Groundwork

Beauty and personal care · Metro area · Maine

Spas and skin care studios in the Bangor, ME metro area

The spas and skin care studios in the Bangor, ME metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 56 out of 100: Upper middle

Ranked #136 of 387 scored metro areas
#2 of 3 scored metro areas based in Maine

Listings
57
8 chain locations (14%)
Official establishments
14
Businesses with payroll, 2023
Household spending a year
$59.9M
On personal care products and services · $918 a household
Spending per listing
$1.1M
20% above the U.S.
Listings per 10k households
8.7
24% below the U.S.
Population, 2025
157,967
+3.8% since 2020

See the spas and skin care studios around any address in the Bangor metro area

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Bangor metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 57 spas and skin care studios in the Bangor metro area. Chain locations make up 14% of them, against 10% across the U.S. That comes to 8.7 for every 10,000 households, 24% below the U.S. rate of 11.5.

At $918 per household (9% below the U.S. average), households in the Bangor metro area spend about $59.9M a year on personal care products and services. Spread across 57 spas and skin care studios, that is $1.1M per studio, 20% above the U.S. figure of $876K. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade.

The official count of businesses with payroll classed as other personal care services in the Bangor metro area was 14 in 2023. That is one for every 4,659 households, against one for every 4,055 across the U.S.

Population estimates show the Bangor metro area grew 3.8% from 2020 to 2025, faster than the U.S. (+3.1%). The Bangor metro area scores 56 (upper middle) on the Groundwork market score for spas and skin care studios, ranking #136 of 387 scored metro areas and #2 of 3 scored metro areas based in Maine.

How the Bangor metro area compares

The same measures for Maine and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Bangor, ME metro area compared with Maine and the U.S.
MeasureBangor metro areaMaineU.S.
Listings per 10k households8.710.011.5
Spending per listing$1.1M$970K$876K
Households per official establishment4,6595,2384,055
Official establishment growth, 2019–2023n/a+23.9%+29.8%
Population growth, 2020–2025+3.8%+3.7%+3.1%
Spending per household on personal care products and services$918$973$1,005
Median household income$66,356$74,733$80,734
Groundwork market score5658

Official counts and lending

Businesses

Official establishments, 2019 to 2023
14
Employees, 2023
60
Annual payroll, 2023
$1.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
578 chain locations
Listings at the U.S. rate for this spending
68The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as other personal care services in the Bangor metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Bangor metro area

Population, 2025 estimate
157,967+3.8% since 2020
Households
65,221
Median age
43.4
Homes lived in by their owners
71%
Vehicles per household
1.8
Land area
3,397 sq. mi.
People per square mile
46
Median household income
$66,356+30.6% vs. 2015–2019, before inflation
Average household income
$88,290
Median home value
$214,100
Jobs located here
73,466
Daytime population
158,403Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Bangor metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of the Bangor metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across Maine

Every Maine market ranked →

The highest-scoring metro areas in Maine for spas and skin care studios, numbered among those based in Maine, with the Bangor metro area marked.

Top metro areas in Maine

Metro areas in Maine ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Lewiston-Auburn, ME74367.7$1.2M+4.8%#23 of 387
2Bangor, ME56578.7$1.1M+3.8%#136 of 387
3Portland-South Portland, ME4831113.0$830K+4.5%#209 of 387

Other business types in the Bangor metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in the Bangor, ME metro area?

There are 57 spas and skin care studios on map listings in the Bangor metro area as of September 2026. 8 of them (14%) are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 14 businesses with payroll classed as other personal care services in 2023.

How much do households in the Bangor, ME metro area spend on personal care products and services?

About $59.9M a year, or $918 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 57 spas and skin care studios on map listings, it comes to $1.1M per studio. The spending figure covers all personal care products and services, not only spas and skin care studios. It is estimated from the incomes of the 65,221 households in the Bangor metro area and national spending patterns by income.

How does the Bangor, ME metro area compare with the U.S. for spas and skin care studios?

The Bangor metro area has 8.7 spas and skin care studios per 10,000 households, 24% below the U.S. rate of 11.5. Spending per studio is $1.1M, 20% above the U.S. figure of $876K. At the national ratio of spas and skin care studios to household spending, the Bangor metro area would have about 68, against 57 on map listings. There is one business with payroll in the industry for every 4,659 households, against one for every 4,055 across the U.S.

How fast is the Bangor, ME metro area growing?

Population estimates put the Bangor metro area at 157,967 people in 2025, up 3.8% since 2020, faster than the U.S. (+3.1%). It has 65,221 households. Median household income in the Bangor metro area is $66,356, 18% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 30.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Bangor metro area scores 56 for spas and skin care studios (upper middle), #136 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Bangor metro area. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in the Bangor metro area

Screening a site or an acquisition in the Bangor metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Bangor metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.