Groundwork

Beauty and personal care · Metro area · Alabama

Nail salons in the Daphne-Fairhope-Foley, AL metro area

The nail salons in the Daphne-Fairhope-Foley, AL metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 41 out of 100: Lower middle

Ranked #282 of 387 scored metro areas
#6 of 12 scored metro areas based in Alabama

Listings
74
28 chain locations (38%)
Official establishments
25
+25.0% since 2019
Household spending a year
$90.3M
On personal care products and services · $916 a household
Spending per listing
$1.2M
27% below the U.S.
Listings per 10k households
7.5
25% above the U.S.
Population, 2025
267,761
+14.8% since 2020

See the nail salons around any address in the Daphne-Fairhope-Foley metro area

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Daphne-Fairhope-Foley metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $916 per household (9% below the U.S. average), households in the Daphne-Fairhope-Foley metro area spend about $90.3M a year on personal care products and services. Spread across 74 nail salons, that is $1.2M per salon, 27% below the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.

The Daphne-Fairhope-Foley metro area has 74 nail salons on map listings as of September 2026. Of those, 28 are chain locations, or 38%, against 27% across the U.S. That is 7.5 per 10,000 households, 25% above the U.S. rate of 6.0.

Official counts show 25 businesses with payroll classed as nail salons in the Daphne-Fairhope-Foley metro area in 2023, up 25.0% from 2019. That is one for every 3,943 households, against one for every 3,754 across the U.S. Official counts also show 173 one-person businesses without payroll.

Population estimates show the Daphne-Fairhope-Foley metro area grew 14.8% from 2020 to 2025, faster than the U.S. (+3.1%). For nail salons, the Daphne-Fairhope-Foley metro area has a Groundwork market score of 41 (lower middle): #282 of 387 scored metro areas and #6 of 12 scored metro areas based in Alabama.

How the Daphne-Fairhope-Foley metro area compares

The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Daphne-Fairhope-Foley, AL metro area compared with Alabama and the U.S.
MeasureDaphne-Fairhope-Foley metro areaAlabamaU.S.
Listings per 10k households7.56.16.0
Spending per listing$1.2M$1.4M$1.7M
Households per official establishment3,9436,8873,754
Official establishment growth, 2019–2023+25.0%+55.9%+23.2%
Population growth, 2020–2025+14.8%+3.2%+3.1%
Spending per household on personal care products and services$916$839$1,005
Median household income$78,775$63,999$80,734
Groundwork market score4134

Official counts and lending

Businesses

Official establishments, 2019 to 2023
25+25.0% over the period
Employees, 2023
85
Annual payroll, 2023
$3.5M
One-person businesses, 2023
173Businesses with no payroll
Map listings, September 2026
7428 chain locations
Listings at the U.S. rate for this spending
54The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in the Daphne-Fairhope-Foley metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Daphne-Fairhope-Foley metro area

Population, 2025 estimate
267,761+14.8% since 2020
Households
98,574
Median age
44.1
Homes lived in by their owners
78%
Vehicles per household
2.0
Land area
1,590 sq. mi.
People per square mile
155
Median household income
$78,775+35.1% vs. 2015–2019, before inflation
Average household income
$103,378
Median home value
$316,900
Jobs located here
84,738
Daytime population
233,442Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Daphne-Fairhope-Foley metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

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Nail salons across Alabama

Every Alabama market ranked →

The highest-scoring metro areas in Alabama for nail salons, numbered among those based in Alabama, with the Daphne-Fairhope-Foley metro area marked.

Top metro areas in Alabama

Metro areas in Alabama ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Decatur, AL59274.3$2M+2.5%#110 of 387
2Huntsville, AL591386.7$1.4M+12.5%#113 of 387
3Auburn-Opelika, AL52395.1$1.6M+7.1%#174 of 387
4Tuscaloosa, AL47484.5$1.8M+2.9%#220 of 387
5Florence-Muscle Shoals, AL44375.8$1.4M+3.5%#249 of 387
6Daphne-Fairhope-Foley, AL41747.5$1.2M+14.8%#282 of 387
7Birmingham, AL373096.6$1.3M+1.4%#326 of 387
8Gadsden, AL29266.6$1.1M+0.4%#362 of 387
9Montgomery, AL241087.1$1.2M+0.9%#368 of 387
10Dothan, AL22447.2$1.1M+3.4%#373 of 387

Other business types in the Daphne-Fairhope-Foley metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in the Daphne-Fairhope-Foley, AL metro area?

Map listings as of September 2026 show 74 nail salons in the Daphne-Fairhope-Foley metro area. 28 of them (38%) are chain locations. The listings count nail salons. Official counts show 25 businesses with payroll classed as nail salons in 2023, up 25.0% from 2019. Another 173 one-person businesses have no payroll, by official counts.

How much do households in the Daphne-Fairhope-Foley, AL metro area spend on personal care products and services?

About $90.3M a year, or $916 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 74 nail salons on map listings, it comes to $1.2M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 98,574 households in the Daphne-Fairhope-Foley metro area and national spending patterns by income.

How does the Daphne-Fairhope-Foley, AL metro area compare with the U.S. for nail salons?

The Daphne-Fairhope-Foley metro area has 7.5 nail salons per 10,000 households, 25% above the U.S. rate of 6.0. Spending per salon is $1.2M, 27% below the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, the Daphne-Fairhope-Foley metro area would have about 54, against 74 on map listings. There is one business with payroll in the industry for every 3,943 households, against one for every 3,754 across the U.S. The official count rose 25.0% from 2019 to 2023, against +23.2% for the U.S.

How fast is the Daphne-Fairhope-Foley, AL metro area growing?

Population estimates put the Daphne-Fairhope-Foley metro area at 267,761 people in 2025, up 14.8% since 2020, faster than the U.S. (+3.1%). It has 98,574 households. Median household income in the Daphne-Fairhope-Foley metro area is $78,775, 2% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 35.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Daphne-Fairhope-Foley metro area scores 41 for nail salons (lower middle), #282 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Daphne-Fairhope-Foley metro area. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in the Daphne-Fairhope-Foley metro area

Screening a site or an acquisition in the Daphne-Fairhope-Foley metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Daphne-Fairhope-Foley metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.