Groundwork

Real estate · Metro area · Florida

Mortgage brokers and lenders in the Tampa-St. Petersburg-Clearwater, FL metro area

How the Tampa-St. Petersburg-Clearwater, FL metro area compares with other metro areas and the U.S. for mortgage brokers and lenders: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 35 out of 100: Lower middle

Ranked #319 of 373 scored metro areas
#18 of 22 scored metro areas based in Florida

Listings
720
103 chain locations (14%)
Official establishments
400
+8.1% since 2019
Household spending a year
$20.5B
On rent and homeowner costs · $15,375 a household
Housing spending per listing (U.S. = 100)
73
27% below the U.S.
Listings per 10k households
5.4
26% above the U.S.
Population, 2025
3,418,895
+7.3% since 2020

See the mortgage brokers and lenders around any address in the Tampa-St. Petersburg-Clearwater metro area

The site report maps the mortgage brokers and lenders on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Tampa-St. Petersburg-Clearwater metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for mortgage brokers and lenders in the Tampa-St. Petersburg-Clearwater metro area is 35 (lower middle), #319 of 373 scored metro areas and #18 of 22 scored metro areas based in Florida. That puts it in the bottom quarter of metro areas.

As of September 2026, map listings count 720 mortgage brokers and lenders in the Tampa-St. Petersburg-Clearwater metro area. Chain locations make up 14% of them, against 21% across the U.S. That is 5.4 per 10,000 households, 26% above the U.S. rate of 4.3.

Households in the Tampa-St. Petersburg-Clearwater metro area spend about $20.5B a year on rent and homeowner costs, or $15,375 per household, 8% below the U.S. average. Housing spending per office is 27% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in.

The official count of businesses with payroll classed as mortgage brokers and real estate lenders in the Tampa-St. Petersburg-Clearwater metro area was 400 in 2023, up 8.1% from 2019. That is one for every 3,326 households, against one for every 4,897 across the U.S. Since fiscal 2022, 5 SBA-backed loans worth $868K have gone to businesses classed as mortgage brokers and real estate lenders in the Tampa-St. Petersburg-Clearwater metro area. Population estimates put the population change in the Tampa-St. Petersburg-Clearwater metro area from 2020 to 2025 at +7.3%, faster than the U.S. (+3.1%).

How the Tampa-St. Petersburg-Clearwater metro area compares

The same measures for Florida and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Mortgage brokers and lenders in Tampa-St. Petersburg-Clearwater, FL metro area compared with Florida and the U.S.
MeasureTampa-St. Petersburg-Clearwater metro areaFloridaU.S.
Listings per 10k households5.45.34.3
Housing spending per listing (U.S. = 100)7374100
Households per official establishment3,3263,5104,897
Official establishment growth, 2019–2023+8.1%+22.5%+9.5%
Population growth, 2020–2025+7.3%+8.7%+3.1%
Spending per household on rent and homeowner costs$15,375$15,326$16,661
Median household income$74,392$74,568$80,734
Groundwork market score3536

Official counts and lending

Businesses

Official establishments, 2019 to 2023
400+8.1% over the period
Employees, 2023
3,809
Annual payroll, 2023
$400M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
720103 chain locations
Listings at the U.S. rate for this spending
524The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
5
Amount
$868K

SBA-backed loans to businesses classed as mortgage brokers and real estate lenders in the Tampa-St. Petersburg-Clearwater metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Tampa-St. Petersburg-Clearwater metro area

Population, 2025 estimate
3,418,895+7.3% since 2020
Households
1,330,303
Median age
43.2
Homes lived in by their owners
68%
Vehicles per household
1.7
Land area
2,516 sq. mi.
People per square mile
1,314
Median household income
$74,392+34.6% vs. 2015–2019, before inflation
Average household income
$105,527
Median home value
$345,100
Jobs located here
1,535,800
Daytime population
3,350,045Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Tampa-St. Petersburg-Clearwater metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the mortgage brokers and lenders on map listings by name and distance.

Or open the report at the center of the Tampa-St. Petersburg-Clearwater metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Mortgage brokers and lenders across Florida

Every Florida market ranked →

The highest-scoring metro areas in Florida for mortgage brokers and lenders, numbered among those based in Florida, with the Tampa-St. Petersburg-Clearwater metro area marked.

Top metro areas in Florida

Metro areas in Florida ranked for mortgage brokers and lenders by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Wildwood-The Villages, FL8591.3302+21.1%#2 of 373
2Homosassa Springs, FL72111.5228+11.1%#23 of 373
3Sebring, FL7151.1321+9.7%#27 of 373
4Tallahassee, FL64382.4154+3.1%#65 of 373
5Ocala, FL63452.7130+17.3%#75 of 373
6Lakeland-Winter Haven, FL63893.1120+19.8%#77 of 373
7Gainesville, FL60422.9125+5.4%#100 of 373
8Pensacola-Ferry Pass-Brent, FL57653.2121+6.5%#124 of 373
9Panama City-Panama City Beach, FL55343.999+15.7%#148 of 373
10Palm Bay-Melbourne-Titusville, FL521054.198+9.1%#168 of 373
18Tampa-St. Petersburg-Clearwater, FL357205.473+7.3%#319 of 373

Other business types in the Tampa-St. Petersburg-Clearwater metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many mortgage brokers and lenders are in the Tampa-St. Petersburg-Clearwater, FL metro area?

The Tampa-St. Petersburg-Clearwater metro area has 720 mortgage brokers and lenders on map listings as of September 2026. 103 of them (14%) are chain locations. The listings count mortgage brokers and mortgage lenders. Official counts show 400 businesses with payroll classed as mortgage brokers and real estate lenders in 2023, up 8.1% from 2019.

How much do households in the Tampa-St. Petersburg-Clearwater, FL metro area spend on rent and homeowner costs?

About $20.5B a year, or $15,375 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). For the 720 mortgage brokers and lenders on map listings, housing spending per office is 27% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in. It is estimated from the incomes of the 1,330,303 households in the Tampa-St. Petersburg-Clearwater metro area and national spending patterns by income.

How does the Tampa-St. Petersburg-Clearwater, FL metro area compare with the U.S. for mortgage brokers and lenders?

The Tampa-St. Petersburg-Clearwater metro area has 5.4 mortgage brokers and lenders per 10,000 households, 26% above the U.S. rate of 4.3. The index of housing spending per office is 73, where 100 is the U.S. At the national ratio of mortgage brokers and lenders to household spending, the Tampa-St. Petersburg-Clearwater metro area would have about 524, against 720 on map listings. There is one business with payroll in the industry for every 3,326 households, against one for every 4,897 across the U.S. The official count rose 8.1% from 2019 to 2023, against +9.5% for the U.S.

How fast is the Tampa-St. Petersburg-Clearwater, FL metro area growing?

Population estimates put the Tampa-St. Petersburg-Clearwater metro area at 3,418,895 people in 2025, up 7.3% since 2020, faster than the U.S. (+3.1%). It has 1,330,303 households. The median household income in the Tampa-St. Petersburg-Clearwater metro area is $74,392 a year, 8% below the U.S. median of $80,734. That rose 34.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Tampa-St. Petersburg-Clearwater metro area scores 35 for mortgage brokers and lenders (lower middle), #319 of 373 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Tampa-St. Petersburg-Clearwater metro area. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for mortgage brokers and lenders · All 56 business types in the Tampa-St. Petersburg-Clearwater metro area

Screening a site or an acquisition in the Tampa-St. Petersburg-Clearwater metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Tampa-St. Petersburg-Clearwater metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.