County profile · New Jersey
Gloucester County, NJ market data
Population, household spending and competition for 56 business types in Gloucester County, each scored against other counties.
- Population, 2025
- 312,638
- +3.3% since 2020
- Households
- 112,545
- Median household income
- $105,115
- +20.4% vs. 2015–2019, before inflation
- Median home value
- $310,400
- Jobs located here
- 124,021
- Highest market score
- 84
- Property management, #8 of 910 scored counties
A site report maps the competitors on map listings around any address in Gloucester County by name and distance, and the households and spending within reach. Or open the report at the center of Gloucester County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 312,638 people live in Gloucester County, in 112,545 households. Between 2020 and 2025, the population of Gloucester County grew 3.3%, in step with the U.S. (+3.1%). The median household income in Gloucester County is $105,115 a year, 30% above the U.S. median of $80,734. That rose 20.4% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Gloucester County spend the most on child care and other personal services (an index of 129, where 100 is the U.S. average) and the least on pets (84).
The highest Groundwork market scores in Gloucester County are for property management companies (84), laundromats (83) and grocery stores (83). Gloucester County ranks #8 of 910 scored counties for property management companies.
Gloucester County is part of the Philadelphia-Camden-Wilmington metro area. For its number of households, Gloucester County has the most map listings, relative to the U.S., for martial arts and dance studios (53% above the U.S. rate) and the fewest for property management companies (60% below the U.S. rate).
All 56 business types in Gloucester County
Highest Groundwork market score first. Each score compares Gloucester County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Property management | 84 | #8 of 910 | 14 | 1.2 | Index only | 292 | 33 |
| Laundromats | 83 | #44 of 785 | 15 | 1.3 | $19.6M | 157 | 5 |
| Grocery stores | 83 | #134 of 2,070 | 60 | 5.3 | $13.8M | 149 | 37 |
| Child care and preschools | 76 | #142 of 1,611 | 63 | 5.6 | $1.3M | 134 | 62 |
| Oil change and quick lube | 73 | #42 of 479 | 6 | 0.5 | $18.8M | 137 | 5 |
| Electricians | 73 | #114 of 1,160 | 27 | 2.4 | $15.1M | 125 | 78 |
| Tire shops | 73 | #210 of 1,530 | 34 | 3.0 | $3.3M | 132 | 14 |
| Home inspectors | 71 | #51 of 415 | 8 | 0.7 | Index only | 108 | 6 |
| Coffee shops and cafes | 71 | #266 of 2,063 | 81 | 7.2 | $6.4M | 174 | 73 |
| Sit-down restaurants | 71 | #350 of 2,405 | 615 | 54.6 | $847K | 128 | 179 |
| Gas stations | 71 | #363 of 2,358 | 72 | 6.4 | $3.5M | 147 | 53 |
| Grocery and convenience stores | 69 | #461 of 2,402 | 205 | 18.2 | $4.1M | 120 | 105 |
| Mortgage brokers and lenders | 68 | #139 of 887 | 40 | 3.6 | Index only | 146 | 19 |
| Roofing and gutters | 68 | #193 of 1,177 | 46 | 4.1 | $8.8M | 104 | 23 |
| Clothing and shoe stores | 68 | #439 of 2,087 | 146 | 13.0 | $2M | 159 | 86 |
| Insurance agencies | 68 | #520 of 2,272 | 88 | 7.8 | $2.2M | 178 | 68 |
| Car washes and detailing | 67 | #299 of 1,451 | 38 | 3.4 | $3M | 118 | 17 |
| Spas and skin care | 66 | #328 of 1,769 | 89 | 7.9 | $1.5M | 167 | 32 |
| Fast food and sandwich shops | 66 | #506 of 2,222 | 136 | 12.1 | $3.8M | 126 | 249 |
| Restaurants and cafes | 66 | #513 of 2,405 | 1,123 | 99.8 | $464K | 125 | 504 |
| Home repair trades | 65 | #366 of 2,057 | 151 | 13.4 | $2.7M | 111 | 227 |
| Clothing, shoes and laundry | 65 | #531 of 2,210 | 212 | 18.8 | $1.4M | 158 | 109 |
| Optometrists and eye care | 64 | #323 of 1,302 | 44 | 3.9 | $3.5M | 112 | 21 |
| HVAC and plumbing | 64 | #368 of 1,707 | 78 | 6.9 | $5.2M | 110 | 126 |
| Funeral homes | 64 | #383 of 1,472 | 25 | 2.2 | $661K | 97 | 15 |
| Auto repair and car care | 63 | #620 of 2,401 | 349 | 31.0 | $323K | 120 | 167 |
| Convenience stores | 63 | #649 of 2,261 | 102 | 9.1 | $8.1M | 103 | 68 |
| Dry cleaners | 61 | #150 of 507 | 15 | 1.3 | $19.6M | 125 | 18 |
| Chiropractors | 61 | #445 of 1,490 | 62 | 5.5 | $2.5M | 104 | 34 |
| Gyms | 61 | #494 of 1,792 | 99 | 8.8 | $1.3M | 103 | 45 |
| Real estate agents and brokers | 60 | #574 of 2,176 | 374 | 33.2 | Index only | 111 | 60 |
| Auto repair shops | 60 | #722 of 2,378 | 209 | 18.6 | $539K | 121 | 129 |
| Hair salons | 59 | #722 of 2,339 | 239 | 21.2 | $544K | 126 | 126 |
| Veterinarians | 58 | #542 of 1,485 | 37 | 3.3 | $2.3M | 85 | 25 |
| Yoga, Pilates and fitness studios | 57 | #248 of 777 | 30 | 2.7 | $4.4M | 109 | 45 |
| Pest control | 57 | #271 of 699 | 20 | 1.8 | $8.2M | 81 | 13 |
| Barbershops | 57 | #521 of 1,356 | 54 | 4.8 | $2.4M | 128 | 15 |
| Real estate | 57 | #740 of 2,229 | 436 | 38.7 | Index only | 120 | 132 |
| Collision repair and body shops | 56 | #524 of 1,327 | 37 | 3.3 | $3M | 99 | 30 |
| Primary care and pediatrics | 55 | #687 of 1,656 | 83 | 7.4 | $1.9M | 104 | 186 |
