Pets · Metro area · New Mexico
Pet businesses in the Farmington, NM metro area
How the Farmington, NM metro area compares with other metro areas and the U.S. for pet businesses: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 61 out of 100: Upper middle
Ranked #102 of 387 scored metro areas
#2 of 4 scored metro areas based in New Mexico
- Listings
- 23
- 1 chain location (4%)
- Official establishments
- 20
- Businesses with payroll, 2023
- Household spending a year
- $33.8M
- On pets · $809 a household
- Spending per listing
- $1.5M
- 67% above the U.S.
- Listings per 10k households
- 5.5
- 47% below the U.S.
- Population, 2025
- 120,340
- −0.9% since 2020
See the pet businesses around any address in the Farmington metro area
The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Farmington metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $809 per household (11% below the U.S. average), households in the Farmington metro area spend about $33.8M a year on pets. Spread across 23 pet businesses, that is $1.5M per business, 67% above the U.S. figure of $878K.
The Farmington metro area has 23 pet businesses on map listings as of September 2026. One of them (4%) is a chain location, against 17% across the U.S. That is 5.5 per 10,000 households, 47% below the U.S. rate of 10.4.
In 2023, official counts showed 20 businesses with payroll in the Farmington metro area classed as pet care, veterinarians and pet stores. That is one for every 2,087 households, against one for every 1,852 across the U.S. Another 26 one-person businesses have no payroll, by official counts. Since fiscal 2022, 1 SBA-backed loan worth $111K has gone to businesses classed as pet care, veterinarians and pet stores in the Farmington metro area.
Population estimates show the Farmington metro area declined 0.9% from 2020 to 2025, against +3.1% for the U.S. The Farmington metro area scores 61 (upper middle) on the Groundwork market score for pet businesses, ranking #102 of 387 scored metro areas and #2 of 4 scored metro areas based in New Mexico.
How the Farmington metro area compares
The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Farmington metro area | New Mexico | U.S. |
|---|---|---|---|
| Listings per 10k households | 5.5 | 9.1 | 10.4 |
| Spending per listing | $1.5M | $966K | $878K |
| Households per official establishment | 2,087 | 2,023 | 1,852 |
| Official establishment growth, 2019–2023 | n/a | +4.8% | +11.4% |
| Population growth, 2020–2025 | −0.9% | +0.3% | +3.1% |
| Spending per household on pets | $809 | $874 | $909 |
| Median household income | $55,872 | $64,059 | $80,734 |
| Groundwork market score | 61 | 59 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 20
- Employees, 2023
- 145
- Annual payroll, 2023
- $5.1M
- One-person businesses, 2023
- 26Businesses with no payroll
- Map listings, September 2026
- 231 chain location
- Listings at the U.S. rate for this spending
- 38The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $111K
SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in the Farmington metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Farmington metro area
- Population, 2025 estimate
- 120,340−0.9% since 2020
- Households
- 41,732
- Median age
- 38.3
- Homes lived in by their owners
- 71%
- Vehicles per household
- 2.0
- Land area
- 5,517 sq. mi.
- People per square mile
- 22
- Median household income
- $55,872+10.6% vs. 2015–2019, before inflation
- Average household income
- $76,826
- Median home value
- $193,800
- Jobs located here
- 45,264
- Daytime population
- 119,349Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Farmington metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.
Or open the report at the center of the Farmington metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet businesses across New Mexico
Every New Mexico market ranked →The highest-scoring metro areas in New Mexico for pet businesses, numbered among those based in New Mexico, with the Farmington metro area marked.
Top metro areas in New Mexico
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Albuquerque, NM | 66 | 343 | 9.1 | $1M | +0.8% | #75 of 387 |
| 2Farmington, NM | 61 | 23 | 5.5 | $1.5M | −0.9% | #102 of 387 |
| 3Las Cruces, NM | 56 | 79 | 9.3 | $866K | +4.1% | #151 of 387 |
| 4Santa Fe, NM | 39 | 96 | 13.6 | $737K | +1.2% | #283 of 387 |
Other business types in the Farmington metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses61
- Veterinarians69
- Pet grooming and boarding51
- Pet stores38
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet businesses are in the Farmington, NM metro area?
Map listings as of September 2026 show 23 pet businesses in the Farmington metro area. One of them (4%) is a chain location. The listings count vets, groomers, boarding and pet stores. Official counts show 20 businesses with payroll classed as pet care, veterinarians and pet stores in 2023. Official counts list 26 one-person businesses without payroll.
How much do households in the Farmington, NM metro area spend on pets?
About $33.8M a year, or $809 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 23 pet businesses on map listings, it comes to $1.5M per business. It is estimated from the incomes of the 41,732 households in the Farmington metro area and national spending patterns by income.
How does the Farmington, NM metro area compare with the U.S. for pet businesses?
The Farmington metro area has 5.5 pet businesses per 10,000 households, 47% below the U.S. rate of 10.4. Spending per business is $1.5M, 67% above the U.S. figure of $878K. At the U.S. ratio of pet businesses to household spending, the Farmington metro area would have about 38, against 23 on map listings. There is one business with payroll in the industry for every 2,087 households, against one for every 1,852 across the U.S.
How fast is the Farmington, NM metro area growing?
Population estimates put the Farmington metro area at 120,340 people in 2025, down 0.9% since 2020, against +3.1% for the U.S. It has 41,732 households. Median household income in the Farmington metro area is $55,872, 31% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 10.6%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Farmington metro area scores 61 for pet businesses (upper middle), #102 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Farmington metro area. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet businesses · All 56 business types in the Farmington metro area
Screening a site or an acquisition in the Farmington metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Farmington metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.