Metro area profile · Maine
Bangor, ME metro area market data
How the Bangor metro area compares with other metro areas for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 157,967
- +3.8% since 2020
- Households
- 65,221
- Median household income
- $66,356
- +30.6% vs. 2015–2019, before inflation
- Median home value
- $214,100
- Jobs located here
- 73,466
- Highest market score
- 84
- Clothing and shoe stores, #13 of 387 scored metro areas
A site report maps the competitors on map listings around any address in the Bangor metro area by name and distance, and the households and spending within reach. Or open the report at the center of the Bangor metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Bangor metro area has an estimated 157,967 people and 65,221 households. Population estimates show the Bangor metro area grew 3.8% from 2020 to 2025, faster than the U.S. (+3.1%). Median household income in the Bangor metro area is $66,356, 18% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 30.6%, before inflation.
Relative to the U.S., household spending in the Bangor metro area runs highest on groceries (an index of 101, where 100 is the U.S. average) and lowest on pets (64).
Of the business types scored in the Bangor metro area, clothing and shoe stores (84); clothing, shoe and laundry businesses (82); and nail salons (71) have the highest Groundwork market scores. For clothing and shoe stores, that ranks #13 of 387 scored metro areas.
The Bangor metro area is made up of one county, Penobscot County. Against the U.S., map listings per household run highest for convenience stores (2.3 times the U.S. rate) and lowest for real estate agents and brokers (37% below the U.S. rate).
All 56 business types in the Bangor metro area
Highest Groundwork market score first. Each score compares the Bangor metro area with other metro areas for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among metro areas | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Clothing and shoe stores | 84 | #13 of 387 | 68 | 10.4 | $2M | 156 | 25 |
| Clothing, shoes and laundry | 82 | #15 of 387 | 107 | 16.4 | $1.3M | 143 | 35 |
| Nail salons | 71 | #33 of 387 | 25 | 3.8 | $2.4M | 143 | 6 |
| Fast food and sandwich shops | 70 | #68 of 387 | 71 | 10.9 | $3.3M | 108 | 89 |
| Restaurants and cafes | 69 | #66 of 387 | 555 | 85.1 | $423K | 114 | 252 |
| Real estate agents and brokers | 67 | #49 of 387 | 125 | 19.2 | Index only | 161 | 69 |
| Sit-down restaurants | 65 | #77 of 387 | 274 | 42.0 | $856K | 129 | 113 |
| Pizza | 65 | #92 of 387 | 44 | 6.7 | $5.3M | 105 | 89 |
| Dry cleaners | 63 | #68 of 272 | 7 | 1.1 | $19.3M | 123 | Under 3 |
| Real estate | 62 | #81 of 387 | 189 | 29.0 | Index only | 134 | 140 |
| HVAC and plumbing | 62 | #88 of 387 | 30 | 4.6 | $6.3M | 132 | 72 |
| Roofing and gutters | 61 | #104 of 381 | 17 | 2.6 | $11.1M | 131 | 17 |
| Primary care and pediatrics | 61 | #117 of 387 | 36 | 5.5 | $2M | 112 | 57 |
| Barbershops | 60 | #112 of 387 | 27 | 4.1 | $2.2M | 118 | 3 |
| Salons, barbers and spas | 58 | #114 of 387 | 270 | 41.4 | $222K | 104 | 48 |
| Home repair trades | 58 | #123 of 387 | 67 | 10.3 | $2.8M | 115 | 151 |
| Doctors, dentists and clinics | 57 | #137 of 387 | 467 | 71.6 | $154K | 101 | 168 |
| Yoga, Pilates and fitness studios | 56 | #116 of 347 | 12 | 1.8 | $4.2M | 103 | 15 |
| Spas and skin care | 56 | #136 of 387 | 57 | 8.7 | $1.1M | 120 | 14 |
| Chiropractors | 56 | #151 of 386 | 26 | 4.0 | $2.8M | 115 | 16 |
| Insurance agencies | 56 | #156 of 387 | 78 | 12.0 | $1.4M | 108 | 49 |
| Mortgage brokers and lenders | 55 | #147 of 373 | 28 | 4.3 | Index only | 100 | 9 |
| Car washes and detailing | 53 | #175 of 387 | 24 | 3.7 | $2.4M | 94 | 9 |
| Hair salons | 52 | #160 of 387 | 153 | 23.5 | $391K | 91 | 25 |
| House cleaning | 49 | #187 of 375 | 9 | 1.4 | $8.6M | 134 | 50 |
| Martial arts and dance studios | 49 | #198 of 387 | 27 | 4.1 | $1.9M | 92 | 15 |
| Gyms | 48 | #219 of 387 | 53 | 8.1 | $945K | 73 | 15 |
| Pest control | 46 | #197 of 345 | 8 | 1.2 | $9.6M | 94 | 8 |
| Funeral homes | 46 | #205 of 377 | 19 | 2.9 | $510K | 75 | 8 |
| Collision repair and body shops | 46 | #228 of 381 | 19 | 2.9 | $3M | 97 | 15 |
| Gyms, studios and classes | 46 | #235 of 387 | 92 | 14.1 | $545K | 82 | 30 |
| Coffee shops and cafes | 45 | #229 of 387 | 58 | 8.9 | $4M | 109 | 49 |
| Home inspectors | 44 | #155 of 243 | 7 | 1.1 | Index only | 60 | 4 |
| Grocery stores | 43 | #245 of 387 | 50 | 7.7 | $8.3M | 90 | 30 |
| Dentists and orthodontists | 43 | #250 of 387 | 77 | 11.8 | $931K | 95 | 53 |
| Laundromats | 40 | #242 of 364 | 12 | 1.8 | $11.3M | 90 | 10 |
| Electricians | 40 | #271 of 383 | 20 | 3.1 | $9.4M | 78 | 62 |
| Bakeries and dessert shops | 39 | #286 of 387 | 57 | 8.7 | $4.1M | 99 | 56 |
| Property management | 38 | #288 of 374 | 29 | 4.4 | Index only | 68 | 43 |
| Oil change and quick lube | 36 | #218 of 290 | 6 | 0.9 | $9.5M | 69 | 6 |
