County profile · Oklahoma
Caddo County, OK market data
How Caddo County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 26,130
- −2.9% since 2020
- Households
- 9,053
- Median household income
- $55,353
- +18.8% vs. 2015–2019, before inflation
- Median home value
- $115,700
- Jobs located here
- 6,617
- Highest market score
- 51
- Doctors, dentists and clinics, #1,117 of 2,394 scored counties
A site report maps the competitors on map listings around any address in Caddo County by name and distance, and the households and spending within reach. Or open the report at the center of Caddo County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Caddo County has an estimated 26,130 people and 9,053 households. Between 2020 and 2025, the population of Caddo County declined 2.9%, against +3.1% for the U.S. Median household income in Caddo County is $55,353, 31% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 18.8%, before inflation.
Relative to the U.S., household spending in Caddo County runs highest on vehicle insurance (an index of 133, where 100 is the U.S. average) and lowest on memberships, classes and admissions (51).
Of the business types scored in Caddo County, medical and dental practices (51), real estate businesses (50) and real estate agents and brokers (47) have the highest Groundwork market scores. For medical and dental practices, that ranks #1,117 of 2,394 scored counties.
Against the U.S., map listings per household run highest for gas stations (3.1 times the U.S. rate) and lowest for medical and dental practices (56% below the U.S. rate).
All 56 business types in Caddo County
Highest Groundwork market score first. Each score compares Caddo County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Doctors, dentists and clinics | 51 | #1,117 of 2,394 | 34 | 37.6 | $250K | 164 | 5 |
| Real estate | 50 | #1,054 of 2,229 | 9 | 9.9 | Index only | 306 | Under 3 |
| Real estate agents and brokers | 47 | #1,191 of 2,176 | 9 | 9.9 | Index only | 243 | Under 3 |
| Insurance agencies | 44 | #1,306 of 2,272 | 14 | 15.5 | $1.7M | 134 | 12 |
| Primary care and pediatrics | 42 | #1,084 of 1,656 | 5 | 5.5 | $1.7M | 96 | 5 |
| Pet businesses | 39 | #1,564 of 2,200 | 11 | 12.2 | $596K | 68 | 3 |
| Auto repair and car care | 39 | #1,712 of 2,401 | 36 | 39.8 | $229K | 85 | 10 |
| Sit-down restaurants | 36 | #1,803 of 2,405 | 45 | 49.7 | $623K | 94 | 10 |
| Grocery stores | 35 | #1,496 of 2,070 | 5 | 5.5 | $9.8M | 105 | 5 |
| Auto repair shops | 34 | #1,869 of 2,378 | 20 | 22.1 | $412K | 93 | 10 |
| Restaurants and cafes | 29 | #2,073 of 2,405 | 94 | 103.8 | $298K | 80 | 30 |
| Dentists and orthodontists | 28 | #1,678 of 1,886 | 7 | 7.7 | $1.2M | 124 | Under 3 |
| Child care and preschools | 26 | #1,413 of 1,611 | 6 | 6.6 | $472K | 47 | 4 |
| Clothing and shoe stores | 22 | #1,901 of 2,087 | 12 | 13.3 | $1.2M | 94 | Under 3 |
| Fast food and sandwich shops | 22 | #2,013 of 2,222 | 13 | 14.4 | $2.2M | 71 | 18 |
| Salons, barbers and spas | 22 | #2,273 of 2,385 | 31 | 34.2 | $219K | 103 | Under 3 |
| Funeral homes | 20 | #1,399 of 1,472 | 6 | 6.6 | $223K | 33 | 3 |
| Pizza | 20 | #2,006 of 2,090 | 10 | 11.0 | $2.8M | 55 | 18 |
| Clothing, shoes and laundry | 18 | #2,106 of 2,210 | 18 | 19.9 | $798K | 91 | Under 3 |
| Gas stations | 18 | #2,250 of 2,358 | 31 | 34.2 | $885K | 37 | 21 |
| Convenience stores | 17 | #2,087 of 2,261 | 21 | 23.2 | $2.3M | 30 | 3 |
| Grocery and convenience stores | 14 | #2,309 of 2,402 | 31 | 34.2 | $1.6M | 47 | 8 |
| Bakeries and dessert shops | 13 | #1,869 of 1,889 | 9 | 9.9 | $3.1M | 75 | Under 3 |
| Coffee shops and cafes | 10 | #2,049 of 2,063 | 12 | 13.3 | $2.3M | 63 | Under 3 |
| Hair salons | 8 | #2,320 of 2,339 | 25 | 27.6 | $272K | 63 | Under 3 |
| Gyms, studios and classes | 4 | #2,085 of 2,088 | 19 | 21.0 | $241K | 36 | Under 3 |
| Gyms | 3 | #1,790 of 1,792 | 15 | 16.6 | $305K | 23 | Under 3 |
| Home repair trades | Not scored | Not scored | 4 | 4.4 | $5.5M | 225 | 18 |
| Lawn, cleaning and pest control | Not scored | Not scored | 4 | 4.4 | $2.8M | 170 | Under 3 |
| Martial arts and dance studios | Not scored | Not scored | 4 | 4.4 | $1.1M | 57 | Under 3 |
| Pet grooming and boarding | Not scored | Not scored | 4 | 4.4 | $1.6M | 64 | Under 3 |
| Barbershops | Not scored | Not scored | 3 | 3.3 | $2.3M | 120 | Under 3 |
| Collision repair and body shops | Not scored | Not scored | 3 | 3.3 | $2.7M | 89 | 5 |
| Laundromats | Not scored | Not scored | 3 | 3.3 | $4.8M | 38 | Under 3 |
| Veterinarians | Not scored | Not scored | 3 | 3.3 | $2.2M | 80 | 3 |
| HVAC and plumbing | Not scored | Not scored | 2 | 2.2 | $10.9M | Too few | 10 |
| Landscaping and lawn care | Not scored | Not scored | 2 | 2.2 | $5.7M | Too few | Under 3 |
| Spas and skin care | Not scored | Not scored | 2 | 2.2 | $3.4M | Too few | Under 3 |
