Groundwork

Beauty and personal care · Metro area · Michigan

Hair salons in the Monroe, MI metro area

Competitor counts, household spending and official business counts for hair salons in the Monroe, MI metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 79 out of 100: High

Ranked #7 of 387 scored metro areas
#1 of 15 scored metro areas based in Michigan

Listings
75
16 chain locations (21%)
Official establishments
15
Businesses with payroll, 2023
Household spending a year
$63.3M
On personal care products and services · $1,005 a household
Spending per listing
$845K
96% above the U.S.
Listings per 10k households
11.9
49% below the U.S.
Population, 2025
156,004
+0.7% since 2020

See the hair salons around any address in the Monroe metro area

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Monroe metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Monroe metro area scores 79 (high) on the Groundwork market score for hair salons, ranking #7 of 387 scored metro areas and #1 of 15 scored metro areas based in Michigan. That puts it in the top 10% of metro areas for hair salons.

At $1,005 per household (in line with the U.S. average), households in the Monroe metro area spend about $63.3M a year on personal care products and services. That works out to $845K per salon, 96% above the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.

The Monroe metro area has 75 hair salons on map listings as of September 2026. Chain locations make up 21% of them, against 14% across the U.S. That comes to 11.9 for every 10,000 households, 49% below the U.S. rate of 23.4.

In 2023, official counts showed 15 businesses with payroll in the Monroe metro area classed as beauty salons. That is one for every 4,202 households, against one for every 1,535 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $25K has gone to businesses classed as beauty salons in the Monroe metro area. Population estimates put the population change in the Monroe metro area from 2020 to 2025 at +0.7%, slower than the U.S. (+3.1%).

How the Monroe metro area compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Monroe, MI metro area compared with Michigan and the U.S.
MeasureMonroe metro areaMichiganU.S.
Listings per 10k households11.921.223.4
Spending per listing$845K$464K$430K
Households per official establishment4,2021,8791,535
Official establishment growth, 2019–2023n/a+3.0%+6.0%
Population growth, 2020–2025+0.7%+0.6%+3.1%
Spending per household on personal care products and services$1,005$986$1,005
Median household income$77,335$72,875$80,734
Groundwork market score7949

Official counts and lending

Businesses

Official establishments, 2019 to 2023
15
Employees, 2023
86
Annual payroll, 2023
$1.9M
One-person businesses, 2023
423Businesses with no payroll
Map listings, September 2026
7516 chain locations
Listings at the U.S. rate for this spending
147The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$25K

SBA-backed loans to businesses classed as beauty salons in the Monroe metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Monroe metro area

Population, 2025 estimate
156,004+0.7% since 2020
Households
63,029
Median age
43.7
Homes lived in by their owners
82%
Vehicles per household
1.9
Land area
549 sq. mi.
People per square mile
283
Median household income
$77,335+24.3% vs. 2015–2019, before inflation
Average household income
$98,107
Median home value
$228,900
Jobs located here
38,727
Daytime population
128,192Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Monroe metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of the Monroe metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Michigan

Every Michigan market ranked →

The highest-scoring metro areas in Michigan for hair salons, numbered among those based in Michigan, with the Monroe metro area marked.

Top metro areas in Michigan

Metro areas in Michigan ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Monroe, MI797511.9$845K+0.7%#7 of 387
2Midland, MI667421.1$483K+0.3%#53 of 387
3Lansing-East Lansing, MI6438119.6$495K+1.4%#66 of 387
4Ann Arbor, MI6032021.3$522K−0.4%#98 of 387
5Grand Rapids-Wyoming-Kentwood, MI6095521.7$479K+2.8%#102 of 387
6Kalamazoo-Portage, MI5922120.6$479K+0.8%#112 of 387
7Muskegon-Norton Shores, MI5413219.5$461K+1.8%#144 of 387
8Niles, MI5212820.0$469K−1.3%#154 of 387
9Traverse City, MI5217026.0$394K+2.2%#159 of 387
10Jackson, MI5013020.8$451K−0.4%#181 of 387

Other business types in the Monroe metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in the Monroe, MI metro area?

Map listings as of September 2026 show 75 hair salons in the Monroe metro area. 16 of them (21%) are chain locations. The listings count hair and beauty salons. Official counts show 15 businesses with payroll classed as beauty salons in 2023. Official counts also show 423 one-person businesses without payroll.

How much do households in the Monroe, MI metro area spend on personal care products and services?

About $63.3M a year, or $1,005 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 75 hair salons on map listings, it comes to $845K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 63,029 households in the Monroe metro area and national spending patterns by income.

How does the Monroe, MI metro area compare with the U.S. for hair salons?

The Monroe metro area has 11.9 hair salons per 10,000 households, 49% below the U.S. rate of 23.4. Spending per salon is $845K, 96% above the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, the Monroe metro area would have about 147, against 75 on map listings. There is one business with payroll in the industry for every 4,202 households, against one for every 1,535 across the U.S.

How fast is the Monroe, MI metro area growing?

Population estimates put the Monroe metro area at 156,004 people in 2025, up 0.7% since 2020, slower than the U.S. (+3.1%). It has 63,029 households. Median household income in the Monroe metro area is $77,335, 4% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Monroe metro area scores 79 for hair salons (high), #7 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Monroe metro area. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in the Monroe metro area

Screening a site or an acquisition in the Monroe metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Monroe metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.