Pets · County · Idaho
Pet businesses in Valley County, ID
How Valley County, ID compares with other counties and the U.S. for pet businesses: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 53 out of 100: Upper middle
Ranked #958 of 2,200 scored counties
#17 of 28 scored counties in Idaho
- Listings
- 6
- 1 chain location (17%)
- Official establishments
- 7
- Businesses with payroll, 2023
- Household spending a year
- $4.2M
- On pets · $968 a household
- Spending per listing
- $697K
- 21% below the U.S.
- Listings per 10k households
- 13.9
- 34% above the U.S.
- Population, 2025
- 12,831
- +8.4% since 2020
See the pet businesses around any address in Valley County
The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Valley County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on pets in Valley County comes to about $4.2M a year: $968 per household, 6% above the U.S. average. That is about $697K of household spending for each business on map listings, 21% below the U.S. figure of $878K.
There are 6 pet businesses on map listings in Valley County as of September 2026. One of them (17%) is a chain location, against 17% across the U.S. That comes to 13.9 for every 10,000 households, 34% above the U.S. rate of 10.4.
The official count of businesses with payroll classed as pet care, veterinarians and pet stores in Valley County was 7 in 2023. That is one for every 617 households, against one for every 1,852 across the U.S. Another 7 one-person businesses have no payroll, by official counts.
Population estimates show Valley County grew 8.4% from 2020 to 2025, faster than the U.S. (+3.1%). Valley County scores 53 (upper middle) on the Groundwork market score for pet businesses, ranking #958 of 2,200 scored counties and #17 of 28 scored counties in Idaho.
How Valley County compares
The same measures for Idaho and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Valley County | Idaho | U.S. |
|---|---|---|---|
| Listings per 10k households | 13.9 | 13.7 | 10.4 |
| Spending per listing | $697K | $697K | $878K |
| Households per official establishment | 617 | 1,382 | 1,852 |
| Official establishment growth, 2019–2023 | n/a | +22.9% | +11.4% |
| Population growth, 2020–2025 | +8.4% | +9.8% | +3.1% |
| Spending per household on pets | $968 | $953 | $909 |
| Median household income | $76,078 | $77,800 | $80,734 |
| Groundwork market score | 53 | 45 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 4 → 7
- Employees, 2023
- 38
- Annual payroll, 2023
- $1.3M
- One-person businesses, 2023
- 7Businesses with no payroll
- Map listings, September 2026
- 61 chain location
- Listings at the U.S. rate for this spending
- 5The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in Valley County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Valley County
- Population, 2025 estimate
- 12,831+8.4% since 2020
- Households
- 4,318
- Median age
- 46.9
- Homes lived in by their owners
- 82%
- Vehicles per household
- 2.1
- Land area
- 3,665 sq. mi.
- People per square mile
- 3
- Median household income
- $76,078+18.0% vs. 2015–2019, before inflation
- Average household income
- $109,435
- Median home value
- $657,000
- Jobs located here
- 6,447
- Daytime population
- 12,836Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Valley County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.
Or open the report at the center of Valley County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet businesses across Idaho
Every Idaho market ranked →The highest-scoring counties in Idaho for pet businesses, numbered among those based in Idaho, with Valley County marked.
Top counties in Idaho
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Franklin County, ID | 85 | 5 | 10.1 | $929K | +11.2% | #32 of 2,200 |
| 2Latah County, ID | 82 | 13 | 8.0 | $1.1M | +5.6% | #52 of 2,200 |
| 3Bingham County, ID | 71 | 15 | 9.3 | $1M | +6.4% | #243 of 2,200 |
| 4Cassia County, ID | 69 | 8 | 9.4 | $928K | +6.6% | #319 of 2,200 |
| 5Idaho County, ID | 68 | 7 | 10.3 | $795K | +7.7% | #363 of 2,200 |
| 6Canyon County, ID | 67 | 109 | 12.7 | $724K | +18.1% | #408 of 2,200 |
| 7Bonneville County, ID | 64 | 53 | 12.0 | $807K | +8.9% | #513 of 2,200 |
| 8Ada County, ID | 64 | 270 | 13.3 | $806K | +9.6% | #515 of 2,200 |
| 9Jerome County, ID | 62 | 8 | 9.7 | $930K | +8.6% | #574 of 2,200 |
| 10Elmore County, ID | 61 | 9 | 8.1 | $1M | +2.8% | #607 of 2,200 |
| 17Valley County, ID | 53 | 6 | 13.9 | $697K | +8.4% | #958 of 2,200 |
Other business types in Valley County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses53
- Veterinarians
- Pet grooming and boarding
- Pet stores
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet businesses are in Valley County, ID?
As of September 2026, map listings count 6 pet businesses in Valley County. One of them (17%) is a chain location. The listings count vets, groomers, boarding and pet stores. Official counts show 7 businesses with payroll classed as pet care, veterinarians and pet stores in 2023. Official counts list 7 one-person businesses without payroll.
How much do households in Valley County, ID spend on pets?
About $4.2M a year, or $968 per household. That is 6% above the U.S. average (an index of 106, where 100 is the U.S. average). Spread across the 6 pet businesses on map listings, it comes to $697K per business. It is estimated from the incomes of the 4,318 households in Valley County and national spending patterns by income.
How does Valley County, ID compare with the U.S. for pet businesses?
Valley County has 13.9 pet businesses per 10,000 households, 34% above the U.S. rate of 10.4. Spending per business is $697K, 21% below the U.S. figure of $878K. At the U.S. ratio of pet businesses to household spending, Valley County would have about 5, against 6 on map listings. There is one business with payroll in the industry for every 617 households, against one for every 1,852 across the U.S.
How fast is Valley County, ID growing?
Population estimates put Valley County at 12,831 people in 2025, up 8.4% since 2020, faster than the U.S. (+3.1%). It has 4,318 households. Median household income in Valley County is $76,078, 6% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 18.0%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Valley County scores 53 for pet businesses (upper middle), #958 of 2,200 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Valley County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet businesses · All 56 business types in Valley County
Screening a site or an acquisition in Valley County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Valley County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.