| Lawn, cleaning and pest control | 36 | #293 of 387 | 55 | 8.4 | $1.4M | 83 | 124 |
| Grocery and convenience stores | 34 | #306 of 387 | 198 | 30.4 | $2.1M | 62 | 62 |
| Landscaping and lawn care | 33 | #298 of 385 | 38 | 5.8 | $2M | 69 | 66 |
| Pet stores | 32 | #324 of 382 | 18 | 2.8 | $2.1M | 46 | 4 |
| Convenience stores | 31 | #316 of 387 | 121 | 18.6 | $3.4M | 44 | 32 |
| Veterinarians | 30 | #326 of 384 | 23 | 3.5 | $1.6M | 60 | 16 |
| Child care and preschools | 29 | #337 of 387 | 49 | 7.5 | $644K | 64 | 75 |
| Optometrists and eye care | 29 | #346 of 386 | 30 | 4.6 | $2.4M | 76 | 13 |
| Tire shops | 28 | #322 of 386 | 29 | 4.4 | $2M | 78 | 19 |
| Physical therapy | 28 | #350 of 386 | 49 | 7.5 | $1.5M | 61 | 29 |
| Gas stations | 23 | #352 of 387 | 79 | 12.1 | $1.7M | 71 | 88 |
| Auto repair and car care | 22 | #360 of 387 | 324 | 49.7 | $176K | 65 | 124 |
| Auto repair shops | 22 | #364 of 387 | 199 | 30.5 | $286K | 64 | 87 |
| Pet businesses | 17 | #377 of 387 | 102 | 15.6 | $370K | 42 | 46 |
| Pet grooming and boarding | 14 | #380 of 386 | 42 | 6.4 | $900K | 35 | 26 |
| Urgent care and walk-in clinics | Not scored | Not scored | 2 | 0.3 | $35.8M | Too few | Under 3 |
Household spending in the Bangor metro area
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $56.9M | $872 | 91 |
| Gasoline and other fuels | $134.2M | $2,058 | 79 |
| Food away from home | $234.6M | $3,597 | 88 |
| Groceries | $415.9M | $6,377 | 101 |
| Personal care products and services | $59.9M | $918 | 91 |
| Child care and other personal services | $31.5M | $484 | 83 |
| Memberships, classes and admissions | $50.1M | $768 | 78 |
| Medical and dental services | $71.7M | $1,099 | 85 |
| Pets | $37.8M | $579 | 64 |
| Clothing, shoes and related services | $135M | $2,070 | 101 |
| Vehicle insurance | $105.7M | $1,621 | 83 |
| Home repairs, maintenance and insurance | $187.9M | $2,881 | 95 |
| Lawn care, cleaning and other household services | $77M | $1,181 | 84 |
| Rent and homeowner costs | $1.1B | $16,811 | 101 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in the Bangor metro area
- Population, 2025 estimate
- 157,967+3.8% since 2020
- Households
- 65,221
- Median age
- 43.4
- Homes lived in by their owners
- 71%
- Vehicles per household
- 1.8
- Land area
- 3,397 sq. mi.
- People per square mile
- 46
- Median household income
- $66,356+30.6% vs. 2015–2019, before inflation
- Average household income
- $88,290
- Median home value
- $214,100
- Jobs located here
- 73,466
- Daytime population
- 158,403Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Bangor metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of the Bangor metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Counties in the Bangor metro area 1
- Penobscot County, ME154,710 people
Other markets based in Maine 3
- Portland-South Portland, ME metro area562,843 people
- Lewiston-Auburn, ME metro area113,423 people
- Augusta-Waterville, ME area126,808 people
Questions
How fast is the Bangor, ME metro area growing?
Population estimates put the Bangor metro area at 157,967 people in 2025, up 3.8% since 2020, faster than the U.S. (+3.1%). It has 65,221 households. Median household income rose 30.6% from the 2015–2019 survey, before inflation.
How much do households in the Bangor, ME metro area spend?
Households in the Bangor metro area spend about $1.1B a year on rent and homeowner costs, $415.9M on groceries and $234.6M on food away from home. Set against the U.S., households in the Bangor metro area spend the most on groceries (an index of 101, where 100 is the U.S. average) and the least on pets (64).
Which business types have the highest market scores in the Bangor, ME metro area?
The highest Groundwork market scores in the Bangor metro area are for clothing and shoe stores (84); clothing, shoe and laundry businesses (82); and nail salons (71). The Bangor metro area ranks #13 of 387 scored metro areas for clothing and shoe stores.
How does the Bangor, ME metro area compare with the U.S.?
The median household income in the Bangor metro area is $66,356 a year, 18% below the U.S. median of $80,734. The population rose 3.8% from 2020 to 2025, against +3.1% for the U.S. The median home value is $214,100, against $332,700 for the U.S. For its number of households, the Bangor metro area has the most map listings, relative to the U.S., for convenience stores (2.3 times the U.S. rate) and the fewest for real estate agents and brokers (37% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 55 of the 56 business types have a score in the Bangor metro area, each ranked against other metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Bangor metro area. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Maine · Every U.S. market · How we measure
Screening a site or an acquisition in the Bangor metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Bangor metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.