| House cleaning | 54 | #337 of 847 | 27 | 2.4 | $6.1M | 96 | 72 |
| Physical therapy | 53 | #652 of 1,422 | 69 | 6.1 | $2.2M | 93 | 50 |
| Salons, barbers and spas | 53 | #984 of 2,385 | 481 | 42.7 | $270K | 127 | 251 |
| Pizza | 52 | #956 of 2,090 | 134 | 11.9 | $3.9M | 77 | 249 |
| Gyms, studios and classes | 52 | #961 of 2,088 | 213 | 18.9 | $625K | 94 | 92 |
| Dentists and orthodontists | 51 | #901 of 1,886 | 137 | 12.2 | $1.1M | 114 | 103 |
| Urgent care and walk-in clinics | 50 | #163 of 325 | 9 | 0.8 | $17.1M | 70 | 9 |
| Pet businesses | 50 | #1,099 of 2,200 | 124 | 11.0 | $694K | 79 | 60 |
| Landscaping and lawn care | 47 | #799 of 1,493 | 79 | 7.0 | $2.1M | 71 | 149 |
| Pet grooming and boarding | 47 | #806 of 1,461 | 45 | 4.0 | $1.9M | 75 | 26 |
| Martial arts and dance studios | 46 | #797 of 1,334 | 84 | 7.5 | $1.6M | 79 | 47 |
| Bakeries and dessert shops | 46 | #1,094 of 1,889 | 154 | 13.7 | $3.4M | 82 | 88 |
| Lawn, cleaning and pest control | 45 | #1,066 of 1,771 | 126 | 11.2 | $1.3M | 78 | 234 |
| Doctors, dentists and clinics | 43 | #1,545 of 2,394 | 1,019 | 90.5 | $151K | 99 | 403 |
| Pet stores | 42 | #628 of 974 | 29 | 2.6 | $3M | 66 | 9 |
| Nail salons | 41 | #933 of 1,328 | 94 | 8.4 | $1.4M | 83 | 73 |
Household spending in Gloucester County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $112.7M | $1,001 | 105 |
| Gasoline and other fuels | $252M | $2,239 | 86 |
| Food away from home | $521.2M | $4,631 | 114 |
| Groceries | $830.8M | $7,382 | 117 |
| Personal care products and services | $129.9M | $1,154 | 115 |
| Child care and other personal services | $84.4M | $750 | 129 |
| Memberships, classes and admissions | $133.2M | $1,184 | 120 |
| Medical and dental services | $153.9M | $1,368 | 106 |
| Pets | $86M | $764 | 84 |
| Clothing, shoes and related services | $294M | $2,613 | 127 |
| Vehicle insurance | $196.3M | $1,744 | 89 |
| Home repairs, maintenance and insurance | $406.5M | $3,612 | 120 |
| Lawn care, cleaning and other household services | $164.9M | $1,466 | 104 |
| Rent and homeowner costs | $2.3B | $20,200 | 121 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Gloucester County
- Population, 2025 estimate
- 312,638+3.3% since 2020
- Households
- 112,545
- Median age
- 40.8
- Homes lived in by their owners
- 80%
- Vehicles per household
- 1.9
- Land area
- 322 sq. mi.
- People per square mile
- 953
- Median household income
- $105,115+20.4% vs. 2015–2019, before inflation
- Average household income
- $129,489
- Median home value
- $310,400
- Jobs located here
- 124,021
- Daytime population
- 272,887Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Gloucester County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Gloucester County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in New Jersey 8
- Camden County, NJ527,257 people
- Salem County, NJ65,275 people
- Cumberland County, NJ153,305 people
- Burlington County, NJ467,805 people
- Atlantic County, NJ276,270 people
- Mercer County, NJ385,864 people
- Cape May County, NJ94,941 people
- Ocean County, NJ654,362 people
Questions
How fast is Gloucester County, NJ growing?
Population estimates put Gloucester County at 312,638 people in 2025, up 3.3% since 2020, in step with the U.S. (+3.1%). It has 112,545 households. Against the 2015–2019 survey, median household income rose 20.4%, before inflation.
How much do households in Gloucester County, NJ spend?
Households in Gloucester County spend about $2.3B a year on rent and homeowner costs, $830.8M on groceries and $521.2M on food away from home. Relative to the U.S., household spending in Gloucester County runs highest on child care and other personal services (an index of 129, where 100 is the U.S. average) and lowest on pets (84).
Which business types have the highest market scores in Gloucester County, NJ?
Of the business types scored in Gloucester County, property management companies (84), laundromats (83) and grocery stores (83) have the highest Groundwork market scores. For property management companies, that ranks #8 of 910 scored counties.
How does Gloucester County, NJ compare with the U.S.?
Median household income in Gloucester County is $105,115, 30% above the U.S. median of $80,734. The population rose 3.3% from 2020 to 2025, against +3.1% for the U.S. The median home value is $310,400, against $332,700 for the U.S. Against the U.S., map listings per household run highest for martial arts and dance studios (53% above the U.S. rate) and lowest for property management companies (60% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. All 56 business types have a score in Gloucester County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Gloucester County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in New Jersey · Every U.S. market · How we measure
Screening a site or an acquisition in Gloucester County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Gloucester County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.