Groundwork

Beauty and personal care · Metro area · Florida

Nail salons in the Deltona-Daytona Beach-Ormond Beach, FL metro area

How the Deltona-Daytona Beach-Ormond Beach, FL metro area compares with other metro areas and the U.S. for nail salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #235 of 387 scored metro areas
#8 of 22 scored metro areas based in Florida

Listings
216
55 chain locations (25%)
Official establishments
37
+48.0% since 2019
Household spending a year
$256.5M
On personal care products and services · $871 a household
Spending per listing
$1.2M
29% below the U.S.
Listings per 10k households
7.3
22% above the U.S.
Population, 2025
746,933
+11.2% since 2020

See the nail salons around any address in the Deltona-Daytona Beach-Ormond Beach metro area

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Deltona-Daytona Beach-Ormond Beach metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 216 nail salons in the Deltona-Daytona Beach-Ormond Beach metro area. Chain locations make up 25% of them, against 27% across the U.S. That is 7.3 per 10,000 households, 22% above the U.S. rate of 6.0.

At $871 per household (13% below the U.S. average), households in the Deltona-Daytona Beach-Ormond Beach metro area spend about $256.5M a year on personal care products and services. Spread across 216 nail salons, that is $1.2M per salon, 29% below the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

In 2023, official counts showed 37 businesses with payroll in the Deltona-Daytona Beach-Ormond Beach metro area classed as nail salons, up 48.0% from 2019. That is one for every 7,958 households, against one for every 3,754 across the U.S. Official counts list 1,206 one-person businesses without payroll.

Population estimates show the Deltona-Daytona Beach-Ormond Beach metro area grew 11.2% from 2020 to 2025, faster than the U.S. (+3.1%). The Deltona-Daytona Beach-Ormond Beach metro area scores 46 (lower middle) on the Groundwork market score for nail salons, ranking #235 of 387 scored metro areas and #8 of 22 scored metro areas based in Florida.

How the Deltona-Daytona Beach-Ormond Beach metro area compares

The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Deltona-Daytona Beach-Ormond Beach, FL metro area compared with Florida and the U.S.
MeasureDeltona-Daytona Beach-Ormond Beach metro areaFloridaU.S.
Listings per 10k households7.37.66.0
Spending per listing$1.2M$1.2M$1.7M
Households per official establishment7,9585,0253,754
Official establishment growth, 2019–2023+48.0%+50.2%+23.2%
Population growth, 2020–2025+11.2%+8.7%+3.1%
Spending per household on personal care products and services$871$911$1,005
Median household income$71,277$74,568$80,734
Groundwork market score4635

Official counts and lending

Businesses

Official establishments, 2019 to 2023
37+48.0% over the period
Employees, 2023
79
Annual payroll, 2023
$2.4M
One-person businesses, 2023
1,206Businesses with no payroll
Map listings, September 2026
21655 chain locations
Listings at the U.S. rate for this spending
154The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in the Deltona-Daytona Beach-Ormond Beach metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Deltona-Daytona Beach-Ormond Beach metro area

Population, 2025 estimate
746,933+11.2% since 2020
Households
294,463
Median age
47.1
Homes lived in by their owners
75%
Vehicles per household
1.7
Land area
1,587 sq. mi.
People per square mile
445
Median household income
$71,277+41.5% vs. 2015–2019, before inflation
Average household income
$94,746
Median home value
$324,300
Jobs located here
214,274
Daytime population
625,423Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Deltona-Daytona Beach-Ormond Beach metro area?

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Nail salons across Florida

Every Florida market ranked →

The highest-scoring metro areas in Florida for nail salons, numbered among those based in Florida, with the Deltona-Daytona Beach-Ormond Beach metro area marked.

Top metro areas in Florida

Metro areas in Florida ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wildwood-The Villages, FL74284.0$2.2M+21.1%#23 of 387
2Homosassa Springs, FL54375.2$1.5M+11.1%#162 of 387
3Palm Bay-Melbourne-Titusville, FL531867.2$1.3M+9.1%#169 of 387
4Ocala, FL52895.4$1.5M+17.3%#176 of 387
5North Port-Bradenton-Sarasota, FL482717.0$1.4M+13.2%#212 of 387
6Lakeland-Winter Haven, FL481856.4$1.3M+19.8%#215 of 387
7Port St. Lucie, FL461487.2$1.3M+16.0%#234 of 387
8Deltona-Daytona Beach-Ormond Beach, FL462167.3$1.2M+11.2%#235 of 387
9Gainesville, FL45886.2$1.4M+5.4%#241 of 387
10Crestview-Fort Walton Beach-Destin, FL4312610.5$913K+9.4%#264 of 387

Other business types in the Deltona-Daytona Beach-Ormond Beach metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in the Deltona-Daytona Beach-Ormond Beach, FL metro area?

There are 216 nail salons on map listings in the Deltona-Daytona Beach-Ormond Beach metro area as of September 2026. 55 of them (25%) are chain locations. The listings count nail salons. Official counts show 37 businesses with payroll classed as nail salons in 2023, up 48.0% from 2019. Official counts also show 1,206 one-person businesses without payroll.

How much do households in the Deltona-Daytona Beach-Ormond Beach, FL metro area spend on personal care products and services?

About $256.5M a year, or $871 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 216 nail salons on map listings, it comes to $1.2M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 294,463 households in the Deltona-Daytona Beach-Ormond Beach metro area and national spending patterns by income.

How does the Deltona-Daytona Beach-Ormond Beach, FL metro area compare with the U.S. for nail salons?

The Deltona-Daytona Beach-Ormond Beach metro area has 7.3 nail salons per 10,000 households, 22% above the U.S. rate of 6.0. Spending per salon is $1.2M, 29% below the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, the Deltona-Daytona Beach-Ormond Beach metro area would have about 154, against 216 on map listings. There is one business with payroll in the industry for every 7,958 households, against one for every 3,754 across the U.S. The official count rose 48.0% from 2019 to 2023, against +23.2% for the U.S.

How fast is the Deltona-Daytona Beach-Ormond Beach, FL metro area growing?

Population estimates put the Deltona-Daytona Beach-Ormond Beach metro area at 746,933 people in 2025, up 11.2% since 2020, faster than the U.S. (+3.1%). It has 294,463 households. The median household income in the Deltona-Daytona Beach-Ormond Beach metro area is $71,277 a year, 12% below the U.S. median of $80,734. That rose 41.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Deltona-Daytona Beach-Ormond Beach metro area scores 46 for nail salons (lower middle), #235 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Deltona-Daytona Beach-Ormond Beach metro area. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in the Deltona-Daytona Beach-Ormond Beach metro area

Screening a site or an acquisition in the Deltona-Daytona Beach-Ormond Beach metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.