Groundwork

Pets · Small-town market · Ohio

Pet businesses in the Marietta, OH area

The pet businesses in the Marietta, OH area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 30 out of 100: Lower middle

Ranked #458 of 527 scored small-town markets
#26 of 29 scored small-town markets based in Ohio

Listings
35
4 chain locations (11%)
Official establishments
13
Businesses with payroll, 2023
Household spending a year
$18.6M
On pets · $750 a household
Spending per listing
$531K
40% below the U.S.
Listings per 10k households
14.1
36% above the U.S.
Population, 2025
58,389
−2.1% since 2020

See the pet businesses around any address in the Marietta area

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Marietta area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Marietta area scores 30 (lower middle) on the Groundwork market score for pet businesses, ranking #458 of 527 scored small-town markets and #26 of 29 scored small-town markets based in Ohio. That puts it in the bottom quarter of small-town markets.

As of September 2026, map listings count 35 pet businesses in the Marietta area. Of those, 4 are chain locations, or 11%, against 17% across the U.S. That is 14.1 per 10,000 households, 36% above the U.S. rate of 10.4.

Households in the Marietta area spend about $18.6M a year on pets, or $750 per household, 18% below the U.S. average. That works out to $531K per business, 40% below the U.S. figure of $878K.

In 2023, official counts showed 13 businesses with payroll in the Marietta area classed as pet care, veterinarians and pet stores. That is one for every 1,906 households, against one for every 1,852 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $956K has gone to businesses classed as pet care, veterinarians and pet stores in the Marietta area. Population estimates show the Marietta area declined 2.1% from 2020 to 2025, against +3.1% for the U.S.

How the Marietta area compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Marietta, OH area compared with Ohio and the U.S.
MeasureMarietta areaOhioU.S.
Listings per 10k households14.110.510.4
Spending per listing$531K$791K$878K
Households per official establishment1,9062,0301,852
Official establishment growth, 2019–2023n/a+8.4%+11.4%
Population growth, 2020–2025−2.1%+0.9%+3.1%
Spending per household on pets$750$832$909
Median household income$63,603$71,389$80,734
Groundwork market score3046

Official counts and lending

Businesses

Official establishments, 2019 to 2023
13
Employees, 2023
160
Annual payroll, 2023
$4.7M
One-person businesses, 2023
20Businesses with no payroll
Map listings, September 2026
354 chain locations
Listings at the U.S. rate for this spending
21The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$956K

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in the Marietta area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Marietta area

Population, 2025 estimate
58,389−2.1% since 2020
Households
24,779
Median age
44.2
Homes lived in by their owners
75%
Vehicles per household
1.9
Land area
632 sq. mi.
People per square mile
93
Median household income
$63,603+27.2% vs. 2015–2019, before inflation
Average household income
$81,514
Median home value
$185,600
Jobs located here
24,033
Daytime population
57,878Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Marietta area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of the Marietta area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet businesses across Ohio

Every Ohio market ranked →

The highest-scoring small-town markets in Ohio for pet businesses, numbered among those based in Ohio, with the Marietta area marked.

Top small-town markets in Ohio

Small-town markets in Ohio ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Tiffin, OH68167.2$1M−1.0%#66 of 527
2Wapakoneta, OH61179.0$943K−1.2%#132 of 527
3Marion, OH59239.3$779K−0.4%#153 of 527
4Cambridge, OH57127.4$958K−0.1%#169 of 527
5Bucyrus, OH57168.9$805K−0.3%#170 of 527
6Washington Court House, OH571311.2$684K−1.4%#178 of 527
7Sidney, OH572714.3$578K−0.2%#187 of 527
8Portsmouth, OH55248.3$823K−3.4%#205 of 527
9Defiance, OH551711.1$709K+0.1%#210 of 527
10Norwalk, OH51239.8$778K−0.4%#266 of 527
26Marietta, OH303514.1$531K−2.1%#458 of 527

Other business types in the Marietta area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in the Marietta, OH area?

The Marietta area has 35 pet businesses on map listings as of September 2026. 4 of them (11%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 13 businesses with payroll classed as pet care, veterinarians and pet stores in 2023. Official counts list 20 one-person businesses without payroll.

How much do households in the Marietta, OH area spend on pets?

About $18.6M a year, or $750 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 35 pet businesses on map listings, it comes to $531K per business. It is estimated from the incomes of the 24,779 households in the Marietta area and national spending patterns by income.

How does the Marietta, OH area compare with the U.S. for pet businesses?

The Marietta area has 14.1 pet businesses per 10,000 households, 36% above the U.S. rate of 10.4. Spending per business is $531K, 40% below the U.S. figure of $878K. At the national ratio of pet businesses to household spending, the Marietta area would have about 21, against 35 on map listings. There is one business with payroll in the industry for every 1,906 households, against one for every 1,852 across the U.S.

How fast is the Marietta, OH area growing?

Population estimates put the Marietta area at 58,389 people in 2025, down 2.1% since 2020, against +3.1% for the U.S. It has 24,779 households. The median household income in the Marietta area is $63,603 a year, 21% below the U.S. median of $80,734. That rose 27.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Marietta area scores 30 for pet businesses (lower middle), #458 of 527 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Marietta area. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in the Marietta area

Screening a site or an acquisition in the Marietta area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Marietta area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.