| Tire shops | Not scored | Not scored | 2 | 2.2 | $4.1M | Too few | Under 3 |
| Car washes and detailing | Not scored | Not scored | 1 | 1.1 | $8.2M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 1 | 1.1 | $14.4M | Too few | Under 3 |
| Electricians | Not scored | Not scored | 1 | 1.1 | $21.9M | Too few | 4 |
| House cleaning | Not scored | Not scored | 1 | 1.1 | $11.4M | Too few | Under 3 |
| Nail salons | Not scored | Not scored | 1 | 1.1 | $6.8M | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 1 | 1.1 | $8.2M | Too few | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 1 | 1.1 | $8.5M | Too few | Under 3 |
| Pest control | Not scored | Not scored | 1 | 1.1 | $11.4M | Too few | Under 3 |
| Physical therapy | Not scored | Not scored | 1 | 1.1 | $8.5M | Too few | Under 3 |
| Roofing and gutters | Not scored | Not scored | 1 | 1.1 | $21.9M | Too few | 4 |
| Urgent care and walk-in clinics | Not scored | Not scored | 1 | 1.1 | $8.5M | Too few | Under 3 |
| Chiropractors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pet stores | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Property management | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Caddo County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $8.2M | $911 | 95 |
| Gasoline and other fuels | $27.4M | $3,030 | 117 |
| Food away from home | $28M | $3,097 | 76 |
| Groceries | $49M | $5,408 | 86 |
| Personal care products and services | $6.8M | $751 | 75 |
| Child care and other personal services | $2.8M | $313 | 54 |
| Memberships, classes and admissions | $4.6M | $505 | 51 |
| Medical and dental services | $8.5M | $940 | 73 |
| Pets | $6.6M | $724 | 80 |
| Clothing, shoes and related services | $14.4M | $1,586 | 77 |
| Vehicle insurance | $23.6M | $2,609 | 133 |
| Home repairs, maintenance and insurance | $21.9M | $2,419 | 80 |
| Lawn care, cleaning and other household services | $11.4M | $1,258 | 89 |
| Rent and homeowner costs | $119.4M | $13,184 | 79 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Caddo County
- Population, 2025 estimate
- 26,130−2.9% since 2020
- Households
- 9,053
- Median age
- 38.0
- Homes lived in by their owners
- 73%
- Vehicles per household
- 2.0
- Land area
- 1,278 sq. mi.
- People per square mile
- 21
- Median household income
- $55,353+18.8% vs. 2015–2019, before inflation
- Average household income
- $68,492
- Median home value
- $115,700
- Jobs located here
- 6,617
- Daytime population
- 24,034Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Caddo County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Caddo County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Oklahoma 8
- Grady County, OK56,606 people
- Custer County, OK28,259 people
- Comanche County, OK121,825 people
- Canadian County, OK168,985 people
- Washita County, OK10,815 people
- Kiowa County, OK8,383 people
- McClain County, OK45,273 people
- Blaine County, OK8,570 people
Questions
How fast is Caddo County, OK growing?
Population estimates put Caddo County at 26,130 people in 2025, down 2.9% since 2020, against +3.1% for the U.S. It has 9,053 households. Median household income rose 18.8% from the 2015–2019 survey, before inflation.
How much do households in Caddo County, OK spend?
Households in Caddo County spend about $119.4M a year on rent and homeowner costs, $49M on groceries and $28M on food away from home. Set against the U.S., households in Caddo County spend the most on vehicle insurance (an index of 133, where 100 is the U.S. average) and the least on memberships, classes and admissions (51).
Which business types have the highest market scores in Caddo County, OK?
The highest Groundwork market scores in Caddo County are for medical and dental practices (51), real estate businesses (50) and real estate agents and brokers (47). Caddo County ranks #1,117 of 2,394 scored counties for medical and dental practices.
How does Caddo County, OK compare with the U.S.?
The median household income in Caddo County is $55,353 a year, 31% below the U.S. median of $80,734. The population fell 2.9% from 2020 to 2025, against +3.1% for the U.S. The median home value is $115,700, against $332,700 for the U.S. For its number of households, Caddo County has the most map listings, relative to the U.S., for gas stations (3.1 times the U.S. rate) and the fewest for medical and dental practices (56% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 27 of the 56 business types have a score in Caddo County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Caddo County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Oklahoma · Every U.S. market · How we measure
Screening a site or an acquisition in Caddo County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Caddo County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.