County profile · North Carolina
Stanly County, NC market data
How Stanly County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 68,830
- +9.8% since 2020
- Households
- 25,240
- Median household income
- $60,704
- +15.4% vs. 2015–2019, before inflation
- Median home value
- $242,400
- Jobs located here
- 23,648
- Highest market score
- 83
- Insurance agencies, #162 of 2,272 scored counties
A site report maps the competitors on map listings around any address in Stanly County by name and distance, and the households and spending within reach. Or open the report at the center of Stanly County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Stanly County has an estimated 68,830 people and 25,240 households. Population estimates show Stanly County grew 9.8% from 2020 to 2025, faster than the U.S. (+3.1%). Median household income in Stanly County is $60,704, 25% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 15.4%, before inflation.
Relative to the U.S., household spending in Stanly County runs highest on vehicle insurance (an index of 147, where 100 is the U.S. average) and lowest on memberships, classes and admissions (61).
Of the business types scored in Stanly County, insurance agencies (83), car washes and detailers (75) and physical therapy clinics (72) have the highest Groundwork market scores. For insurance agencies, that ranks #162 of 2,272 scored counties.
Stanly County is part of the Albemarle area. Against the U.S., map listings per household run highest for gas stations (93% above the U.S. rate) and lowest for real estate businesses (41% below the U.S. rate).
All 56 business types in Stanly County
Highest Groundwork market score first. Each score compares Stanly County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Insurance agencies | 83 | #162 of 2,272 | 26 | 10.3 | $2.8M | 223 | 23 |
| Car washes and detailing | 75 | #129 of 1,451 | 9 | 3.6 | $2.9M | 114 | Under 3 |
| Physical therapy | 72 | #182 of 1,422 | 6 | 2.4 | $4.3M | 178 | 7 |
| Roofing and gutters | 69 | #173 of 1,177 | 6 | 2.4 | $10.9M | 129 | Under 3 |
| Funeral homes | 67 | #317 of 1,472 | 7 | 2.8 | $567K | 84 | 4 |
| Veterinarians | 67 | #345 of 1,485 | 8 | 3.2 | $2.5M | 92 | 6 |
| Chiropractors | 63 | #388 of 1,490 | 11 | 4.4 | $2.3M | 98 | 3 |
| House cleaning | 61 | #228 of 847 | 6 | 2.4 | $5.7M | 88 | 11 |
| Spas and skin care | 61 | #494 of 1,769 | 18 | 7.1 | $1.1M | 130 | 4 |
| Collision repair and body shops | 59 | #469 of 1,327 | 10 | 4.0 | $2.6M | 84 | 6 |
| Dentists and orthodontists | 59 | #633 of 1,886 | 22 | 8.7 | $1.2M | 119 | 12 |
| Clothing, shoes and laundry | 59 | #758 of 2,210 | 40 | 15.8 | $1.1M | 122 | 12 |
| Gas stations | 59 | #810 of 2,358 | 53 | 21.0 | $1.6M | 67 | 34 |
| Clothing and shoe stores | 58 | #751 of 2,087 | 29 | 11.5 | $1.5M | 117 | 12 |
| Pet stores | 57 | #370 of 974 | 5 | 2.0 | $4M | 89 | Under 3 |
| Convenience stores | 57 | #879 of 2,261 | 26 | 10.3 | $5.5M | 70 | Under 3 |
| Coffee shops and cafes | 55 | #829 of 2,063 | 27 | 10.7 | $3.2M | 85 | 9 |
| Real estate | 55 | #835 of 2,229 | 57 | 22.6 | Index only | 143 | 32 |
| Bakeries and dessert shops | 54 | #799 of 1,889 | 24 | 9.5 | $3.6M | 86 | 9 |
| Pet businesses | 53 | #971 of 2,200 | 35 | 13.9 | $573K | 65 | 12 |
| Grocery and convenience stores | 53 | #1,093 of 2,402 | 62 | 24.6 | $2.3M | 68 | 15 |
| Tire shops | 52 | #738 of 1,530 | 15 | 5.9 | $1.7M | 69 | 5 |
| Real estate agents and brokers | 51 | #1,004 of 2,176 | 51 | 20.2 | Index only | 127 | 22 |
| Optometrists and eye care | 49 | #707 of 1,302 | 9 | 3.6 | $2.9M | 91 | Under 3 |
| Hair salons | 49 | #1,263 of 2,339 | 60 | 23.8 | $340K | 79 | 8 |
| Pizza | 48 | #1,117 of 2,090 | 22 | 8.7 | $3.9M | 76 | 51 |
| Home repair trades | 48 | #1,126 of 2,057 | 29 | 11.5 | $2.3M | 93 | 62 |
| Restaurants and cafes | 47 | #1,319 of 2,405 | 236 | 93.5 | $361K | 97 | 113 |
| Fast food and sandwich shops | 46 | #1,315 of 2,222 | 35 | 13.9 | $2.4M | 80 | 51 |
| Doctors, dentists and clinics | 46 | #1,389 of 2,394 | 183 | 72.5 | $140K | 92 | 50 |
| Martial arts and dance studios | 45 | #824 of 1,334 | 9 | 3.6 | $1.7M | 83 | Under 3 |
| Pet grooming and boarding | 45 | #849 of 1,461 | 14 | 5.5 | $1.4M | 56 | 6 |
| Auto repair shops | 45 | #1,452 of 2,378 | 74 | 29.3 | $350K | 79 | 31 |
| Gyms, studios and classes | 44 | #1,358 of 2,088 | 29 | 11.5 | $520K | 78 | 11 |
| Sit-down restaurants | 44 | #1,467 of 2,405 | 131 | 51.9 | $650K | 98 | 53 |
| Auto repair and car care | 44 | #1,489 of 2,401 | 132 | 52.3 | $196K | 73 | 40 |
| Primary care and pediatrics | 43 | #1,076 of 1,656 | 23 | 9.1 | $1.1M | 63 | 28 |
| Lawn, cleaning and pest control | 43 | #1,149 of 1,771 | 29 | 11.5 | $1.2M | 70 | 52 |
| Salons, barbers and spas | 43 | #1,592 of 2,385 | 109 | 43.2 | $187K | 88 | 18 |
