Small-town market profile · Pennsylvania
Lewistown, PA area market data
Population, household spending and competition for 56 business types in the Lewistown area, each scored against other small-town markets.
- Population, 2025
- 46,127
- 0.0% since 2020
- Households
- 18,510
- Median household income
- $63,953
- +27.4% vs. 2015–2019, before inflation
- Median home value
- $156,700
- Jobs located here
- 16,013
- Highest market score
- 81
- HVAC and plumbing, #13 of 476 scored small-town markets
A site report maps the competitors on map listings around any address in the Lewistown area by name and distance, and the households and spending within reach. Or open the report at the center of the Lewistown area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 46,127 people live in the Lewistown area, in 18,510 households. Population estimates show the Lewistown area held about level from 2020 to 2025, against +3.1% for the U.S. The median household income in the Lewistown area is $63,953 a year, 21% below the U.S. median of $80,734. That rose 27.4% from the 2015–2019 survey, before inflation.
Set against the U.S., households in the Lewistown area spend the most on groceries (an index of 97, where 100 is the U.S. average, so still below it) and the least on pets (58).
The highest Groundwork market scores in the Lewistown area are for HVAC and plumbing companies (81); clothing, shoe and laundry businesses (81); and real estate businesses (80). The Lewistown area ranks #13 of 476 scored small-town markets for HVAC and plumbing companies.
The Lewistown area is made up of one county, Mifflin County. For its number of households, the Lewistown area has the most map listings, relative to the U.S., for pet grooming and boarding businesses (50% above the U.S. rate) and the fewest for real estate agents and brokers (79% below the U.S. rate).
All 56 business types in the Lewistown area
Highest Groundwork market score first. Each score compares the Lewistown area with other small-town markets for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among small-town markets | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| HVAC and plumbing | 81 | #13 of 476 | 6 | 3.2 | $8.3M | 175 | 5 |
| Clothing, shoes and laundry | 81 | #23 of 536 | 15 | 8.1 | $2.3M | 267 | 4 |
| Real estate | 80 | #8 of 536 | 15 | 8.1 | Index only | 455 | 9 |
| Real estate agents and brokers | 79 | #11 of 533 | 12 | 6.5 | Index only | 452 | 5 |
| Clothing and shoe stores | 79 | #32 of 536 | 13 | 7.0 | $2.7M | 213 | 4 |
| Physical therapy | 69 | #60 of 400 | 5 | 2.7 | $3.8M | 159 | 3 |
| Gyms, studios and classes | 67 | #70 of 535 | 11 | 5.9 | $1.1M | 162 | 4 |
| Pizza | 66 | #107 of 520 | 10 | 5.4 | $6.1M | 121 | 27 |
| Restaurants and cafes | 63 | #138 of 538 | 138 | 74.6 | $444K | 120 | 67 |
| Chiropractors | 62 | #119 of 426 | 6 | 3.2 | $3.2M | 133 | 4 |
| Gyms | 62 | #120 of 506 | 7 | 3.8 | $1.7M | 130 | 4 |
| Sit-down restaurants | 62 | #140 of 538 | 65 | 35.1 | $943K | 142 | 30 |
| Gas stations | 60 | #161 of 536 | 9 | 4.9 | $4.2M | 175 | 21 |
| Coffee shops and cafes | 58 | #177 of 529 | 10 | 5.4 | $6.1M | 165 | 9 |
| Dentists and orthodontists | 58 | #187 of 526 | 12 | 6.5 | $1.6M | 162 | 10 |
| Funeral homes | 57 | #137 of 365 | 9 | 4.9 | $359K | 53 | 4 |
| Spas and skin care | 56 | #182 of 504 | 11 | 5.9 | $1.4M | 165 | Under 3 |
| Car washes and detailing | 55 | #171 of 441 | 5 | 2.7 | $3.1M | 124 | Under 3 |
| Nail salons | 54 | #175 of 387 | 7 | 3.8 | $2.3M | 136 | Under 3 |
| Bakeries and dessert shops | 53 | #217 of 507 | 11 | 5.9 | $5.6M | 134 | 9 |
| Home repair trades | 53 | #232 of 526 | 23 | 12.4 | $2.2M | 90 | 28 |
| Electricians | 52 | #143 of 295 | 7 | 3.8 | $7.2M | 60 | 11 |
| Lawn, cleaning and pest control | 52 | #214 of 481 | 12 | 6.5 | $1.7M | 101 | 11 |
| Fast food and sandwich shops | 52 | #262 of 537 | 25 | 13.5 | $2.5M | 80 | 27 |
| Grocery stores | 51 | #256 of 506 | 12 | 6.5 | $9.5M | 102 | 13 |
| Hair salons | 51 | #261 of 538 | 28 | 15.1 | $567K | 132 | 13 |
| Convenience stores | 51 | #277 of 529 | 21 | 11.3 | $5.4M | 69 | 7 |
| Salons, barbers and spas | 50 | #266 of 538 | 55 | 29.7 | $289K | 136 | 16 |
| Landscaping and lawn care | 48 | #201 of 399 | 9 | 4.9 | $2.3M | 78 | 8 |
| Grocery and convenience stores | 48 | #300 of 538 | 44 | 23.8 | $2.6M | 76 | 20 |
| Barbershops | 46 | #220 of 377 | 8 | 4.3 | $2M | 105 | Under 3 |
| Insurance agencies | 46 | #292 of 537 | 20 | 10.8 | $1.5M | 119 | 16 |
| Auto repair and car care | 39 | #386 of 538 | 69 | 37.3 | $227K | 84 | 28 |
| Primary care and pediatrics | 37 | #332 of 458 | 11 | 5.9 | $1.7M | 98 | 33 |
| Pet businesses | 37 | #412 of 527 | 18 | 9.7 | $543K | 62 | 6 |
| Auto repair shops | 35 | #420 of 538 | 42 | 22.7 | $372K | 84 | 22 |
| Doctors, dentists and clinics | 34 | #424 of 538 | 135 | 72.9 | $142K | 93 | 50 |
| Tire shops | 33 | #342 of 431 | 10 | 5.4 | $1.6M | 62 | 4 |
| Optometrists and eye care | 29 | #347 of 400 | 9 | 4.9 | $2.1M | 68 | Under 3 |
| Pet grooming and boarding | 28 | #343 of 387 | 10 | 5.4 | $978K | 38 | 3 |
| Roofing and gutters | 27 | #261 of 288 | 10 | 5.4 | $5M | 59 | 12 |
