Pets · County · Tennessee
Pet businesses in Overton County, TN
The pet businesses in Overton County, TN, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 50 out of 100: Upper middle
Ranked #1,122 of 2,200 scored counties
#51 of 82 scored counties in Tennessee
- Listings
- 13
- 1 chain location (8%)
- Official establishments
- 3
- Businesses with payroll, 2023
- Household spending a year
- $6.8M
- On pets · $745 a household
- Spending per listing
- $520K
- 41% below the U.S.
- Listings per 10k households
- 14.3
- 38% above the U.S.
- Population, 2025
- 23,787
- +5.3% since 2020
See the pet businesses around any address in Overton County
The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Overton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Overton County spend about $6.8M a year on pets, or $745 per household, 18% below the U.S. average. That is about $520K of household spending for each business on map listings, 41% below the U.S. figure of $878K.
There are 13 pet businesses on map listings in Overton County as of September 2026. One of them (8%) is a chain location, against 17% across the U.S. That is 14.3 per 10,000 households, 38% above the U.S. rate of 10.4.
In 2023, official counts showed 3 businesses with payroll in Overton County classed as pet care, veterinarians and pet stores. That is one for every 3,024 households, against one for every 1,852 across the U.S. Official counts also show 22 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $20K has gone to businesses classed as pet care, veterinarians and pet stores in Overton County.
Population estimates show Overton County grew 5.3% from 2020 to 2025, faster than the U.S. (+3.1%). The Groundwork market score for pet businesses in Overton County is 50 (upper middle), #1,122 of 2,200 scored counties and #51 of 82 scored counties in Tennessee.
How Overton County compares
The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Overton County | Tennessee | U.S. |
|---|---|---|---|
| Listings per 10k households | 14.3 | 10.7 | 10.4 |
| Spending per listing | $520K | $811K | $878K |
| Households per official establishment | 3,024 | 1,990 | 1,852 |
| Official establishment growth, 2019–2023 | n/a | +16.8% | +11.4% |
| Population growth, 2020–2025 | +5.3% | +5.6% | +3.1% |
| Spending per household on pets | $745 | $871 | $909 |
| Median household income | $48,959 | $69,595 | $80,734 |
| Groundwork market score | 50 | 62 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3 → 3
- Employees, 2023
- 57
- Annual payroll, 2023
- $2.3M
- One-person businesses, 2023
- 22Businesses with no payroll
- Map listings, September 2026
- 131 chain location
- Listings at the U.S. rate for this spending
- 8The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $20K
SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in Overton County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Overton County
- Population, 2025 estimate
- 23,787+5.3% since 2020
- Households
- 9,071
- Median age
- 43.8
- Homes lived in by their owners
- 77%
- Vehicles per household
- 2.2
- Land area
- 434 sq. mi.
- People per square mile
- 53
- Median household income
- $48,959+31.6% vs. 2015–2019, before inflation
- Average household income
- $73,701
- Median home value
- $173,200
- Jobs located here
- 5,691
- Daytime population
- 18,265Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Overton County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.
Or open the report at the center of Overton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet businesses across Tennessee
Every Tennessee market ranked →The highest-scoring counties in Tennessee for pet businesses, numbered among those based in Tennessee, with Overton County marked.
Top counties in Tennessee
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Robertson County, TN | 89 | 26 | 9.2 | $994K | +9.9% | #9 of 2,200 |
| 2Roane County, TN | 82 | 22 | 9.7 | $885K | +7.0% | #55 of 2,200 |
| 3Rutherford County, TN | 80 | 115 | 8.9 | $1.1M | +12.6% | #70 of 2,200 |
| 4Franklin County, TN | 79 | 16 | 9.2 | $878K | +6.4% | #94 of 2,200 |
| 5Tipton County, TN | 78 | 15 | 6.6 | $1.3M | +2.0% | #99 of 2,200 |
| 6Sumner County, TN | 77 | 84 | 10.7 | $926K | +9.2% | #122 of 2,200 |
| 7Davidson County, TN | 76 | 274 | 8.4 | $1.1M | +4.2% | #139 of 2,200 |
| 8Montgomery County, TN | 76 | 85 | 9.7 | $895K | +13.0% | #146 of 2,200 |
| 9Union County, TN | 72 | 7 | 8.8 | $885K | +8.1% | #229 of 2,200 |
| 10Hickman County, TN | 72 | 9 | 9.5 | $841K | +5.0% | #231 of 2,200 |
| 51Overton County, TN | 50 | 13 | 14.3 | $520K | +5.3% | #1,122 of 2,200 |
Other business types in Overton County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses50
- Veterinarians
- Pet grooming and boarding31
- Pet stores
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet businesses are in Overton County, TN?
As of September 2026, map listings count 13 pet businesses in Overton County. One of them (8%) is a chain location. The listings count vets, groomers, boarding and pet stores. Official counts show 3 businesses with payroll classed as pet care, veterinarians and pet stores in 2023. Another 22 one-person businesses have no payroll, by official counts.
How much do households in Overton County, TN spend on pets?
About $6.8M a year, or $745 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 13 pet businesses on map listings, it comes to $520K per business. It is estimated from the incomes of the 9,071 households in Overton County and national spending patterns by income.
How does Overton County, TN compare with the U.S. for pet businesses?
Overton County has 14.3 pet businesses per 10,000 households, 38% above the U.S. rate of 10.4. Spending per business is $520K, 41% below the U.S. figure of $878K. At the U.S. ratio of pet businesses to household spending, Overton County would have about 8, against 13 on map listings. There is one business with payroll in the industry for every 3,024 households, against one for every 1,852 across the U.S.
How fast is Overton County, TN growing?
Population estimates put Overton County at 23,787 people in 2025, up 5.3% since 2020, faster than the U.S. (+3.1%). It has 9,071 households. Median household income in Overton County is $48,959, 39% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 31.6%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Overton County scores 50 for pet businesses (upper middle), #1,122 of 2,200 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Overton County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet businesses · All 56 business types in Overton County
Screening a site or an acquisition in Overton County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Overton County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.