Groundwork

Clothing and laundry · Metro area · New Mexico

Clothing and shoe stores in the Farmington, NM metro area

Competitor counts, household spending and official business counts for clothing and shoe stores in the Farmington, NM metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 30 out of 100: Lower middle

Ranked #313 of 387 scored metro areas
#3 of 4 scored metro areas based in New Mexico

Listings
53
32 chain locations (60%)
Official establishments
31
−20.5% since 2019
Household spending a year
$64.6M
On clothing, shoes and related services · $1,547 a household
Spending per listing
$1.2M
4% below the U.S.
Listings per 10k households
12.7
22% below the U.S.
Population, 2025
120,340
−0.9% since 2020

See the clothing and shoe stores around any address in the Farmington metro area

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Farmington metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for clothing and shoe stores in the Farmington metro area is 30 (lower middle), #313 of 387 scored metro areas and #3 of 4 scored metro areas based in New Mexico. That puts it in the bottom quarter of metro areas.

Households in the Farmington metro area spend about $64.6M a year on clothing, shoes and related services, or $1,547 per household, 25% below the U.S. average. That works out to $1.2M per store, 4% below the U.S. figure of $1.3M. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores.

There are 53 clothing and shoe stores on map listings in the Farmington metro area as of September 2026. Of those, 32 are chain locations, or 60%, against 44% across the U.S. That is 12.7 per 10,000 households, 22% below the U.S. rate of 16.2.

In 2023, official counts showed 31 businesses with payroll in the Farmington metro area classed as clothing and shoe stores, down 20.5% from 2019. That is one for every 1,346 households, against one for every 1,273 across the U.S. Population estimates put the population change in the Farmington metro area from 2020 to 2025 at −0.9%, against +3.1% for the U.S.

How the Farmington metro area compares

The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in Farmington, NM metro area compared with New Mexico and the U.S.
MeasureFarmington metro areaNew MexicoU.S.
Listings per 10k households12.714.116.2
Spending per listing$1.2M$1.2M$1.3M
Households per official establishment1,3461,5741,273
Official establishment growth, 2019–2023−20.5%−13.4%−12.2%
Population growth, 2020–2025−0.9%+0.3%+3.1%
Spending per household on clothing, shoes and related services$1,547$1,645$2,055
Median household income$55,872$64,059$80,734
Groundwork market score3034

Official counts and lending

Businesses

Official establishments, 2019 to 2023
31−20.5% over the period
Employees, 2023
445
Annual payroll, 2023
$8.2M
One-person businesses, 2023
44Businesses with no payroll
Map listings, September 2026
5332 chain locations
Listings at the U.S. rate for this spending
51The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as clothing and shoe stores in the Farmington metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Farmington metro area

Population, 2025 estimate
120,340−0.9% since 2020
Households
41,732
Median age
38.3
Homes lived in by their owners
71%
Vehicles per household
2.0
Land area
5,517 sq. mi.
People per square mile
22
Median household income
$55,872+10.6% vs. 2015–2019, before inflation
Average household income
$76,826
Median home value
$193,800
Jobs located here
45,264
Daytime population
119,349Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Farmington metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

Or open the report at the center of the Farmington metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing and shoe stores across New Mexico

Every New Mexico market ranked →

The highest-scoring metro areas in New Mexico for clothing and shoe stores, numbered among those based in New Mexico, with the Farmington metro area marked.

Top metro areas in New Mexico

Metro areas in New Mexico ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Las Cruces, NM66758.8$1.7M+4.1%#81 of 387
2Albuquerque, NM4848112.8$1.3M+0.8%#214 of 387
3Farmington, NM305312.7$1.2M−0.9%#313 of 387
4Santa Fe, NM1819227.1$679K+1.2%#366 of 387

Other business types in the Farmington metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing and shoe stores are in the Farmington, NM metro area?

As of September 2026, map listings count 53 clothing and shoe stores in the Farmington metro area. 32 of them (60%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 31 businesses with payroll classed as clothing and shoe stores in 2023, down 20.5% from 2019. Official counts also show 44 one-person businesses without payroll.

How much do households in the Farmington, NM metro area spend on clothing, shoes and related services?

About $64.6M a year, or $1,547 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). Spread across the 53 clothing and shoe stores on map listings, it comes to $1.2M per store. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade. It is estimated from the incomes of the 41,732 households in the Farmington metro area and national spending patterns by income.

How does the Farmington, NM metro area compare with the U.S. for clothing and shoe stores?

The Farmington metro area has 12.7 clothing and shoe stores per 10,000 households, 22% below the U.S. rate of 16.2. Spending per store is $1.2M, 4% below the U.S. figure of $1.3M. At the U.S. ratio of clothing and shoe stores to household spending, the Farmington metro area would have about 51, against 53 on map listings. There is one business with payroll in the industry for every 1,346 households, against one for every 1,273 across the U.S. The official count fell 20.5% from 2019 to 2023, against −12.2% for the U.S.

How fast is the Farmington, NM metro area growing?

Population estimates put the Farmington metro area at 120,340 people in 2025, down 0.9% since 2020, against +3.1% for the U.S. It has 41,732 households. Median household income in the Farmington metro area is $55,872, 31% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 10.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Farmington metro area scores 30 for clothing and shoe stores (lower middle), #313 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Farmington metro area. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in the Farmington metro area

Screening a site or an acquisition in the Farmington metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Farmington metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.