Groundwork

Beauty and personal care · Metro area · Louisiana

Nail salons in the Monroe, LA metro area

How the Monroe, LA metro area compares with other metro areas and the U.S. for nail salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 11 out of 100: Low

Ranked #383 of 387 scored metro areas
#7 of 10 scored metro areas based in Louisiana

Listings
58
24 chain locations (41%)
Official establishments
25
Businesses with payroll, 2023
Household spending a year
$66.7M
On personal care products and services · $767 a household
Spending per listing
$1.2M
31% below the U.S.
Listings per 10k households
6.7
12% above the U.S.
Population, 2025
222,390
−1.9% since 2020

See the nail salons around any address in the Monroe metro area

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Monroe metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Monroe metro area scores 11 (low) on the Groundwork market score for nail salons, ranking #383 of 387 scored metro areas and #7 of 10 scored metro areas based in Louisiana. That puts it in the bottom quarter of metro areas.

At $767 per household (24% below the U.S. average), households in the Monroe metro area spend about $66.7M a year on personal care products and services. Spread across 58 nail salons, that is $1.2M per salon, 31% below the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.

The Monroe metro area has 58 nail salons on map listings as of September 2026. Chain locations make up 41% of them, against 27% across the U.S. That is 6.7 per 10,000 households, 12% above the U.S. rate of 6.0.

Official counts show 25 businesses with payroll classed as nail salons in the Monroe metro area in 2023. That is one for every 3,480 households, against one for every 3,754 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $850K have gone to businesses classed as nail salons in the Monroe metro area. Between 2020 and 2025, the population of the Monroe metro area declined 1.9%, against +3.1% for the U.S.

How the Monroe metro area compares

The same measures for Louisiana and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Monroe, LA metro area compared with Louisiana and the U.S.
MeasureMonroe metro areaLouisianaU.S.
Listings per 10k households6.77.76.0
Spending per listing$1.2M$1.1M$1.7M
Households per official establishment3,4803,3613,754
Official establishment growth, 2019–2023n/a+28.5%+23.2%
Population growth, 2020–2025−1.9%−0.7%+3.1%
Spending per household on personal care products and services$767$826$1,005
Median household income$51,660$60,756$80,734
Groundwork market score117

Official counts and lending

Businesses

Official establishments, 2019 to 2023
25
Employees, 2023
123
Annual payroll, 2023
$3.8M
One-person businesses, 2023
138Businesses with no payroll
Map listings, September 2026
5824 chain locations
Listings at the U.S. rate for this spending
40The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$850K

SBA-backed loans to businesses classed as nail salons in the Monroe metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Monroe metro area

Population, 2025 estimate
222,390−1.9% since 2020
Households
87,006
Median age
38.3
Homes lived in by their owners
64%
Vehicles per household
1.7
Land area
2,838 sq. mi.
People per square mile
79
Median household income
$51,660
Average household income
$76,607
Median home value
$170,300
Jobs located here
86,435
Daytime population
221,924Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Monroe metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of the Monroe metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across Louisiana

Every Louisiana market ranked →

The highest-scoring metro areas in Louisiana for nail salons, numbered among those based in Louisiana, with the Monroe metro area marked.

Top metro areas in Louisiana

Metro areas in Louisiana ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Houma-Bayou Cane-Thibodaux, LA43374.6$1.8M−3.5%#257 of 387
2Hammond, LA34316.0$1.3M+5.8%#341 of 387
3Lafayette, LA341348.2$1M+3.8%#343 of 387
4Slidell-Mandeville-Covington, LA31918.7$1.1M+5.3%#353 of 387
5Lake Charles, LA30677.3$1.2M−3.8%#358 of 387
6Baton Rouge, LA163089.3$950K+2.1%#379 of 387
7Monroe, LA11586.7$1.2M−1.9%#383 of 387
8Shreveport-Bossier City, LA111237.8$1M−2.3%#384 of 387
9Alexandria, LA9376.6$1.2M−2.5%#386 of 387
10New Orleans-Metairie, LA63689.2$914K−3.4%#387 of 387

Other business types in the Monroe metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in the Monroe, LA metro area?

Map listings as of September 2026 show 58 nail salons in the Monroe metro area. 24 of them (41%) are chain locations. The listings count nail salons. Official counts show 25 businesses with payroll classed as nail salons in 2023. Another 138 one-person businesses have no payroll, by official counts.

How much do households in the Monroe, LA metro area spend on personal care products and services?

About $66.7M a year, or $767 per household. That is 24% below the U.S. average (an index of 76, where 100 is the U.S. average). Spread across the 58 nail salons on map listings, it comes to $1.2M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 87,006 households in the Monroe metro area and national spending patterns by income.

How does the Monroe, LA metro area compare with the U.S. for nail salons?

The Monroe metro area has 6.7 nail salons per 10,000 households, 12% above the U.S. rate of 6.0. Spending per salon is $1.2M, 31% below the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, the Monroe metro area would have about 40, against 58 on map listings. There is one business with payroll in the industry for every 3,480 households, against one for every 3,754 across the U.S.

How fast is the Monroe, LA metro area growing?

Population estimates put the Monroe metro area at 222,390 people in 2025, down 1.9% since 2020, against +3.1% for the U.S. It has 87,006 households. Median household income in the Monroe metro area is $51,660, 36% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Monroe metro area scores 11 for nail salons (low), #383 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Monroe metro area. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in the Monroe metro area

Screening a site or an acquisition in the Monroe metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Monroe metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.