Groundwork

Food and drink · Small-town market · Ohio

Pizza places in the Marietta, OH area

The pizza places in the Marietta, OH area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 30 out of 100: Lower middle

Ranked #456 of 520 scored small-town markets
#22 of 29 scored small-town markets based in Ohio

Listings
26
20 chain locations (77%)
Official establishments
53
All limited-service restaurants · −1.8% since 2019
Household spending a year
$86.1M
On food away from home · $3,473 a household
Spending per listing
$3.3M
35% below the U.S.
Listings per 10k households
10.5
31% above the U.S.
Population, 2025
58,389
−2.1% since 2020

See the pizza places around any address in the Marietta area

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Marietta area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for pizza places in the Marietta area is 30 (lower middle), #456 of 520 scored small-town markets and #22 of 29 scored small-town markets based in Ohio. That puts it in the bottom quarter of small-town markets.

As of September 2026, map listings count 26 pizza places in the Marietta area. 20 of them (77%) are chain locations, against 58% across the U.S. That is 10.5 per 10,000 households, 31% above the U.S. rate of 8.0.

At $3,473 per household (15% below the U.S. average), households in the Marietta area spend about $86.1M a year on food away from home. Spread across 26 pizza places, that is $3.3M per pizza place, 35% below the U.S. figure of $5.1M. That spending covers all food away from home, which pizza places share with other businesses in the trade.

The official count of businesses with payroll classed as limited-service restaurants in the Marietta area was 53 in 2023, down 1.8% from 2019. That is one for every 468 households, against one for every 478 across the U.S. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Population estimates show the Marietta area declined 2.1% from 2020 to 2025, against +3.1% for the U.S.

How the Marietta area compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Marietta, OH area compared with Ohio and the U.S.
MeasureMarietta areaOhioU.S.
Listings per 10k households10.59.68.0
Spending per listing$3.3M$4M$5.1M
Households per official establishment (all limited-service restaurants)468467478
Official establishment growth, 2019–2023−1.8%+7.0%+6.1%
Population growth, 2020–2025−2.1%+0.9%+3.1%
Spending per household on food away from home$3,473$3,829$4,070
Median household income$63,603$71,389$80,734
Groundwork market score3024

Official counts and lending

Businesses

Official establishments, 2019 to 2023
53All limited-service restaurants · −1.8% over the period
Employees, 2023
1,200
Annual payroll, 2023
$20.2M
One-person businesses, 2023
0All limited-service restaurants with no payroll
Map listings, September 2026
2620 chain locations
Listings at the U.S. rate for this spending
17The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as limited-service restaurants in the Marietta area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in the Marietta area

Population, 2025 estimate
58,389−2.1% since 2020
Households
24,779
Median age
44.2
Homes lived in by their owners
75%
Vehicles per household
1.9
Land area
632 sq. mi.
People per square mile
93
Median household income
$63,603+27.2% vs. 2015–2019, before inflation
Average household income
$81,514
Median home value
$185,600
Jobs located here
24,033
Daytime population
57,878Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Marietta area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of the Marietta area. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring small-town markets in Ohio for pizza places, numbered among those based in Ohio, with the Marietta area marked.

Top small-town markets in Ohio

Small-town markets in Ohio ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Celina, OH60116.7$5.6M+0.5%#149 of 520
2Urbana, OH571811.5$3.2M+0.2%#184 of 520
3Wooster, OH56419.2$4.1M−0.1%#193 of 520
4Greenville, OH56209.4$3.7M−0.7%#197 of 520
5Sidney, OH562111.1$3.4M−0.2%#200 of 520
6Wilmington, OH551810.7$3.4M+0.6%#213 of 520
7Mount Vernon, OH482611.1$3.4M+1.9%#277 of 520
8Tiffin, OH452611.7$3M−1.0%#311 of 520
9Findlay, OH433210.1$3.7M+0.1%#320 of 520
10Ashland, OH432210.6$3.3M+0.1%#324 of 520
22Marietta, OH302610.5$3.3M−2.1%#456 of 520

Other business types in the Marietta area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in the Marietta, OH area?

The Marietta area has 26 pizza places on map listings as of September 2026. 20 of them (77%) are chain locations. The listings count pizza restaurants. Official counts show 53 businesses with payroll classed as limited-service restaurants in 2023, down 1.8% from 2019. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places.

How much do households in the Marietta, OH area spend on food away from home?

About $86.1M a year, or $3,473 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 26 pizza places on map listings, it comes to $3.3M per pizza place. The spending figure covers all food away from home, not only pizza places. It is estimated from the incomes of the 24,779 households in the Marietta area and national spending patterns by income.

How does the Marietta, OH area compare with the U.S. for pizza places?

The Marietta area has 10.5 pizza places per 10,000 households, 31% above the U.S. rate of 8.0. Spending per pizza place is $3.3M, 35% below the U.S. figure of $5.1M. At the national ratio of pizza places to household spending, the Marietta area would have about 17, against 26 on map listings. There is one business with payroll in the industry for every 468 households, against one for every 478 across the U.S. The official count fell 1.8% from 2019 to 2023, against +6.1% for the U.S.

How fast is the Marietta, OH area growing?

Population estimates put the Marietta area at 58,389 people in 2025, down 2.1% since 2020, against +3.1% for the U.S. It has 24,779 households. The median household income in the Marietta area is $63,603 a year, 21% below the U.S. median of $80,734. That rose 27.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Marietta area scores 30 for pizza places (lower middle), #456 of 520 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Marietta area. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in the Marietta area

Screening a site or an acquisition in the Marietta area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Marietta area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.