
$77,589
Median home value
$251,500
Jobs located here
28,313
Daytime population
67,636Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Tullahoma-Manchester area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of the Tullahoma-Manchester area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Gyms, studios and classes across Tennessee

Every Tennessee market ranked →

The highest-scoring small-town markets in Tennessee for gyms and studios, numbered among those based in Tennessee, with the Tullahoma-Manchester area marked.

Top small-town markets in Tennessee

Small-town markets in Tennessee ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Shelbyville, TN80115.6$1.1M+9.7%#12 of 535
2Lewisburg, TN78118.1$841K+10.5%#18 of 535
3Athens, TN74228.3$710K+8.2%#33 of 535
4Fayetteville, TN71106.7$928K+4.3%#43 of 535
5Greeneville, TN68196.7$800K+5.0%#66 of 535
6Newport, TN6295.8$800K+5.1%#125 of 535
7Sevierville, TN62358.7$706K+2.5%#130 of 535
8Crossville, TN59227.8$693K+8.0%#162 of 535
9Lawrenceburg, TN55148.2$644K+6.2%#208 of 535
10Winchester, TN54169.2$659K+6.4%#223 of 535
15Tullahoma-Manchester, TN433714.3$388K+7.3%#365 of 535

Other business types in the Tullahoma-Manchester area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in the Tullahoma-Manchester, TN area?

The Tullahoma-Manchester area has 37 gyms and studios on map listings as of September 2026. 8 of them (22%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 6 businesses with payroll classed as fitness centers and recreation instruction in 2023.

How much do households in the Tullahoma-Manchester, TN area spend on memberships, classes and admissions?

About $14.4M a year, or $556 per household. That is 43% below the U.S. average (an index of 57, where 100 is the U.S. average). Spread across the 37 gyms and studios on map listings, it comes to $388K per location. It is estimated from the incomes of the 25,836 households in the Tullahoma-Manchester area and national spending patterns by income.

How does the Tullahoma-Manchester, TN area compare with the U.S. for gyms and studios?

The Tullahoma-Manchester area has 14.3 gyms and studios per 10,000 households, 4% below the U.S. rate of 14.9. Spending per location is $388K, 41% below the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, the Tullahoma-Manchester area would have about 22, against 37 on map listings. There is one business with payroll in the industry for every 4,306 households, against one for every 1,641 across the U.S.

How fast is the Tullahoma-Manchester, TN area growing?

Population estimates put the Tullahoma-Manchester area at 69,339 people in 2025, up 7.3% since 2020, faster than the U.S. (+3.1%). It has 25,836 households. Median household income in the Tullahoma-Manchester area is $62,285, 23% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Tullahoma-Manchester area scores 43 for gyms and studios (lower middle), #365 of 535 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Tullahoma-Manchester area. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in the Tullahoma-Manchester area

Screening a site or an acquisition in the Tullahoma-Manchester area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Tullahoma-Manchester area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.