| Landscaping and lawn care | 42 | #948 of 1,493 | 20 | 7.9 | $1.7M | 58 | 35 |
| Child care and preschools | 42 | #1,033 of 1,611 | 12 | 4.8 | $779K | 78 | 24 |
| Oil change and quick lube | 41 | #334 of 479 | 6 | 2.4 | $4.3M | 31 | Under 3 |
| Nail salons | 41 | #934 of 1,328 | 15 | 5.9 | $1.4M | 82 | 6 |
| Barbershops | 40 | #935 of 1,356 | 15 | 5.9 | $1.4M | 72 | Under 3 |
| Grocery stores | 40 | #1,378 of 2,070 | 27 | 10.7 | $5.3M | 57 | 13 |
| Gyms | 39 | #1,262 of 1,792 | 15 | 5.9 | $1M | 77 | 11 |
| HVAC and plumbing | 36 | #1,346 of 1,707 | 20 | 7.9 | $3.3M | 69 | 39 |
| Yoga, Pilates and fitness studios | 34 | #641 of 777 | 5 | 2.0 | $3M | 74 | 11 |
| Dry cleaners | Not scored | Not scored | 3 | 1.2 | $14.3M | 92 | Under 3 |
| Electricians | Not scored | Not scored | 3 | 1.2 | $21.8M | 182 | 23 |
| Laundromats | Not scored | Not scored | 3 | 1.2 | $14.3M | 115 | Under 3 |
| Pest control | Not scored | Not scored | 3 | 1.2 | $11.3M | 111 | 6 |
| Property management | Not scored | Not scored | 3 | 1.2 | Index only | 211 | 4 |
| Home inspectors | Not scored | Not scored | 2 | 0.8 | Index only | Too few | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 1 | 0.4 | Index only | Too few | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Stanly County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $25.9M | $1,026 | 107 |
| Gasoline and other fuels | $84.8M | $3,359 | 129 |
| Food away from home | $85.2M | $3,376 | 83 |
| Groceries | $142.7M | $5,653 | 89 |
| Personal care products and services | $20.4M | $809 | 81 |
| Child care and other personal services | $9.3M | $370 | 64 |
| Memberships, classes and admissions | $15.1M | $597 | 61 |
| Medical and dental services | $25.7M | $1,017 | 79 |
| Pets | $20M | $794 | 87 |
| Clothing, shoes and related services | $43M | $1,704 | 83 |
| Vehicle insurance | $72.8M | $2,883 | 147 |
| Home repairs, maintenance and insurance | $65.5M | $2,596 | 86 |
| Lawn care, cleaning and other household services | $33.9M | $1,344 | 95 |
| Rent and homeowner costs | $352.1M | $13,949 | 84 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Stanly County
- Population, 2025 estimate
- 68,830+9.8% since 2020
- Households
- 25,240
- Median age
- 41.4
- Homes lived in by their owners
- 74%
- Vehicles per household
- 2.2
- Land area
- 395 sq. mi.
- People per square mile
- 164
- Median household income
- $60,704+15.4% vs. 2015–2019, before inflation
- Average household income
- $78,208
- Median home value
- $242,400
- Jobs located here
- 23,648
- Daytime population
- 57,304Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Stanly County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Stanly County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in North Carolina 8
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- Cabarrus County, NC236,133 people
- Rowan County, NC149,875 people
- Anson County, NC22,289 people
- Union County, NC250,958 people
- Mecklenburg County, NC1,154,681 people
- Davidson County, NC172,954 people
- Randolph County, NC146,348 people
Questions
How fast is Stanly County, NC growing?
Population estimates put Stanly County at 68,830 people in 2025, up 9.8% since 2020, faster than the U.S. (+3.1%). It has 25,240 households. Median household income rose 15.4% from the 2015–2019 survey, before inflation.
How much do households in Stanly County, NC spend?
Households in Stanly County spend about $352.1M a year on rent and homeowner costs, $142.7M on groceries and $85.2M on food away from home. Set against the U.S., households in Stanly County spend the most on vehicle insurance (an index of 147, where 100 is the U.S. average) and the least on memberships, classes and admissions (61).
Which business types have the highest market scores in Stanly County, NC?
The highest Groundwork market scores in Stanly County are for insurance agencies (83), car washes and detailers (75) and physical therapy clinics (72). Stanly County ranks #162 of 2,272 scored counties for insurance agencies.
How does Stanly County, NC compare with the U.S.?
The median household income in Stanly County is $60,704 a year, 25% below the U.S. median of $80,734. The population rose 9.8% from 2020 to 2025, against +3.1% for the U.S. The median home value is $242,400, against $332,700 for the U.S. For its number of households, Stanly County has the most map listings, relative to the U.S., for gas stations (93% above the U.S. rate) and the fewest for real estate businesses (41% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 48 of the 56 business types have a score in Stanly County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Stanly County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Stanly County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Stanly County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.