Groundwork

Beauty and personal care · County · Texas

Nail salons in Rains County, TX

How Rains County, TX compares with other counties and the U.S. for nail salons: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 2.

Listings
2
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$4.2M
On personal care products and services · $861 a household
Spending per listing
$2.1M
Too few listings to compare
Listings per 10k households
4.1
Too few listings to compare
Population, 2025
13,542
+11.2% since 2020

See the nail salons around any address in Rains County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rains County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 2 nail salons in Rains County. That is 4.1 per 10,000 households.

Households in Rains County spend about $4.2M a year on personal care products and services, or $861 per household, 14% below the U.S. average. That works out to $2.1M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

There is no official count of businesses with payroll classed as nail salons in Rains County: counts under 3 aren’t published.

Between 2020 and 2025, the population of Rains County grew 11.2%, faster than the U.S. (+3.1%). With 2 nail salons on map listings, Rains County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Rains County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Rains County, TX compared with Texas and the U.S.
MeasureRains CountyTexasU.S.
Listings per 10k households4.17.26.0
Spending per listing$2.1M$1.3M$1.7M
Households per official establishmentn/a5,8443,754
Official establishment growth, 2019–2023n/a+51.5%+23.2%
Population growth, 2020–2025+11.2%+8.5%+3.1%
Spending per household on personal care products and services$861$937$1,005
Median household income$65,413$78,476$80,734
Groundwork market scoreNot scored40

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
0Businesses with no payroll
Map listings, September 2026
20 chain locations
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in Rains County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Rains County

Population, 2025 estimate
13,542+11.2% since 2020
Households
4,856
Median age
46.1
Homes lived in by their owners
83%
Vehicles per household
2.1
Land area
230 sq. mi.
People per square mile
56
Median household income
$65,413+26.8% vs. 2015–2019, before inflation
Average household income
$89,573
Median home value
$241,100
Jobs located here
2,214
Daytime population
10,866Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Rains County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Rains County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Nail salons across Texas

Every Texas market ranked →

The highest-scoring counties in Texas for nail salons, numbered among those based in Texas, with Rains County marked.

Top counties in Texas

Counties in Texas ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Waller County, TX8752.7$3.6M+21.9%#10 of 1,328
2Medina County, TX7663.4$2.7M+11.4%#73 of 1,328
3Guadalupe County, TX74335.0$2M+15.8%#109 of 1,328
4Wise County, TX70124.8$2.1M+21.5%#153 of 1,328
5Bastrop County, TX70205.4$1.8M+21.3%#156 of 1,328
6Hays County, TX68565.6$1.8M+24.8%#198 of 1,328
7Kaufman County, TX68336.5$1.5M+42.2%#199 of 1,328
8Cherokee County, TX6752.7$3M+5.4%#206 of 1,328
9Fannin County, TX6753.9$2.3M+9.2%#214 of 1,328
10Parker County, TX67335.8$1.8M+23.5%#223 of 1,328
Rains County, TXNot scored24.1$2.1M+11.2%

Other business types in Rains County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Rains County, TX?

There are 2 nail salons on map listings in Rains County as of September 2026. The listings count nail salons. No official count is published for nail salons in Rains County: counts under 3 are left out.

How much do households in Rains County, TX spend on personal care products and services?

About $4.2M a year, or $861 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 2 nail salons on map listings, it comes to $2.1M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 4,856 households in Rains County and national spending patterns by income.

How does Rains County, TX compare with the U.S. for nail salons?

Rains County has 2 nail salons on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of nail salons to household spending, Rains County would have about 3, against 2 on map listings.

How fast is Rains County, TX growing?

Population estimates put Rains County at 13,542 people in 2025, up 11.2% since 2020, faster than the U.S. (+3.1%). It has 4,856 households. The median household income in Rains County is $65,413 a year, 19% below the U.S. median of $80,734. That rose 26.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Rains County has no market score for nail salons: the score needs at least 5 on map listings, and it has 2.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Rains County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Rains County

Screening a site or an acquisition in Rains County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Rains County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.