County profile · Minnesota
Le Sueur County, MN market data
Population, household spending and competition for 56 business types in Le Sueur County, each scored against other counties.
- Population, 2025
- 29,453
- +2.9% since 2020
- Households
- 11,650
- Median household income
- $94,968
- +33.6% vs. 2015–2019, before inflation
- Median home value
- $316,500
- Jobs located here
- 8,789
- Highest market score
- 87
- Salons, barbers and spas, #22 of 2,385 scored counties
A site report maps the competitors on map listings around any address in Le Sueur County by name and distance, and the households and spending within reach. Or open the report at the center of Le Sueur County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 29,453 people live in Le Sueur County, in 11,650 households. Between 2020 and 2025, the population of Le Sueur County grew 2.9%, in step with the U.S. (+3.1%). The median household income in Le Sueur County is $94,968 a year, 18% above the U.S. median of $80,734. That rose 33.6% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Le Sueur County spend the most on vehicle maintenance and repairs (an index of 140, where 100 is the U.S. average) and the least on child care and other personal services (82).
The highest Groundwork market scores in Le Sueur County are for salons, barbers and spas (87); hair salons (86); and spas and skin care studios (84). Le Sueur County ranks #22 of 2,385 scored counties for salons, barbers and spas.
Le Sueur County is part of the Minneapolis-St. Paul-Bloomington metro area. For its number of households, Le Sueur County has the most map listings, relative to the U.S., for HVAC and plumbing companies (2.6 times the U.S. rate) and the fewest for salons, barbers and spas (56% below the U.S. rate).
All 56 business types in Le Sueur County
Highest Groundwork market score first. Each score compares Le Sueur County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Salons, barbers and spas | 87 | #22 of 2,385 | 24 | 20.6 | $525K | 247 | 4 |
| Hair salons | 86 | #31 of 2,339 | 14 | 12.0 | $899K | 209 | Under 3 |
| Spas and skin care | 84 | #37 of 1,769 | 6 | 5.2 | $2.1M | 240 | Under 3 |
| Convenience stores | 84 | #99 of 2,261 | 6 | 5.2 | $12.4M | 158 | Under 3 |
| Car washes and detailing | 81 | #54 of 1,451 | 5 | 4.3 | $3.1M | 124 | Under 3 |
| Sit-down restaurants | 81 | #117 of 2,405 | 50 | 42.9 | $999K | 151 | 14 |
| Restaurants and cafes | 81 | #129 of 2,405 | 107 | 91.8 | $467K | 126 | 23 |
| Clothing, shoes and laundry | 80 | #144 of 2,210 | 16 | 13.7 | $1.6M | 177 | 3 |
| Tire shops | 78 | #128 of 1,530 | 5 | 4.3 | $3.1M | 125 | Under 3 |
| Clothing and shoe stores | 77 | #202 of 2,087 | 13 | 11.2 | $1.9M | 151 | 3 |
| Doctors, dentists and clinics | 76 | #173 of 2,394 | 49 | 42.1 | $365K | 239 | 26 |
| Optometrists and eye care | 74 | #144 of 1,302 | 5 | 4.3 | $3.6M | 114 | Under 3 |
| Pizza | 72 | #260 of 2,090 | 12 | 10.3 | $4.2M | 82 | 7 |
| Gas stations | 70 | #409 of 2,358 | 16 | 13.7 | $2.4M | 102 | 13 |
| Grocery and convenience stores | 70 | #451 of 2,402 | 24 | 20.6 | $3.1M | 92 | 6 |
| Chiropractors | 64 | #351 of 1,490 | 6 | 5.2 | $3M | 124 | 5 |
| Auto repair and car care | 64 | #570 of 2,401 | 48 | 41.2 | $325K | 121 | 23 |
| Coffee shops and cafes | 63 | #511 of 2,063 | 13 | 11.2 | $3.8M | 104 | Under 3 |
| Auto repair shops | 62 | #653 of 2,378 | 29 | 24.9 | $538K | 121 | 18 |
| Dentists and orthodontists | 56 | #721 of 1,886 | 14 | 12.0 | $1.3M | 130 | 12 |
| Grocery stores | 55 | #847 of 2,070 | 9 | 7.7 | $8.3M | 89 | 6 |
| Gyms, studios and classes | 54 | #869 of 2,088 | 19 | 16.3 | $634K | 96 | 7 |
| Bakeries and dessert shops | 53 | #834 of 1,889 | 14 | 12.0 | $3.6M | 86 | Under 3 |
| Pet businesses | 51 | #1,065 of 2,200 | 18 | 15.5 | $608K | 69 | 7 |
| Gyms | 44 | #1,148 of 1,792 | 15 | 12.9 | $803K | 62 | 4 |
| Real estate | 42 | #1,522 of 2,229 | 36 | 30.9 | Index only | 112 | 21 |
| Pet grooming and boarding | 38 | #1,026 of 1,461 | 8 | 6.9 | $1.4M | 54 | 4 |
| Real estate agents and brokers | 37 | #1,752 of 2,176 | 32 | 27.5 | Index only | 100 | 17 |
| Roofing and gutters | 36 | #892 of 1,177 | 6 | 5.2 | $5.7M | 67 | 5 |
| HVAC and plumbing | 32 | #1,465 of 1,707 | 19 | 16.3 | $1.8M | 38 | 14 |
| Electricians | 31 | #978 of 1,160 | 6 | 5.2 | $5.7M | 47 | 15 |
| Lawn, cleaning and pest control | 31 | #1,551 of 1,771 | 15 | 12.9 | $1M | 62 | 27 |
| Insurance agencies | 31 | #1,782 of 2,272 | 24 | 20.6 | $978K | 78 | 17 |
| Home repair trades | 30 | #1,856 of 2,057 | 31 | 26.6 | $1.1M | 45 | 34 |
| Landscaping and lawn care | 26 | #1,366 of 1,493 | 13 | 11.2 | $1.2M | 41 | 22 |
| Child care and preschools | Not scored | Not scored | 4 | 3.4 | $1.4M | 138 | 6 |
| Fast food and sandwich shops | Not scored | Not scored | 4 | 3.4 | $12.5M | 409 | 7 |
