Groundwork

Food and drink · Small-town market · Ohio

Bakeries and dessert shops in the Findlay, OH area

How the Findlay, OH area compares with other small-town markets and the U.S. for bakeries and dessert shops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 61 out of 100: Upper middle

Ranked #131 of 507 scored small-town markets
#6 of 28 scored small-town markets based in Ohio

Listings
21
7 chain locations (33%)
Official establishments
19
All snack bars and retail bakeries
Household spending a year
$119.5M
On food away from home · $3,778 a household
Spending per listing
$5.7M
37% above the U.S.
Listings per 10k households
6.6
33% below the U.S.
Population, 2025
75,034
+0.1% since 2020

See the bakeries and dessert shops around any address in the Findlay area

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Findlay area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 21 bakeries and dessert shops in the Findlay area. 7 of them (33%) are chain locations, against 35% across the U.S. Per 10,000 households, that is 6.6, 33% below the U.S. rate of 9.8.

Household spending on food away from home in the Findlay area comes to about $119.5M a year: $3,778 per household, 7% below the U.S. average. Spread across 21 bakeries and dessert shops, that is $5.7M per shop, 37% above the U.S. figure of $4.1M. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade.

In 2023, official counts showed 19 businesses with payroll in the Findlay area classed as snack bars and retail bakeries. That is one for every 1,664 households, against one for every 1,369 across the U.S. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Another 4 one-person businesses have no payroll, by official counts. Since fiscal 2022, 4 SBA-backed loans worth $134K have gone to businesses classed as snack bars and retail bakeries in the Findlay area.

Population estimates put the population change in the Findlay area from 2020 to 2025 at +0.1%, slower than the U.S. (+3.1%). The Findlay area scores 61 (upper middle) on the Groundwork market score for bakeries and dessert shops, ranking #131 of 507 scored small-town markets and #6 of 28 scored small-town markets based in Ohio.

How the Findlay area compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in Findlay, OH area compared with Ohio and the U.S.
MeasureFindlay areaOhioU.S.
Listings per 10k households6.68.39.8
Spending per listing$5.7M$4.6M$4.1M
Households per official establishment (all snack bars and retail bakeries)1,6641,7991,369
Official establishment growth, 2019–2023n/a+27.8%+24.6%
Population growth, 2020–2025+0.1%+0.9%+3.1%
Spending per household on food away from home$3,778$3,829$4,070
Median household income$73,141$71,389$80,734
Groundwork market score6152

Official counts and lending

Businesses

Official establishments, 2019 to 2023
19All snack bars and retail bakeries
Employees, 2023
296
Annual payroll, 2023
$5.5M
One-person businesses, 2023
4All snack bars and retail bakeries with no payroll
Map listings, September 2026
217 chain locations
Listings at the U.S. rate for this spending
29The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$134K

SBA-backed loans to businesses classed as snack bars and retail bakeries in the Findlay area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in the Findlay area

Population, 2025 estimate
75,034+0.1% since 2020
Households
31,615
Median age
41.0
Homes lived in by their owners
71%
Vehicles per household
1.9
Land area
531 sq. mi.
People per square mile
141
Median household income
$73,141+25.1% vs. 2015–2019, before inflation
Average household income
$91,920
Median home value
$204,700
Jobs located here
44,531
Daytime population
83,823Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Findlay area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of the Findlay area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Bakeries and dessert shops across Ohio

Every Ohio market ranked →

The highest-scoring small-town markets in Ohio for bakeries and dessert shops, numbered among those based in Ohio, with the Findlay area marked.

Top small-town markets in Ohio

Small-town markets in Ohio ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wilmington, OH7984.8$7.7M+0.6%#16 of 507
2Mount Vernon, OH66208.5$4.5M+1.9%#87 of 507
3Athens, OH63146.1$5.5M+1.3%#111 of 507
4Zanesville, OH62195.5$6.2M+0.7%#116 of 507
5Sidney, OH61126.3$6M−0.2%#129 of 507
6Findlay, OH61216.6$5.7M+0.1%#131 of 507
7Coshocton, OH61106.8$4.8M+1.6%#136 of 507
8Urbana, OH60127.7$4.9M+0.2%#145 of 507
9Marietta, OH56156.1$5.7M−2.1%#185 of 507
10Cambridge, OH53116.7$4.9M−0.1%#220 of 507

Other business types in the Findlay area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in the Findlay, OH area?

There are 21 bakeries and dessert shops on map listings in the Findlay area as of September 2026. 7 of them (33%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 19 businesses with payroll classed as snack bars and retail bakeries in 2023. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Official counts list 4 one-person businesses without payroll.

How much do households in the Findlay, OH area spend on food away from home?

About $119.5M a year, or $3,778 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). Spread across the 21 bakeries and dessert shops on map listings, it comes to $5.7M per shop. The spending figure covers all food away from home, not only bakeries and dessert shops. It is estimated from the incomes of the 31,615 households in the Findlay area and national spending patterns by income.

How does the Findlay, OH area compare with the U.S. for bakeries and dessert shops?

The Findlay area has 6.6 bakeries and dessert shops per 10,000 households, 33% below the U.S. rate of 9.8. Spending per shop is $5.7M, 37% above the U.S. figure of $4.1M. At the national ratio of bakeries and dessert shops to household spending, the Findlay area would have about 29, against 21 on map listings. There is one business with payroll in the industry for every 1,664 households, against one for every 1,369 across the U.S.

How fast is the Findlay, OH area growing?

Population estimates put the Findlay area at 75,034 people in 2025, up 0.1% since 2020, slower than the U.S. (+3.1%). It has 31,615 households. Median household income in the Findlay area is $73,141, 9% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Findlay area scores 61 for bakeries and dessert shops (upper middle), #131 of 507 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Findlay area. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in the Findlay area

Screening a site or an acquisition in the Findlay area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Findlay area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.