Groundwork

Pets · County · Missouri

Pet businesses in Laclede County, MO

How Laclede County, MO compares with other counties and the U.S. for pet businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 24 out of 100: Low

Ranked #2,045 of 2,200 scored counties
#64 of 76 scored counties in Missouri

Listings
35
4 chain locations (11%)
Official establishments
8
Businesses with payroll, 2023
Household spending a year
$9.8M
On pets · $672 a household
Spending per listing
$280K
68% below the U.S.
Listings per 10k households
24.0
2.3 times the U.S.
Population, 2025
36,943
+2.5% since 2020

See the pet businesses around any address in Laclede County

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Laclede County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For pet businesses, Laclede County has a Groundwork market score of 24 (low): #2,045 of 2,200 scored counties and #64 of 76 scored counties in Missouri. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 35 pet businesses in Laclede County. Of those, 4 are chain locations, or 11%, against 17% across the U.S. That is 24.0 per 10,000 households, 2.3 times the U.S. rate of 10.4.

Households in Laclede County spend about $9.8M a year on pets, or $672 per household, 26% below the U.S. average. That is about $280K of household spending for each business on map listings, 68% below the U.S. figure of $878K.

The official count of businesses with payroll classed as pet care, veterinarians and pet stores in Laclede County was 8 in 2023. That is one for every 1,820 households, against one for every 1,852 across the U.S. Between 2020 and 2025, the population of Laclede County grew 2.5%, slower than the U.S. (+3.1%).

How Laclede County compares

The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Laclede County, MO compared with Missouri and the U.S.
MeasureLaclede CountyMissouriU.S.
Listings per 10k households24.011.310.4
Spending per listing$280K$728K$878K
Households per official establishment1,8201,8331,852
Official establishment growth, 2019–2023n/a+6.5%+11.4%
Population growth, 2020–2025+2.5%+1.9%+3.1%
Spending per household on pets$672$825$909
Median household income$53,282$70,702$80,734
Groundwork market score2436

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3 → 8
Employees, 2023
57
Annual payroll, 2023
$2M
One-person businesses, 2023
29Businesses with no payroll
Map listings, September 2026
354 chain locations
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in Laclede County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Laclede County

Population, 2025 estimate
36,943+2.5% since 2020
Households
14,558
Median age
40.3
Homes lived in by their owners
68%
Vehicles per household
1.9
Land area
765 sq. mi.
People per square mile
48
Median household income
$53,282+12.8% vs. 2015–2019, before inflation
Average household income
$72,159
Median home value
$168,400
Jobs located here
14,884
Daytime population
36,882Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Laclede County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of Laclede County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet businesses across Missouri

Every Missouri market ranked →

The highest-scoring counties in Missouri for pet businesses, numbered among those based in Missouri, with Laclede County marked.

Top counties in Missouri

Counties in Missouri ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Lincoln County, MO732410.5$832K+11.4%#203 of 2,200
2Warren County, MO731611.6$758K+9.2%#207 of 2,200
3Jackson County, MO692468.0$1M+2.1%#312 of 2,200
4Osage County, MO6859.5$878K+2.7%#355 of 2,200
5Platte County, MO675111.6$858K+6.7%#392 of 2,200
6Clay County, MO6410910.7$861K+4.3%#508 of 2,200
7St. Charles County, MO6420112.5$830K+4.9%#511 of 2,200
8Stone County, MO64139.6$773K+4.1%#520 of 2,200
9St. Louis County, MO623688.9$1.1M−1.2%#570 of 2,200
10Ste. Genevieve County, MO6179.8$824K+1.1%#618 of 2,200
64Laclede County, MO243524.0$280K+2.5%#2,045 of 2,200

Other business types in Laclede County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in Laclede County, MO?

Laclede County has 35 pet businesses on map listings as of September 2026. 4 of them (11%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 8 businesses with payroll classed as pet care, veterinarians and pet stores in 2023. Official counts also show 29 one-person businesses without payroll.

How much do households in Laclede County, MO spend on pets?

About $9.8M a year, or $672 per household. That is 26% below the U.S. average (an index of 74, where 100 is the U.S. average). Spread across the 35 pet businesses on map listings, it comes to $280K per business. It is estimated from the incomes of the 14,558 households in Laclede County and national spending patterns by income.

How does Laclede County, MO compare with the U.S. for pet businesses?

Laclede County has 24.0 pet businesses per 10,000 households, 2.3 times the U.S. rate of 10.4. Spending per business is $280K, 68% below the U.S. figure of $878K. At the national ratio of pet businesses to household spending, Laclede County would have about 11, against 35 on map listings. There is one business with payroll in the industry for every 1,820 households, against one for every 1,852 across the U.S.

How fast is Laclede County, MO growing?

Population estimates put Laclede County at 36,943 people in 2025, up 2.5% since 2020, slower than the U.S. (+3.1%). It has 14,558 households. The median household income in Laclede County is $53,282 a year, 34% below the U.S. median of $80,734. That rose 12.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Laclede County scores 24 for pet businesses (low), #2,045 of 2,200 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Laclede County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in Laclede County

Screening a site or an acquisition in Laclede County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Laclede County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.