Groundwork

Pets · Metro area · Alabama

Pet businesses in the Auburn-Opelika, AL metro area

The pet businesses in the Auburn-Opelika, AL metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 61 out of 100: Upper middle

Ranked #105 of 387 scored metro areas
#5 of 12 scored metro areas based in Alabama

Listings
71
12 chain locations (17%)
Official establishments
42
+28.1% since 2019
Household spending a year
$63.5M
On pets · $829 a household
Spending per listing
$895K
2% above the U.S.
Listings per 10k households
9.3
11% below the U.S.
Population, 2025
208,013
+7.1% since 2020

See the pet businesses around any address in the Auburn-Opelika metro area

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Auburn-Opelika metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on pets in the Auburn-Opelika metro area comes to about $63.5M a year: $829 per household, 9% below the U.S. average. That works out to $895K per business, 2% above the U.S. figure of $878K.

There are 71 pet businesses on map listings in the Auburn-Opelika metro area as of September 2026. Chain locations make up 17% of them, against 17% across the U.S. Per 10,000 households, that is 9.3, 11% below the U.S. rate of 10.4.

The official count of businesses with payroll classed as pet care, veterinarians and pet stores in the Auburn-Opelika metro area was 42 in 2023, up 28.1% from 2019. That is one for every 1,826 households, against one for every 1,852 across the U.S. Official counts list 117 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $426K has gone to businesses classed as pet care, veterinarians and pet stores in the Auburn-Opelika metro area.

Between 2020 and 2025, the population of the Auburn-Opelika metro area grew 7.1%, faster than the U.S. (+3.1%). The Groundwork market score for pet businesses in the Auburn-Opelika metro area is 61 (upper middle), #105 of 387 scored metro areas and #5 of 12 scored metro areas based in Alabama.

How the Auburn-Opelika metro area compares

The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Auburn-Opelika, AL metro area compared with Alabama and the U.S.
MeasureAuburn-Opelika metro areaAlabamaU.S.
Listings per 10k households9.39.910.4
Spending per listing$895K$843K$878K
Households per official establishment1,8262,0511,852
Official establishment growth, 2019–2023+28.1%+16.5%+11.4%
Population growth, 2020–2025+7.1%+3.2%+3.1%
Spending per household on pets$829$834$909
Median household income$63,649$63,999$80,734
Groundwork market score6161

Official counts and lending

Businesses

Official establishments, 2019 to 2023
42+28.1% over the period
Employees, 2023
1,006
Annual payroll, 2023
$47.5M
One-person businesses, 2023
117Businesses with no payroll
Map listings, September 2026
7112 chain locations
Listings at the U.S. rate for this spending
72The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$426K

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in the Auburn-Opelika metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Auburn-Opelika metro area

Population, 2025 estimate
208,013+7.1% since 2020
Households
76,673
Median age
37.1
Homes lived in by their owners
66%
Vehicles per household
1.9
Land area
1,216 sq. mi.
People per square mile
164
Median household income
$63,649
Average household income
$87,657
Median home value
$247,500
Jobs located here
69,655
Daytime population
195,094Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Auburn-Opelika metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of the Auburn-Opelika metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet businesses across Alabama

Every Alabama market ranked →

The highest-scoring metro areas in Alabama for pet businesses, numbered among those based in Alabama (a market based in another state is listed without a number), with the Auburn-Opelika metro area marked.

Top metro areas in Alabama

Metro areas in Alabama ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Tuscaloosa, AL74696.5$1.2M+2.9%#33 of 387
2Montgomery, AL671187.8$1.1M+0.9%#63 of 387
3Huntsville, AL6524211.7$840K+12.5%#86 of 387
4Birmingham, AL634189.0$995K+1.4%#95 of 387
5Auburn-Opelika, AL61719.3$895K+7.1%#105 of 387
6Mobile, AL541338.2$967K−0.7%#162 of 387
Columbus, GA-AL501189.3$853K−1.3%#195 of 387
7Florence-Muscle Shoals, AL496810.7$748K+3.5%#200 of 387
8Decatur, AL497311.6$727K+2.5%#202 of 387
9Daphne-Fairhope-Foley, AL4613013.2$698K+14.8%#226 of 387

Other business types in the Auburn-Opelika metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in the Auburn-Opelika, AL metro area?

As of September 2026, map listings count 71 pet businesses in the Auburn-Opelika metro area. 12 of them (17%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 42 businesses with payroll classed as pet care, veterinarians and pet stores in 2023, up 28.1% from 2019. Official counts also show 117 one-person businesses without payroll.

How much do households in the Auburn-Opelika, AL metro area spend on pets?

About $63.5M a year, or $829 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 71 pet businesses on map listings, it comes to $895K per business. It is estimated from the incomes of the 76,673 households in the Auburn-Opelika metro area and national spending patterns by income.

How does the Auburn-Opelika, AL metro area compare with the U.S. for pet businesses?

The Auburn-Opelika metro area has 9.3 pet businesses per 10,000 households, 11% below the U.S. rate of 10.4. Spending per business is $895K, 2% above the U.S. figure of $878K. At the U.S. ratio of pet businesses to household spending, the Auburn-Opelika metro area would have about 72, against 71 on map listings. There is one business with payroll in the industry for every 1,826 households, against one for every 1,852 across the U.S. The official count rose 28.1% from 2019 to 2023, against +11.4% for the U.S.

How fast is the Auburn-Opelika, AL metro area growing?

Population estimates put the Auburn-Opelika metro area at 208,013 people in 2025, up 7.1% since 2020, faster than the U.S. (+3.1%). It has 76,673 households. Median household income in the Auburn-Opelika metro area is $63,649, 21% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Auburn-Opelika metro area scores 61 for pet businesses (upper middle), #105 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Auburn-Opelika metro area. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in the Auburn-Opelika metro area

Screening a site or an acquisition in the Auburn-Opelika metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Auburn-Opelika metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.