Groundwork

Beauty and personal care · Metro area · Michigan

Nail salons in the Monroe, MI metro area

The nail salons in the Monroe, MI metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 74 out of 100: Upper middle

Ranked #19 of 387 scored metro areas
#4 of 15 scored metro areas based in Michigan

Listings
13
6 chain locations (46%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$63.3M
On personal care products and services · $1,005 a household
Spending per listing
$4.9M
2.9 times the U.S.
Listings per 10k households
2.1
65% below the U.S.
Population, 2025
156,004
+0.7% since 2020

See the nail salons around any address in the Monroe metro area

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Monroe metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for nail salons in the Monroe metro area is 74 (upper middle), #19 of 387 scored metro areas and #4 of 15 scored metro areas based in Michigan. That puts it in the top 10% of metro areas for nail salons.

At $1,005 per household (in line with the U.S. average), households in the Monroe metro area spend about $63.3M a year on personal care products and services. That is about $4.9M of household spending for each salon on map listings, 2.9 times the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.

The Monroe metro area has 13 nail salons on map listings as of September 2026. 6 of them (46%) are chain locations, against 27% across the U.S. That comes to 2.1 for every 10,000 households, 65% below the U.S. rate of 6.0.

Official counts don’t publish a figure for nail salons in the Monroe metro area, since they leave out counts under 3. Population estimates show the Monroe metro area grew 0.7% from 2020 to 2025, slower than the U.S. (+3.1%).

How the Monroe metro area compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Monroe, MI metro area compared with Michigan and the U.S.
MeasureMonroe metro areaMichiganU.S.
Listings per 10k households2.14.36.0
Spending per listing$4.9M$2.3M$1.7M
Households per official establishmentn/a16,7063,754
Official establishment growth, 2019–2023n/a+71.8%+23.2%
Population growth, 2020–2025+0.7%+0.6%+3.1%
Spending per household on personal care products and services$1,005$986$1,005
Median household income$77,335$72,875$80,734
Groundwork market score7465

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
84Businesses with no payroll
Map listings, September 2026
136 chain locations
Listings at the U.S. rate for this spending
38The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in the Monroe metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Monroe metro area

Population, 2025 estimate
156,004+0.7% since 2020
Households
63,029
Median age
43.7
Homes lived in by their owners
82%
Vehicles per household
1.9
Land area
549 sq. mi.
People per square mile
283
Median household income
$77,335+24.3% vs. 2015–2019, before inflation
Average household income
$98,107
Median home value
$228,900
Jobs located here
38,727
Daytime population
128,192Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Monroe metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of the Monroe metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across Michigan

Every Michigan market ranked →

The highest-scoring metro areas in Michigan for nail salons, numbered among those based in Michigan (a market based in another state is listed without a number), with the Monroe metro area marked.

Top metro areas in Michigan

Metro areas in Michigan ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Traverse City, MI81233.5$2.9M+2.2%#6 of 387
2Ann Arbor, MI76533.5$3.1M−0.4%#13 of 387
3Grand Rapids-Wyoming-Kentwood, MI752114.8$2.2M+2.8%#18 of 387
4Monroe, MI74132.1$4.9M+0.7%#19 of 387
5Muskegon-Norton Shores, MI72213.1$2.9M+1.8%#27 of 387
6Midland, MI71123.4$3M+0.3%#32 of 387
South Bend-Mishawaka, IN-MI69483.7$2.5M+0.1%#43 of 387
7Lansing-East Lansing, MI69854.4$2.2M+1.4%#44 of 387
8Jackson, MI68223.5$2.7M−0.4%#48 of 387
9Kalamazoo-Portage, MI68504.7$2.1M+0.8%#50 of 387

Other business types in the Monroe metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in the Monroe, MI metro area?

Map listings as of September 2026 show 13 nail salons in the Monroe metro area. 6 of them (46%) are chain locations. The listings count nail salons. No official count is published for nail salons in the Monroe metro area: counts under 3 are left out. Official counts also show 84 one-person businesses without payroll.

How much do households in the Monroe, MI metro area spend on personal care products and services?

About $63.3M a year, or $1,005 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 13 nail salons on map listings, it comes to $4.9M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 63,029 households in the Monroe metro area and national spending patterns by income.

How does the Monroe, MI metro area compare with the U.S. for nail salons?

The Monroe metro area has 2.1 nail salons per 10,000 households, 65% below the U.S. rate of 6.0. Spending per salon is $4.9M, 2.9 times the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, the Monroe metro area would have about 38, against 13 on map listings.

How fast is the Monroe, MI metro area growing?

Population estimates put the Monroe metro area at 156,004 people in 2025, up 0.7% since 2020, slower than the U.S. (+3.1%). It has 63,029 households. Median household income in the Monroe metro area is $77,335, 4% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Monroe metro area scores 74 for nail salons (upper middle), #19 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Monroe metro area. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in the Monroe metro area

Screening a site or an acquisition in the Monroe metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Monroe metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.