Groundwork

Health care · Metro area · Alabama

Optometrists and eye clinics in the Auburn-Opelika, AL metro area

How the Auburn-Opelika, AL metro area compares with other metro areas and the U.S. for optometrists and eye clinics: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 49 out of 100: Lower middle

Ranked #211 of 386 scored metro areas
#5 of 12 scored metro areas based in Alabama

Listings
25
2 chain locations (8%)
Official establishments
13
Businesses with payroll, 2023
Household spending a year
$80.2M
On medical and dental services · $1,045 a household
Spending per listing
$3.2M
2% above the U.S.
Listings per 10k households
3.3
20% below the U.S.
Population, 2025
208,013
+7.1% since 2020

See the optometrists and eye clinics around any address in the Auburn-Opelika metro area

The site report maps the optometrists and eye clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Auburn-Opelika metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Auburn-Opelika metro area spend about $80.2M a year on medical and dental services, or $1,045 per household, 19% below the U.S. average. Spread across 25 optometrists and eye clinics, that is $3.2M per practice, 2% above the U.S. figure of $3.1M. The spending figure covers all medical and dental services, not only optometrists and eye clinics.

There are 25 optometrists and eye clinics on map listings in the Auburn-Opelika metro area as of September 2026. Chain locations make up 8% of them, against 20% across the U.S. That comes to 3.3 for every 10,000 households, 20% below the U.S. rate of 4.1.

The official count of businesses with payroll classed as offices of optometrists in the Auburn-Opelika metro area was 13 in 2023. That is one for every 5,898 households, against one for every 5,742 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $1.8M has gone to businesses classed as offices of optometrists in the Auburn-Opelika metro area.

Between 2020 and 2025, the population of the Auburn-Opelika metro area grew 7.1%, faster than the U.S. (+3.1%). The Auburn-Opelika metro area scores 49 (lower middle) on the Groundwork market score for optometrists and eye clinics, ranking #211 of 386 scored metro areas and #5 of 12 scored metro areas based in Alabama.

How the Auburn-Opelika metro area compares

The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the optometrists and eye clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Optometrists and eye care in Auburn-Opelika, AL metro area compared with Alabama and the U.S.
MeasureAuburn-Opelika metro areaAlabamaU.S.
Listings per 10k households3.33.74.1
Spending per listing$3.2M$2.9M$3.1M
Households per official establishment5,8985,6265,742
Official establishment growth, 2019–2023n/a+2.6%+0.2%
Population growth, 2020–2025+7.1%+3.2%+3.1%
Spending per household on medical and dental services$1,045$1,050$1,288
Median household income$63,649$63,999$80,734
Groundwork market score4933

Official counts and lending

Businesses

Official establishments, 2019 to 2023
13
Employees, 2023
100
Annual payroll, 2023
$3.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
252 chain locations
Listings at the U.S. rate for this spending
26The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$1.8M

SBA-backed loans to businesses classed as offices of optometrists in the Auburn-Opelika metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Auburn-Opelika metro area

Population, 2025 estimate
208,013+7.1% since 2020
Households
76,673
Median age
37.1
Homes lived in by their owners
66%
Vehicles per household
1.9
Land area
1,216 sq. mi.
People per square mile
164
Median household income
$63,649
Average household income
$87,657
Median home value
$247,500
Jobs located here
69,655
Daytime population
195,094Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Auburn-Opelika metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the optometrists and eye clinics on map listings by name and distance.

Or open the report at the center of the Auburn-Opelika metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Optometrists and eye care across Alabama

Every Alabama market ranked →

The highest-scoring metro areas in Alabama for optometrists and eye clinics, numbered among those based in Alabama (a market based in another state is listed without a number), with the Auburn-Opelika metro area marked.

Top metro areas in Alabama

Metro areas in Alabama ranked for optometrists and eye clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Montgomery, AL56412.7$3.8M+0.9%#130 of 386
2Mobile, AL54452.8$3.6M−0.7%#149 of 386
3Huntsville, AL52763.7$3.2M+12.5%#180 of 386
4Tuscaloosa, AL50353.3$3.1M+2.9%#204 of 386
5Auburn-Opelika, AL49253.3$3.2M+7.1%#211 of 386
Columbus, GA-AL48393.1$3.3M−1.3%#217 of 386
6Florence-Muscle Shoals, AL47203.1$3.2M+3.5%#230 of 386
7Daphne-Fairhope-Foley, AL47434.4$2.6M+14.8%#235 of 386
8Decatur, AL45203.2$3.3M+2.5%#250 of 386
9Dothan, AL30254.1$2.4M+3.4%#339 of 386

Other business types in the Auburn-Opelika metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many optometrists and eye clinics are in the Auburn-Opelika, AL metro area?

As of September 2026, map listings count 25 optometrists and eye clinics in the Auburn-Opelika metro area. 2 of them (8%) are chain locations. The listings count optometrists and eye clinics. Official counts show 13 businesses with payroll classed as offices of optometrists in 2023.

How much do households in the Auburn-Opelika, AL metro area spend on medical and dental services?

About $80.2M a year, or $1,045 per household. That is 19% below the U.S. average (an index of 81, where 100 is the U.S. average). Spread across the 25 optometrists and eye clinics on map listings, it comes to $3.2M per practice. That spending covers all medical and dental services, which optometrists and eye clinics share with other businesses in the trade. It is estimated from the incomes of the 76,673 households in the Auburn-Opelika metro area and national spending patterns by income.

How does the Auburn-Opelika, AL metro area compare with the U.S. for optometrists and eye clinics?

The Auburn-Opelika metro area has 3.3 optometrists and eye clinics per 10,000 households, 20% below the U.S. rate of 4.1. Spending per practice is $3.2M, 2% above the U.S. figure of $3.1M. At the U.S. ratio of optometrists and eye clinics to household spending, the Auburn-Opelika metro area would have about 26, against 25 on map listings. There is one business with payroll in the industry for every 5,898 households, against one for every 5,742 across the U.S.

How fast is the Auburn-Opelika, AL metro area growing?

Population estimates put the Auburn-Opelika metro area at 208,013 people in 2025, up 7.1% since 2020, faster than the U.S. (+3.1%). It has 76,673 households. Median household income in the Auburn-Opelika metro area is $63,649, 21% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Auburn-Opelika metro area scores 49 for optometrists and eye clinics (lower middle), #211 of 386 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Auburn-Opelika metro area. It maps the optometrists and eye clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for optometrists and eye clinics · All 56 business types in the Auburn-Opelika metro area

Screening a site or an acquisition in the Auburn-Opelika metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Auburn-Opelika metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.