Groundwork

Beauty and personal care · County · Texas

Nail salons in Medina County, TX

How Medina County, TX compares with other counties and the U.S. for nail salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 76 out of 100: High

Ranked #73 of 1,328 scored counties
#2 of 110 scored counties in Texas

Listings
6
2 chain locations (33%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$16.1M
On personal care products and services · $903 a household
Spending per listing
$2.7M
60% above the U.S.
Listings per 10k households
3.4
43% below the U.S.
Population, 2025
56,881
+11.4% since 2020

See the nail salons around any address in Medina County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Medina County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For nail salons, Medina County has a Groundwork market score of 76 (high): #73 of 1,328 scored counties and #2 of 110 scored counties in Texas. That puts it in the top 10% of counties for nail salons.

Households in Medina County spend about $16.1M a year on personal care products and services, or $903 per household, 10% below the U.S. average. Spread across 6 nail salons, that is $2.7M per salon, 60% above the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.

Medina County has 6 nail salons on map listings as of September 2026. 2 of them (33%) are chain locations, against 27% across the U.S. That comes to 3.4 for every 10,000 households, 43% below the U.S. rate of 6.0.

Official counts don’t publish a figure for nail salons in Medina County, since they leave out counts under 3. Population estimates put the population change in Medina County from 2020 to 2025 at +11.4%, faster than the U.S. (+3.1%).

How Medina County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Medina County, TX compared with Texas and the U.S.
MeasureMedina CountyTexasU.S.
Listings per 10k households3.47.26.0
Spending per listing$2.7M$1.3M$1.7M
Households per official establishmentn/a5,8443,754
Official establishment growth, 2019–2023n/a+51.5%+23.2%
Population growth, 2020–2025+11.4%+8.5%+3.1%
Spending per household on personal care products and services$903$937$1,005
Median household income$78,074$78,476$80,734
Groundwork market score7640

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
17Businesses with no payroll
Map listings, September 2026
62 chain locations
Listings at the U.S. rate for this spending
10The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in Medina County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Medina County

Population, 2025 estimate
56,881+11.4% since 2020
Households
17,804
Median age
41.7
Homes lived in by their owners
84%
Vehicles per household
2.1
Land area
1,325 sq. mi.
People per square mile
40
Median household income
$78,074+24.7% vs. 2015–2019, before inflation
Average household income
$95,735
Median home value
$239,600
Jobs located here
9,140
Daytime population
39,685Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Medina County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Medina County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Nail salons across Texas

Every Texas market ranked →

The highest-scoring counties in Texas for nail salons, numbered among those based in Texas, with Medina County marked.

Top counties in Texas

Counties in Texas ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Waller County, TX8752.7$3.6M+21.9%#10 of 1,328
2Medina County, TX7663.4$2.7M+11.4%#73 of 1,328
3Guadalupe County, TX74335.0$2M+15.8%#109 of 1,328
4Wise County, TX70124.8$2.1M+21.5%#153 of 1,328
5Bastrop County, TX70205.4$1.8M+21.3%#156 of 1,328
6Hays County, TX68565.6$1.8M+24.8%#198 of 1,328
7Kaufman County, TX68336.5$1.5M+42.2%#199 of 1,328
8Cherokee County, TX6752.7$3M+5.4%#206 of 1,328
9Fannin County, TX6753.9$2.3M+9.2%#214 of 1,328
10Parker County, TX67335.8$1.8M+23.5%#223 of 1,328

Other business types in Medina County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Medina County, TX?

Map listings as of September 2026 show 6 nail salons in Medina County. 2 of them (33%) are chain locations. The listings count nail salons. No official count is published for nail salons in Medina County: counts under 3 are left out. Official counts list 17 one-person businesses without payroll.

How much do households in Medina County, TX spend on personal care products and services?

About $16.1M a year, or $903 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 6 nail salons on map listings, it comes to $2.7M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 17,804 households in Medina County and national spending patterns by income.

How does Medina County, TX compare with the U.S. for nail salons?

Medina County has 3.4 nail salons per 10,000 households, 43% below the U.S. rate of 6.0. Spending per salon is $2.7M, 60% above the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, Medina County would have about 10, against 6 on map listings.

How fast is Medina County, TX growing?

Population estimates put Medina County at 56,881 people in 2025, up 11.4% since 2020, faster than the U.S. (+3.1%). It has 17,804 households. Median household income in Medina County is $78,074, 3% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Medina County scores 76 for nail salons (high), #73 of 1,328 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Medina County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Medina County

Screening a site or an acquisition in Medina County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Medina County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.