Groundwork

Real estate · Small-town market · Ohio

Mortgage brokers and lenders in the Findlay, OH area

Competitor counts, household spending and official business counts for mortgage brokers and lenders in the Findlay, OH area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 35 out of 100: Lower middle

Ranked #137 of 177 scored small-town markets
#7 of 8 scored small-town markets based in Ohio

Listings
12
4 chain locations (33%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$435.8M
On rent and homeowner costs · $13,784 a household
Housing spending per listing (U.S. = 100)
93
7% below the U.S.
Listings per 10k households
3.8
12% below the U.S.
Population, 2025
75,034
+0.1% since 2020

See the mortgage brokers and lenders around any address in the Findlay area

The site report maps the mortgage brokers and lenders on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Findlay area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Findlay area scores 35 (lower middle) on the Groundwork market score for mortgage brokers and lenders, ranking #137 of 177 scored small-town markets and #7 of 8 scored small-town markets based in Ohio. That puts it in the bottom quarter of small-town markets.

Households in the Findlay area spend about $435.8M a year on rent and homeowner costs, or $13,784 per household, 17% below the U.S. average. Housing spending per office is 7% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in.

There are 12 mortgage brokers and lenders on map listings in the Findlay area as of September 2026. 4 of them (33%) are chain locations, against 21% across the U.S. Per 10,000 households, that is 3.8, 12% below the U.S. rate of 4.3.

Official counts don’t publish a figure for mortgage brokers and real estate lenders in the Findlay area, since they leave out counts under 3. Population estimates show the Findlay area grew 0.1% from 2020 to 2025, slower than the U.S. (+3.1%).

How the Findlay area compares

The same measures for Ohio and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Mortgage brokers and lenders in Findlay, OH area compared with Ohio and the U.S.
MeasureFindlay areaOhioU.S.
Listings per 10k households3.82.94.3
Housing spending per listing (U.S. = 100)93123100
Households per official establishmentn/a8,7944,897
Official establishment growth, 2019–2023n/a+13.8%+9.5%
Population growth, 2020–2025+0.1%+0.9%+3.1%
Spending per household on rent and homeowner costs$13,784$13,878$16,661
Median household income$73,141$71,389$80,734
Groundwork market score3548

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
124 chain locations
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as mortgage brokers and real estate lenders in the Findlay area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Findlay area

Population, 2025 estimate
75,034+0.1% since 2020
Households
31,615
Median age
41.0
Homes lived in by their owners
71%
Vehicles per household
1.9
Land area
531 sq. mi.
People per square mile
141
Median household income
$73,141+25.1% vs. 2015–2019, before inflation
Average household income
$91,920
Median home value
$204,700
Jobs located here
44,531
Daytime population
83,823Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Findlay area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the mortgage brokers and lenders on map listings by name and distance.

Or open the report at the center of the Findlay area. Signed out, you see a blurred preview; on an account, each report is one action.

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Mortgage brokers and lenders across Ohio

Every Ohio market ranked →

The highest-scoring small-town markets in Ohio for mortgage brokers and lenders, numbered among those based in Ohio, with the Findlay area marked.

Top small-town markets in Ohio

Small-town markets in Ohio ranked for mortgage brokers and lenders by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Mount Vernon, OH6452.1167+1.9%#36 of 177
2Chillicothe, OH5551.7196−0.8%#72 of 177
3Wooster, OH54143.2111−0.1%#78 of 177
4Zanesville, OH50102.9113+0.7%#93 of 177
5Marion, OH4652.0161−0.4%#103 of 177
6Salem, OH3792.2149−2.2%#132 of 177
7Findlay, OH35123.893+0.1%#137 of 177
8Tiffin, OH14114.968−1.0%#177 of 177

Other business types in the Findlay area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many mortgage brokers and lenders are in the Findlay, OH area?

As of September 2026, map listings count 12 mortgage brokers and lenders in the Findlay area. 4 of them (33%) are chain locations. The listings count mortgage brokers and mortgage lenders. No official count is published for mortgage brokers and real estate lenders in the Findlay area: counts under 3 are left out.

How much do households in the Findlay, OH area spend on rent and homeowner costs?

About $435.8M a year, or $13,784 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). For the 12 mortgage brokers and lenders on map listings, housing spending per office is 7% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in. It is estimated from the incomes of the 31,615 households in the Findlay area and national spending patterns by income.

How does the Findlay, OH area compare with the U.S. for mortgage brokers and lenders?

The Findlay area has 3.8 mortgage brokers and lenders per 10,000 households, 12% below the U.S. rate of 4.3. The index of housing spending per office is 93, where 100 is the U.S. At the U.S. ratio of mortgage brokers and lenders to household spending, the Findlay area would have about 11, against 12 on map listings.

How fast is the Findlay, OH area growing?

Population estimates put the Findlay area at 75,034 people in 2025, up 0.1% since 2020, slower than the U.S. (+3.1%). It has 31,615 households. Median household income in the Findlay area is $73,141, 9% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Findlay area scores 35 for mortgage brokers and lenders (lower middle), #137 of 177 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Findlay area. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for mortgage brokers and lenders · All 56 business types in the Findlay area

Screening a site or an acquisition in the Findlay area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Findlay area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.