| Funeral homes | Not scored | Not scored | 4 | 3.4 | $419K | 62 | 4 |
| Martial arts and dance studios | Not scored | Not scored | 4 | 3.4 | $3M | 149 | 3 |
| Barbershops | Not scored | Not scored | 3 | 2.6 | $4.2M | 223 | Under 3 |
| Collision repair and body shops | Not scored | Not scored | 3 | 2.6 | $5.2M | 169 | 3 |
| House cleaning | Not scored | Not scored | 2 | 1.7 | $7.7M | Too few | 5 |
| Laundromats | Not scored | Not scored | 2 | 1.7 | $12.5M | Too few | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 2 | 1.7 | Index only | Too few | Under 3 |
| Physical therapy | Not scored | Not scored | 2 | 1.7 | $8.9M | Too few | 4 |
| Primary care and pediatrics | Not scored | Not scored | 2 | 1.7 | $8.9M | Too few | 5 |
| Veterinarians | Not scored | Not scored | 2 | 1.7 | $5.5M | Too few | 3 |
| Home inspectors | Not scored | Not scored | 1 | 0.9 | Index only | Too few | Under 3 |
| Pet stores | Not scored | Not scored | 1 | 0.9 | $10.9M | Too few | Under 3 |
| Property management | Not scored | Not scored | 1 | 0.9 | Index only | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Nail salons | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pest control | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | 4 |
Household spending in Le Sueur County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $15.6M | $1,339 | 140 |
| Gasoline and other fuels | $39M | $3,344 | 129 |
| Food away from home | $50M | $4,289 | 105 |
| Groceries | $74.6M | $6,399 | 101 |
| Personal care products and services | $12.6M | $1,081 | 108 |
| Child care and other personal services | $5.5M | $475 | 82 |
| Memberships, classes and admissions | $12M | $1,034 | 105 |
| Medical and dental services | $17.9M | $1,534 | 119 |
| Pets | $10.9M | $939 | 103 |
| Clothing, shoes and related services | $24.9M | $2,141 | 104 |
| Vehicle insurance | $23.5M | $2,016 | 103 |
| Home repairs, maintenance and insurance | $34.2M | $2,934 | 97 |
| Lawn care, cleaning and other household services | $15.5M | $1,330 | 94 |
| Rent and homeowner costs | $174.6M | $14,990 | 90 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Le Sueur County
- Population, 2025 estimate
- 29,453+2.9% since 2020
- Households
- 11,650
- Median age
- 41.9
- Homes lived in by their owners
- 81%
- Vehicles per household
- 2.3
- Land area
- 449 sq. mi.
- People per square mile
- 65
- Median household income
- $94,968+33.6% vs. 2015–2019, before inflation
- Average household income
- $112,026
- Median home value
- $316,500
- Jobs located here
- 8,789
- Daytime population
- 21,598Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Le Sueur County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Le Sueur County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Minnesota 8
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- Rice County, MN67,917 people
- Blue Earth County, MN69,871 people
- Waseca County, MN18,885 people
- Scott County, MN154,557 people
- Sibley County, MN15,005 people
- Carver County, MN110,041 people
- Steele County, MN37,439 people
Questions
How fast is Le Sueur County, MN growing?
Population estimates put Le Sueur County at 29,453 people in 2025, up 2.9% since 2020, in step with the U.S. (+3.1%). It has 11,650 households. Against the 2015–2019 survey, median household income rose 33.6%, before inflation.
How much do households in Le Sueur County, MN spend?
Households in Le Sueur County spend about $174.6M a year on rent and homeowner costs, $74.6M on groceries and $50M on food away from home. Relative to the U.S., household spending in Le Sueur County runs highest on vehicle maintenance and repairs (an index of 140, where 100 is the U.S. average) and lowest on child care and other personal services (82).
Which business types have the highest market scores in Le Sueur County, MN?
Of the business types scored in Le Sueur County, salons, barbers and spas (87); hair salons (86); and spas and skin care studios (84) have the highest Groundwork market scores. For salons, barbers and spas, that ranks #22 of 2,385 scored counties.
How does Le Sueur County, MN compare with the U.S.?
Median household income in Le Sueur County is $94,968, 18% above the U.S. median of $80,734. The population rose 2.9% from 2020 to 2025, against +3.1% for the U.S. The median home value is $316,500, against $332,700 for the U.S. Against the U.S., map listings per household run highest for HVAC and plumbing companies (2.6 times the U.S. rate) and lowest for salons, barbers and spas (56% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 35 of the 56 business types have a score in Le Sueur County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Le Sueur County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Le Sueur County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Le Sueur County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.