Groundwork

County profile · Missouri

Iron County, MO market data

Population, household spending and competition for 56 business types in Iron County, each scored against other counties.

Population, 2025
9,318
−2.0% since 2020
Households
3,861
Median household income
$48,850
Median home value
$119,300
Jobs located here
3,246
Market scores
Not scored
Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

A site report maps the competitors on map listings around any address in Iron County by name and distance, and the households and spending within reach. Or open the report at the center of Iron County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 9,318 people live in Iron County, in 3,861 households. Population estimates show Iron County declined 2.0% from 2020 to 2025, against +3.1% for the U.S. The median household income in Iron County is $48,850 a year, 39% below the U.S. median of $80,734.

Set against the U.S., households in Iron County spend the most on vehicle maintenance and repairs (an index of 110, where 100 is the U.S. average) and the least on child care and other personal services (46).

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

For its number of households, Iron County has the most map listings, relative to the U.S., for insurance agencies (83% above the U.S. rate) and the fewest for medical and dental practices (69% below the U.S. rate).

All 56 business types in Iron County

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Iron County, MO, listings, listings per 10,000 households, spending per listing and official establishments
Business typeListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Restaurants and cafes3385.5$361K9710
Sit-down restaurants2154.4$567K855
Auto repair and car care1744.0$239K895
Auto repair shops1128.5$369K834
Insurance agencies1128.5$598K486
Doctors, dentists and clinics1025.9$452K296Under 3
Grocery and convenience stores1025.9$2M603
Clothing, shoes and laundry820.7$779K88Under 3
Pizza718.1$1.7M333
Convenience stores513.0$4.1M52Under 3
Funeral homes513.0$126K19Under 3
Gas stations513.0$2.2M909
Salons, barbers and spas513.0$619K291Under 3
Clothing and shoe stores410.4$1.6M123Under 3
Coffee shops and cafes410.4$3M80Under 3
Hair salons410.4$774K180Under 3
Real estate410.4Index only267Under 3
Real estate agents and brokers410.4Index only212Under 3
Bakeries and dessert shops37.8$4M96Under 3
Grocery stores37.8$6.8M733
Gyms37.8$758K58Under 3
Gyms, studios and classes37.8$758K114Under 3
Landscaping and lawn care37.8$1.3M453
Lawn, cleaning and pest control37.8$1.3M783
Pet businesses37.8$846K96Under 3
Pet grooming and boarding37.8$846K33Under 3
Tire shops37.8$1.4M54Under 3
Fast food and sandwich shops25.2$6MToo few3
Laundromats25.2$3.1MToo fewUnder 3
Primary care and pediatrics25.2$2.3MToo fewUnder 3
Barbershops12.6$3.1MToo fewUnder 3
Car washes and detailing12.6$4.1MToo fewUnder 3
Child care and preschools12.6$1MToo fewUnder 3
Chiropractors12.6$4.5MToo fewUnder 3
Collision repair and body shops12.6$4.1MToo fewUnder 3
Dentists and orthodontists00.0None listedNone listedUnder 3
Dry cleaners00.0None listedNone listedUnder 3
Electricians00.0None listedNone listedUnder 3
Home inspectors00.0None listedNone listedUnder 3
Home repair trades00.0None listedNone listedUnder 3
House cleaning00.0None listedNone listedUnder 3
HVAC and plumbing00.0None listedNone listedUnder 3
Martial arts and dance studios00.0None listedNone listedUnder 3
Mortgage brokers and lenders00.0None listedNone listedUnder 3
Nail salons00.0None listedNone listedUnder 3
Oil change and quick lube00.0None listedNone listedUnder 3
Optometrists and eye care00.0None listedNone listedUnder 3
Pest control00.0None listedNone listedUnder 3
Pet stores00.0None listedNone listedUnder 3
Physical therapy00.0None listedNone listedUnder 3
Property management00.0None listedNone listedUnder 3
Roofing and gutters00.0None listedNone listedUnder 3
Spas and skin care00.0None listedNone listedUnder 3
Urgent care and walk-in clinics00.0None listedNone listedUnder 3
Veterinarians00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studios00.0None listedNone listedUnder 3

Household spending in Iron County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Iron County, MO by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$4.1M$1,051110
Gasoline and other fuels$10.8M$2,788107
Food away from home$11.9M$3,08376
Groceries$20.4M$5,29084
Personal care products and services$3.1M$80280
Child care and other personal services$1M$26546
Memberships, classes and admissions$2.3M$58960
Medical and dental services$4.5M$1,17091
Pets$2.5M$65772
Clothing, shoes and related services$6.2M$1,61379
Vehicle insurance$6.6M$1,70387
Home repairs, maintenance and insurance$8.6M$2,22274
Lawn care, cleaning and other household services$3.9M$1,01772
Rent and homeowner costs$46.2M$11,96572

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Iron County

Population, 2025 estimate
9,318−2.0% since 2020
Households
3,861
Median age
45.6
Homes lived in by their owners
75%
Vehicles per household
1.9
Land area
550 sq. mi.
People per square mile
17
Median household income
$48,850
Average household income
$66,951
Median home value
$119,300
Jobs located here
3,246
Daytime population
9,013Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Iron County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Iron County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Iron County, MO growing?

Population estimates put Iron County at 9,318 people in 2025, down 2.0% since 2020, against +3.1% for the U.S. It has 3,861 households.

How much do households in Iron County, MO spend?

Households in Iron County spend about $46.2M a year on rent and homeowner costs, $20.4M on groceries and $11.9M on food away from home. Relative to the U.S., household spending in Iron County runs highest on vehicle maintenance and repairs (an index of 110, where 100 is the U.S. average) and lowest on child care and other personal services (46).

Which business types have the highest market scores in Iron County, MO?

The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How does Iron County, MO compare with the U.S.?

Median household income in Iron County is $48,850, 39% below the U.S. median of $80,734. The population fell 2.0% from 2020 to 2025, against +3.1% for the U.S. The median home value is $119,300, against $332,700 for the U.S. Against the U.S., map listings per household run highest for insurance agencies (83% above the U.S. rate) and lowest for medical and dental practices (69% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Iron County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Missouri · Every U.S. market · How we measure

Screening a site or an acquisition in Iron County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Iron County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.