| Martial arts and dance studios | Not scored | Not scored | 4 | 2.2 | $3M | 146 | Under 3 |
| Pet stores | Not scored | Not scored | 4 | 2.2 | $2.4M | 54 | Under 3 |
| Collision repair and body shops | Not scored | Not scored | 3 | 1.6 | $5.2M | 169 | 4 |
| Veterinarians | Not scored | Not scored | 3 | 1.6 | $3.3M | 120 | 3 |
| Pest control | Not scored | Not scored | 2 | 1.1 | $10.2M | Too few | Under 3 |
| Property management | Not scored | Not scored | 2 | 1.1 | Index only | Too few | Under 3 |
| Child care and preschools | Not scored | Not scored | 1 | 0.5 | $7.1M | Too few | 4 |
| House cleaning | Not scored | Not scored | 1 | 0.5 | $20.4M | Too few | 3 |
| Laundromats | Not scored | Not scored | 1 | 0.5 | $35.2M | Too few | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 1 | 0.5 | Index only | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 1 | 0.5 | $15.6M | Too few | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 1 | 0.5 | $19.1M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | 4 |
Household spending in the Lewistown area
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $15.6M | $845 | 88 |
| Gasoline and other fuels | $37.6M | $2,033 | 78 |
| Food away from home | $61.3M | $3,310 | 81 |
| Groceries | $113.8M | $6,150 | 97 |
| Personal care products and services | $15.9M | $858 | 85 |
| Child care and other personal services | $7.1M | $385 | 66 |
| Memberships, classes and admissions | $11.8M | $638 | 65 |
| Medical and dental services | $19.1M | $1,034 | 80 |
| Pets | $9.8M | $528 | 58 |
| Clothing, shoes and related services | $35.2M | $1,901 | 93 |
| Vehicle insurance | $30M | $1,619 | 83 |
| Home repairs, maintenance and insurance | $50.1M | $2,706 | 90 |
| Lawn care, cleaning and other household services | $20.4M | $1,105 | 78 |
| Rent and homeowner costs | $295.5M | $15,965 | 96 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in the Lewistown area
- Population, 2025 estimate
- 46,1270.0% since 2020
- Households
- 18,510
- Median age
- 43.3
- Homes lived in by their owners
- 71%
- Vehicles per household
- 1.8
- Land area
- 411 sq. mi.
- People per square mile
- 112
- Median household income
- $63,953+27.4% vs. 2015–2019, before inflation
- Average household income
- $76,786
- Median home value
- $156,700
- Jobs located here
- 16,013
- Daytime population
- 41,059Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Lewistown area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of the Lewistown area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Counties in the Lewistown area 1
- Mifflin County, PA46,041 people
Other markets based in Pennsylvania 12
- Philadelphia-Camden-Wilmington, PA-NJ-DE-MD metro area6,272,014 people
- Pittsburgh, PA metro area2,439,940 people
- Allentown-Bethlehem-Easton, PA-NJ metro area873,603 people
- Harrisburg-Carlisle, PA metro area604,155 people
- Scranton–Wilkes-Barre, PA metro area569,788 people
- Lancaster, PA metro area557,931 people
- York-Hanover, PA metro area462,924 people
- Reading, PA metro area433,015 people
- Erie, PA metro area269,052 people
- State College, PA metro area158,576 people
- Chambersburg, PA metro area157,379 people
- Lebanon, PA metro area144,186 people
Questions
How fast is the Lewistown, PA area growing?
Population estimates put the Lewistown area at 46,127 people in 2025, unchanged since 2020, against +3.1% for the U.S. It has 18,510 households. Against the 2015–2019 survey, median household income rose 27.4%, before inflation.
How much do households in the Lewistown, PA area spend?
Households in the Lewistown area spend about $295.5M a year on rent and homeowner costs, $113.8M on groceries and $61.3M on food away from home. Relative to the U.S., household spending in the Lewistown area runs highest on groceries (an index of 97, where 100 is the U.S. average, so still below it) and lowest on pets (58).
Which business types have the highest market scores in the Lewistown, PA area?
Of the business types scored in the Lewistown area, HVAC and plumbing companies (81); clothing, shoe and laundry businesses (81); and real estate businesses (80) have the highest Groundwork market scores. For HVAC and plumbing companies, that ranks #13 of 476 scored small-town markets.
How does the Lewistown, PA area compare with the U.S.?
Median household income in the Lewistown area is $63,953, 21% below the U.S. median of $80,734. The population held level from 2020 to 2025, against +3.1% for the U.S. The median home value is $156,700, against $332,700 for the U.S. Against the U.S., map listings per household run highest for pet grooming and boarding businesses (50% above the U.S. rate) and lowest for real estate agents and brokers (79% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 41 of the 56 business types have a score in the Lewistown area, each ranked against other small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Lewistown area. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Pennsylvania · Every U.S. market · How we measure
Screening a site or an acquisition in the Lewistown area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Lewistown area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.