Groundwork

Fitness and classes · County · North Carolina

Gyms and studios in Stanly County, NC

How Stanly County, NC compares with other counties and the U.S. for gyms and studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 44 out of 100: Lower middle

Ranked #1,358 of 2,088 scored counties
#55 of 88 scored counties in North Carolina

Listings
29
3 chain locations (10%)
Official establishments
11
Businesses with payroll, 2023
Household spending a year
$15.1M
On memberships, classes and admissions · $597 a household
Spending per listing
$520K
22% below the U.S.
Listings per 10k households
11.5
23% below the U.S.
Population, 2025
68,830
+9.8% since 2020

See the gyms and studios around any address in Stanly County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Stanly County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 29 gyms and studios in Stanly County. Chain locations make up 10% of them, against 20% across the U.S. That comes to 11.5 for every 10,000 households, 23% below the U.S. rate of 14.9.

At $597 per household (39% below the U.S. average), households in Stanly County spend about $15.1M a year on memberships, classes and admissions. That works out to $520K per location, 22% below the U.S. figure of $662K.

In 2023, official counts showed 11 businesses with payroll in Stanly County classed as fitness centers and recreation instruction. That is one for every 2,295 households, against one for every 1,641 across the U.S.

Between 2020 and 2025, the population of Stanly County grew 9.8%, faster than the U.S. (+3.1%). The Groundwork market score for gyms and studios in Stanly County is 44 (lower middle), #1,358 of 2,088 scored counties and #55 of 88 scored counties in North Carolina.

How Stanly County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Stanly County, NC compared with North Carolina and the U.S.
MeasureStanly CountyNorth CarolinaU.S.
Listings per 10k households11.514.014.9
Spending per listing$520K$531K$662K
Households per official establishment2,2951,6751,641
Official establishment growth, 2019–2023n/a+6.5%+8.2%
Population growth, 2020–2025+9.8%+7.2%+3.1%
Spending per household on memberships, classes and admissions$597$743$983
Median household income$60,704$72,388$80,734
Groundwork market score4440

Official counts and lending

Businesses

Official establishments, 2019 to 2023
18 → 11
Employees, 2023
190
Annual payroll, 2023
$1.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
293 chain locations
Listings at the U.S. rate for this spending
23The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Stanly County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Stanly County

Population, 2025 estimate
68,830+9.8% since 2020
Households
25,240
Median age
41.4
Homes lived in by their owners
74%
Vehicles per household
2.2
Land area
395 sq. mi.
People per square mile
164
Median household income
$60,704+15.4% vs. 2015–2019, before inflation
Average household income
$78,208
Median home value
$242,400
Jobs located here
23,648
Daytime population
57,304Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Stanly County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Stanly County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for gyms and studios, numbered among those based in North Carolina, with Stanly County marked.

Top counties in North Carolina

Counties in North Carolina ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Hoke County, NC80126.2$1M+9.0%#68 of 2,088
2Davie County, NC77137.5$1M+6.9%#105 of 2,088
3Franklin County, NC77238.1$842K+18.8%#116 of 2,088
4Chatham County, NC753811.5$882K+11.0%#138 of 2,088
5Currituck County, NC751613.5$676K+16.7%#144 of 2,088
6Duplin County, NC72125.8$899K+6.0%#204 of 2,088
7Harnett County, NC69448.8$744K+12.3%#290 of 2,088
8Davidson County, NC68507.2$872K+6.6%#312 of 2,088
9Rowan County, NC65437.3$867K+5.6%#406 of 2,088
10Stokes County, NC65147.2$754K+3.5%#418 of 2,088
55Stanly County, NC442911.5$520K+9.8%#1,358 of 2,088

Other business types in Stanly County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Stanly County, NC?

Stanly County has 29 gyms and studios on map listings as of September 2026. 3 of them (10%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 11 businesses with payroll classed as fitness centers and recreation instruction in 2023.

How much do households in Stanly County, NC spend on memberships, classes and admissions?

About $15.1M a year, or $597 per household. That is 39% below the U.S. average (an index of 61, where 100 is the U.S. average). Spread across the 29 gyms and studios on map listings, it comes to $520K per location. It is estimated from the incomes of the 25,240 households in Stanly County and national spending patterns by income.

How does Stanly County, NC compare with the U.S. for gyms and studios?

Stanly County has 11.5 gyms and studios per 10,000 households, 23% below the U.S. rate of 14.9. Spending per location is $520K, 22% below the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, Stanly County would have about 23, against 29 on map listings. There is one business with payroll in the industry for every 2,295 households, against one for every 1,641 across the U.S.

How fast is Stanly County, NC growing?

Population estimates put Stanly County at 68,830 people in 2025, up 9.8% since 2020, faster than the U.S. (+3.1%). It has 25,240 households. Median household income in Stanly County is $60,704, 25% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 15.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Stanly County scores 44 for gyms and studios (lower middle), #1,358 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Stanly County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Stanly County

Screening a site or an acquisition in Stanly County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Stanly County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.