Groundwork

Clothing and laundry · Metro area · California

Laundromats in the Santa Maria-Santa Barbara, CA metro area

How the Santa Maria-Santa Barbara, CA metro area compares with other metro areas and the U.S. for laundromats: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 24 out of 100: Low

Ranked #332 of 364 scored metro areas
#19 of 25 scored metro areas based in California

Listings
38
7 chain locations (18%)
Official establishments
16
Businesses with payroll, 2023
Household spending a year
$310.1M
On clothing, shoes and related services · $2,073 a household
Spending per listing
$8.2M
35% below the U.S.
Listings per 10k households
2.5
56% above the U.S.
Population, 2025
442,065
−1.4% since 2020

See the laundromats around any address in the Santa Maria-Santa Barbara metro area

The site report maps the laundromats on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Santa Maria-Santa Barbara metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for laundromats in the Santa Maria-Santa Barbara metro area is 24 (low), #332 of 364 scored metro areas and #19 of 25 scored metro areas based in California. That puts it in the bottom quarter of metro areas.

Map listings as of September 2026 show 38 laundromats in the Santa Maria-Santa Barbara metro area. Of those, 7 are chain locations, or 18%, against 19% across the U.S. That is 2.5 per 10,000 households, 56% above the U.S. rate of 1.6.

At $2,073 per household (in line with the U.S. average), households in the Santa Maria-Santa Barbara metro area spend about $310.1M a year on clothing, shoes and related services. Spread across 38 laundromats, that is $8.2M per laundromat, 35% below the U.S. figure of $12.5M. That spending covers all clothing, shoes and related services, which laundromats share with other businesses in the trade.

In 2023, official counts showed 16 businesses with payroll in the Santa Maria-Santa Barbara metro area classed as coin-operated laundries. That is one for every 9,351 households, against one for every 11,865 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $8.1M have gone to businesses classed as coin-operated laundries in the Santa Maria-Santa Barbara metro area. Population estimates put the population change in the Santa Maria-Santa Barbara metro area from 2020 to 2025 at −1.4%, against +3.1% for the U.S.

How the Santa Maria-Santa Barbara metro area compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the laundromats counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Laundromats in Santa Maria-Santa Barbara, CA metro area compared with California and the U.S.
MeasureSanta Maria-Santa Barbara metro areaCaliforniaU.S.
Listings per 10k households2.52.11.6
Spending per listing$8.2M$10.1M$12.5M
Households per official establishment9,35110,97011,865
Official establishment growth, 2019–2023n/a+6.1%+3.0%
Population growth, 2020–2025−1.4%−0.4%+3.1%
Spending per household on clothing, shoes and related services$2,073$2,085$2,055
Median household income$98,161$99,122$80,734
Groundwork market score2425

Official counts and lending

Businesses

Official establishments, 2019 to 2023
16
Employees, 2023
66
Annual payroll, 2023
$1.7M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
387 chain locations
Listings at the U.S. rate for this spending
25The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$8.1M

SBA-backed loans to businesses classed as coin-operated laundries in the Santa Maria-Santa Barbara metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Santa Maria-Santa Barbara metro area

Population, 2025 estimate
442,065−1.4% since 2020
Households
149,608
Median age
37.4
Homes lived in by their owners
52%
Vehicles per household
2.0
Land area
2,734 sq. mi.
People per square mile
162
Median household income
$98,161+31.5% vs. 2015–2019, before inflation
Average household income
$140,895
Median home value
$790,700
Jobs located here
193,212
Daytime population
452,081Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Santa Maria-Santa Barbara metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the laundromats on map listings by name and distance.

Or open the report at the center of the Santa Maria-Santa Barbara metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Laundromats across California

Every California market ranked →

The highest-scoring metro areas in California for laundromats, numbered among those based in California, with the Santa Maria-Santa Barbara metro area marked.

Top metro areas in California

Metro areas in California ranked for laundromats by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Riverside-San Bernardino-Ontario, CA631871.3$14.8M+3.5%#102 of 364
2Stockton-Lodi, CA60331.3$14.5M+5.5%#114 of 364
3Sacramento-Roseville-Folsom, CA571331.5$13.4M+3.2%#133 of 364
4Santa Rosa-Petaluma, CA53321.7$12.7M−0.4%#164 of 364
5San Jose-Sunnyvale-Santa Clara, CA491281.9$14.1M−0.6%#183 of 364
6Bakersfield-Delano, CA44421.5$11.6M+2.3%#214 of 364
7Vallejo, CA42261.7$12.4M+0.6%#223 of 364
8San Luis Obispo-Paso Robles, CA41232.1$9.6M0.0%#236 of 364
9Modesto, CA40261.5$12.4M+0.7%#240 of 364
10Fresno, CA38711.9$9.2M+3.2%#255 of 364
19Santa Maria-Santa Barbara, CA24382.5$8.2M−1.4%#332 of 364

Other business types in the Santa Maria-Santa Barbara metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many laundromats are in the Santa Maria-Santa Barbara, CA metro area?

There are 38 laundromats on map listings in the Santa Maria-Santa Barbara metro area as of September 2026. 7 of them (18%) are chain locations. The listings count laundromats. Official counts show 16 businesses with payroll classed as coin-operated laundries in 2023.

How much do households in the Santa Maria-Santa Barbara, CA metro area spend on clothing, shoes and related services?

About $310.1M a year, or $2,073 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 38 laundromats on map listings, it comes to $8.2M per laundromat. The spending figure covers all clothing, shoes and related services, not only laundromats. It is estimated from the incomes of the 149,608 households in the Santa Maria-Santa Barbara metro area and national spending patterns by income.

How does the Santa Maria-Santa Barbara, CA metro area compare with the U.S. for laundromats?

The Santa Maria-Santa Barbara metro area has 2.5 laundromats per 10,000 households, 56% above the U.S. rate of 1.6. Spending per laundromat is $8.2M, 35% below the U.S. figure of $12.5M. At the national ratio of laundromats to household spending, the Santa Maria-Santa Barbara metro area would have about 25, against 38 on map listings. There is one business with payroll in the industry for every 9,351 households, against one for every 11,865 across the U.S.

How fast is the Santa Maria-Santa Barbara, CA metro area growing?

Population estimates put the Santa Maria-Santa Barbara metro area at 442,065 people in 2025, down 1.4% since 2020, against +3.1% for the U.S. It has 149,608 households. The median household income in the Santa Maria-Santa Barbara metro area is $98,161 a year, 22% above the U.S. median of $80,734. That rose 31.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Santa Maria-Santa Barbara metro area scores 24 for laundromats (low), #332 of 364 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Santa Maria-Santa Barbara metro area. It maps the laundromats on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for laundromats · All 56 business types in the Santa Maria-Santa Barbara metro area

Screening a site or an acquisition in the Santa Maria-Santa Barbara metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Santa Maria-Santa Barbara metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.