Groundwork

Pets · Metro area · California

Pet businesses in the Sacramento-Roseville-Folsom, CA metro area

The pet businesses in the Sacramento-Roseville-Folsom, CA metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 76 out of 100: High

Ranked #25 of 387 scored metro areas
#10 of 25 scored metro areas based in California

Listings
838
225 chain locations (27%)
Official establishments
471
+11.9% since 2019
Household spending a year
$985M
On pets · $1,117 a household
Spending per listing
$1.2M
34% above the U.S.
Listings per 10k households
9.5
9% below the U.S.
Population, 2025
2,477,274
+3.2% since 2020

See the pet businesses around any address in the Sacramento-Roseville-Folsom metro area

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Sacramento-Roseville-Folsom metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For pet businesses, the Sacramento-Roseville-Folsom metro area has a Groundwork market score of 76 (high): #25 of 387 scored metro areas and #10 of 25 scored metro areas based in California. That puts it in the top 10% of metro areas for pet businesses.

Household spending on pets in the Sacramento-Roseville-Folsom metro area comes to about $985M a year: $1,117 per household, 23% above the U.S. average. That works out to $1.2M per business, 34% above the U.S. figure of $878K.

The Sacramento-Roseville-Folsom metro area has 838 pet businesses on map listings as of September 2026. Chain locations make up 27% of them, against 17% across the U.S. That is 9.5 per 10,000 households, 9% below the U.S. rate of 10.4.

Official counts show 471 businesses with payroll classed as pet care, veterinarians and pet stores in the Sacramento-Roseville-Folsom metro area in 2023, up 11.9% from 2019. That is one for every 1,872 households, against one for every 1,852 across the U.S. Since fiscal 2022, 28 SBA-backed loans worth $29.7M have gone to businesses classed as pet care, veterinarians and pet stores in the Sacramento-Roseville-Folsom metro area. Between 2020 and 2025, the population of the Sacramento-Roseville-Folsom metro area grew 3.2%, in step with the U.S. (+3.1%).

How the Sacramento-Roseville-Folsom metro area compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Sacramento-Roseville-Folsom, CA metro area compared with California and the U.S.
MeasureSacramento-Roseville-Folsom metro areaCaliforniaU.S.
Listings per 10k households9.59.310.4
Spending per listing$1.2M$1.2M$878K
Households per official establishment1,8721,8751,852
Official establishment growth, 2019–2023+11.9%+11.6%+11.4%
Population growth, 2020–2025+3.2%−0.4%+3.1%
Spending per household on pets$1,117$1,149$909
Median household income$97,188$99,122$80,734
Groundwork market score7668

Official counts and lending

Businesses

Official establishments, 2019 to 2023
471+11.9% over the period
Employees, 2023
6,046
Annual payroll, 2023
$306.9M
One-person businesses, 2023
1,356Businesses with no payroll
Map listings, September 2026
838225 chain locations
Listings at the U.S. rate for this spending
1,121The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
28
Amount
$29.7M

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in the Sacramento-Roseville-Folsom metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Sacramento-Roseville-Folsom metro area

Population, 2025 estimate
2,477,274+3.2% since 2020
Households
881,889
Median age
39.6
Homes lived in by their owners
63%
Vehicles per household
1.9
Land area
5,094 sq. mi.
People per square mile
476
Median household income
$97,188+34.5% vs. 2015–2019, before inflation
Average household income
$127,123
Median home value
$589,500
Jobs located here
1,075,816
Daytime population
2,432,293Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Sacramento-Roseville-Folsom metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of the Sacramento-Roseville-Folsom metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet businesses across California

Every California market ranked →

The highest-scoring metro areas in California for pet businesses, numbered among those based in California, with the Sacramento-Roseville-Folsom metro area marked.

Top metro areas in California

Metro areas in California ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Stockton-Lodi, CA881877.6$1.4M+5.5%#2 of 387
2Fresno, CA842597.0$1.4M+3.2%#6 of 387
3Merced, CA82687.9$1.1M+5.1%#10 of 387
4Riverside-San Bernardino-Ontario, CA811,3619.4$1.1M+3.5%#12 of 387
5San Jose-Sunnyvale-Santa Clara, CA804937.3$2M−0.6%#13 of 387
6Visalia, CA801067.4$1.2M+2.4%#15 of 387
7Bakersfield-Delano, CA802288.0$1.1M+2.3%#16 of 387
8Hanford-Corcoran, CA79255.7$1.6M+1.0%#17 of 387
9Yuba City, CA776310.2$949K+3.3%#23 of 387
10Sacramento-Roseville-Folsom, CA768389.5$1.2M+3.2%#25 of 387

Other business types in the Sacramento-Roseville-Folsom metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in the Sacramento-Roseville-Folsom, CA metro area?

Map listings as of September 2026 show 838 pet businesses in the Sacramento-Roseville-Folsom metro area. 225 of them (27%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 471 businesses with payroll classed as pet care, veterinarians and pet stores in 2023, up 11.9% from 2019. Official counts also show 1,356 one-person businesses without payroll.

How much do households in the Sacramento-Roseville-Folsom, CA metro area spend on pets?

About $985M a year, or $1,117 per household. That is 23% above the U.S. average (an index of 123, where 100 is the U.S. average). Spread across the 838 pet businesses on map listings, it comes to $1.2M per business. It is estimated from the incomes of the 881,889 households in the Sacramento-Roseville-Folsom metro area and national spending patterns by income.

How does the Sacramento-Roseville-Folsom, CA metro area compare with the U.S. for pet businesses?

The Sacramento-Roseville-Folsom metro area has 9.5 pet businesses per 10,000 households, 9% below the U.S. rate of 10.4. Spending per business is $1.2M, 34% above the U.S. figure of $878K. At the U.S. ratio of pet businesses to household spending, the Sacramento-Roseville-Folsom metro area would have about 1,121, against 838 on map listings. There is one business with payroll in the industry for every 1,872 households, against one for every 1,852 across the U.S. The official count rose 11.9% from 2019 to 2023, against +11.4% for the U.S.

How fast is the Sacramento-Roseville-Folsom, CA metro area growing?

Population estimates put the Sacramento-Roseville-Folsom metro area at 2,477,274 people in 2025, up 3.2% since 2020, in step with the U.S. (+3.1%). It has 881,889 households. Median household income in the Sacramento-Roseville-Folsom metro area is $97,188, 20% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 34.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Sacramento-Roseville-Folsom metro area scores 76 for pet businesses (high), #25 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Sacramento-Roseville-Folsom metro area. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in the Sacramento-Roseville-Folsom metro area

Screening a site or an acquisition in the Sacramento-Roseville-Folsom metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Sacramento-Roseville-Folsom metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.