Groundwork

Child care · Metro area · Alabama

Child care centers and preschools in the Auburn-Opelika, AL metro area

Competitor counts, household spending and official business counts for child care centers and preschools in the Auburn-Opelika, AL metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 56 out of 100: Upper middle

Ranked #158 of 387 scored metro areas
#4 of 12 scored metro areas based in Alabama

Listings
40
5 chain locations (13%)
Official establishments
34
+3.0% since 2019
Household spending a year
$32.5M
On child care and other personal services · $425 a household
Spending per listing
$814K
19% below the U.S.
Listings per 10k households
5.2
10% below the U.S.
Population, 2025
208,013
+7.1% since 2020

See the child care centers and preschools around any address in the Auburn-Opelika metro area

The site report maps the child care centers and preschools on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Auburn-Opelika metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $425 per household (27% below the U.S. average), households in the Auburn-Opelika metro area spend about $32.5M a year on child care and other personal services. That works out to $814K per center, 19% below the U.S. figure of $1M.

The Auburn-Opelika metro area has 40 child care centers and preschools on map listings as of September 2026. Of those, 5 are chain locations, or 13%, against 12% across the U.S. Per 10,000 households, that is 5.2, 10% below the U.S. rate of 5.8.

In 2023, official counts showed 34 businesses with payroll in the Auburn-Opelika metro area classed as child care services, up 3.0% from 2019. That is one for every 2,255 households, against one for every 1,573 across the U.S. Another 289 one-person businesses have no payroll, by official counts.

Population estimates put the population change in the Auburn-Opelika metro area from 2020 to 2025 at +7.1%, faster than the U.S. (+3.1%). The Groundwork market score for child care centers and preschools in the Auburn-Opelika metro area is 56 (upper middle), #158 of 387 scored metro areas and #4 of 12 scored metro areas based in Alabama.

How the Auburn-Opelika metro area compares

The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all child care and other personal services by the child care centers and preschools counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Child care and preschools in Auburn-Opelika, AL metro area compared with Alabama and the U.S.
MeasureAuburn-Opelika metro areaAlabamaU.S.
Listings per 10k households5.24.95.8
Spending per listing$814K$845K$1M
Households per official establishment2,2552,0221,573
Official establishment growth, 2019–2023+3.0%+8.7%+5.7%
Population growth, 2020–2025+7.1%+3.2%+3.1%
Spending per household on child care and other personal services$425$412$581
Median household income$63,649$63,999$80,734
Groundwork market score5654

Official counts and lending

Businesses

Official establishments, 2019 to 2023
34+3.0% over the period
Employees, 2023
710
Annual payroll, 2023
$16.9M
One-person businesses, 2023
289Businesses with no payroll
Map listings, September 2026
405 chain locations
Listings at the U.S. rate for this spending
33The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as child care services in the Auburn-Opelika metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Auburn-Opelika metro area

Population, 2025 estimate
208,013+7.1% since 2020
Households
76,673
Median age
37.1
Homes lived in by their owners
66%
Vehicles per household
1.9
Land area
1,216 sq. mi.
People per square mile
164
Median household income
$63,649
Average household income
$87,657
Median home value
$247,500
Jobs located here
69,655
Daytime population
195,094Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Auburn-Opelika metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the child care centers and preschools on map listings by name and distance.

Or open the report at the center of the Auburn-Opelika metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Child care and preschools across Alabama

Every Alabama market ranked →

The highest-scoring metro areas in Alabama for child care centers and preschools, numbered among those based in Alabama (a market based in another state is listed without a number), with the Auburn-Opelika metro area marked.

Top metro areas in Alabama

Metro areas in Alabama ranked for child care centers and preschools by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Huntsville, AL691135.5$976K+12.5%#61 of 387
2Daphne-Fairhope-Foley, AL69515.2$916K+14.8%#63 of 387
3Tuscaloosa, AL61424.0$1M+2.9%#111 of 387
4Auburn-Opelika, AL56405.2$814K+7.1%#158 of 387
5Birmingham, AL532325.0$925K+1.4%#178 of 387
6Florence-Muscle Shoals, AL44304.7$800K+3.5%#242 of 387
7Decatur, AL38314.9$837K+2.5%#278 of 387
8Anniston-Oxford, AL35214.7$714K−0.3%#296 of 387
Columbus, GA-AL33544.2$910K−1.3%#306 of 387
9Mobile, AL32855.3$723K−0.7%#318 of 387

Other business types in the Auburn-Opelika metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many child care centers and preschools are in the Auburn-Opelika, AL metro area?

Map listings as of September 2026 show 40 child care centers and preschools in the Auburn-Opelika metro area. 5 of them (13%) are chain locations. The listings count day care centers and preschools. Official counts show 34 businesses with payroll classed as child care services in 2023, up 3.0% from 2019. Official counts list 289 one-person businesses without payroll.

How much do households in the Auburn-Opelika, AL metro area spend on child care and other personal services?

About $32.5M a year, or $425 per household. That is 27% below the U.S. average (an index of 73, where 100 is the U.S. average). Spread across the 40 child care centers and preschools on map listings, it comes to $814K per center. It is estimated from the incomes of the 76,673 households in the Auburn-Opelika metro area and national spending patterns by income.

How does the Auburn-Opelika, AL metro area compare with the U.S. for child care centers and preschools?

The Auburn-Opelika metro area has 5.2 child care centers and preschools per 10,000 households, 10% below the U.S. rate of 5.8. Spending per center is $814K, 19% below the U.S. figure of $1M. At the U.S. ratio of child care centers and preschools to household spending, the Auburn-Opelika metro area would have about 33, against 40 on map listings. There is one business with payroll in the industry for every 2,255 households, against one for every 1,573 across the U.S. The official count rose 3.0% from 2019 to 2023, against +5.7% for the U.S.

How fast is the Auburn-Opelika, AL metro area growing?

Population estimates put the Auburn-Opelika metro area at 208,013 people in 2025, up 7.1% since 2020, faster than the U.S. (+3.1%). It has 76,673 households. Median household income in the Auburn-Opelika metro area is $63,649, 21% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Auburn-Opelika metro area scores 56 for child care centers and preschools (upper middle), #158 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Auburn-Opelika metro area. It maps the child care centers and preschools on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for child care centers and preschools · All 56 business types in the Auburn-Opelika metro area

Screening a site or an acquisition in the Auburn-Opelika metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Auburn-Opelika metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.