Groundwork

Health care · Metro area · California

Chiropractors in the Santa Maria-Santa Barbara, CA metro area

How the Santa Maria-Santa Barbara, CA metro area compares with other metro areas and the U.S. for chiropractors: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 42 out of 100: Lower middle

Ranked #248 of 386 scored metro areas
#17 of 25 scored metro areas based in California

Listings
94
3 chain locations (3%)
Official establishments
55
+5.8% since 2019
Household spending a year
$217.7M
On medical and dental services · $1,455 a household
Spending per listing
$2.3M
3% below the U.S.
Listings per 10k households
6.3
17% above the U.S.
Population, 2025
442,065
−1.4% since 2020

See the chiropractors around any address in the Santa Maria-Santa Barbara metro area

The site report maps the chiropractors on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Santa Maria-Santa Barbara metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on medical and dental services in the Santa Maria-Santa Barbara metro area comes to about $217.7M a year: $1,455 per household, 13% above the U.S. average. That works out to $2.3M per practice, 3% below the U.S. figure of $2.4M. The spending figure covers all medical and dental services, not only chiropractors.

There are 94 chiropractors on map listings in the Santa Maria-Santa Barbara metro area as of September 2026. Of those, 3 are chain locations, or 3%, against 8% across the U.S. That comes to 6.3 for every 10,000 households, 17% above the U.S. rate of 5.4.

In 2023, official counts showed 55 businesses with payroll in the Santa Maria-Santa Barbara metro area classed as offices of chiropractors, up 5.8% from 2019. That is one for every 2,720 households, against one for every 3,237 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $302K has gone to businesses classed as offices of chiropractors in the Santa Maria-Santa Barbara metro area.

Between 2020 and 2025, the population of the Santa Maria-Santa Barbara metro area declined 1.4%, against +3.1% for the U.S. The Groundwork market score for chiropractors in the Santa Maria-Santa Barbara metro area is 42 (lower middle), #248 of 386 scored metro areas and #17 of 25 scored metro areas based in California.

How the Santa Maria-Santa Barbara metro area compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the chiropractors counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Chiropractors in Santa Maria-Santa Barbara, CA metro area compared with California and the U.S.
MeasureSanta Maria-Santa Barbara metro areaCaliforniaU.S.
Listings per 10k households6.35.65.4
Spending per listing$2.3M$2.6M$2.4M
Households per official establishment2,7203,2403,237
Official establishment growth, 2019–2023+5.8%+1.3%+0.8%
Population growth, 2020–2025−1.4%−0.4%+3.1%
Spending per household on medical and dental services$1,455$1,464$1,288
Median household income$98,161$99,122$80,734
Groundwork market score4256

Official counts and lending

Businesses

Official establishments, 2019 to 2023
55+5.8% over the period
Employees, 2023
138
Annual payroll, 2023
$5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
943 chain locations
Listings at the U.S. rate for this spending
91The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$302K

SBA-backed loans to businesses classed as offices of chiropractors in the Santa Maria-Santa Barbara metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Santa Maria-Santa Barbara metro area

Population, 2025 estimate
442,065−1.4% since 2020
Households
149,608
Median age
37.4
Homes lived in by their owners
52%
Vehicles per household
2.0
Land area
2,734 sq. mi.
People per square mile
162
Median household income
$98,161+31.5% vs. 2015–2019, before inflation
Average household income
$140,895
Median home value
$790,700
Jobs located here
193,212
Daytime population
452,081Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Santa Maria-Santa Barbara metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the chiropractors on map listings by name and distance.

Or open the report at the center of the Santa Maria-Santa Barbara metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Chiropractors across California

Every California market ranked →

The highest-scoring metro areas in California for chiropractors, numbered among those based in California, with the Santa Maria-Santa Barbara metro area marked.

Top metro areas in California

Metro areas in California ranked for chiropractors by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Vallejo, CA80493.1$4.7M+0.6%#5 of 386
2Stockton-Lodi, CA80843.4$4M+5.5%#7 of 386
3Merced, CA78242.8$4.2M+5.1%#12 of 386
4Yuba City, CA77162.6$4.9M+3.3%#15 of 386
5Hanford-Corcoran, CA7692.0$5.9M+1.0%#18 of 386
6Bakersfield-Delano, CA76732.6$4.8M+2.3%#20 of 386
7Riverside-San Bernardino-Ontario, CA765443.8$3.6M+3.5%#21 of 386
8Visalia, CA74433.0$4.1M+2.4%#30 of 386
9El Centro, CA73102.0$5.5M+1.1%#32 of 386
10Fresno, CA701363.7$3.4M+3.2%#49 of 386
17Santa Maria-Santa Barbara, CA42946.3$2.3M−1.4%#248 of 386

Other business types in the Santa Maria-Santa Barbara metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many chiropractors are in the Santa Maria-Santa Barbara, CA metro area?

As of September 2026, map listings count 94 chiropractors in the Santa Maria-Santa Barbara metro area. 3 of them (3%) are chain locations. The listings count chiropractors. Official counts show 55 businesses with payroll classed as offices of chiropractors in 2023, up 5.8% from 2019.

How much do households in the Santa Maria-Santa Barbara, CA metro area spend on medical and dental services?

About $217.7M a year, or $1,455 per household. That is 13% above the U.S. average (an index of 113, where 100 is the U.S. average). Spread across the 94 chiropractors on map listings, it comes to $2.3M per practice. That spending covers all medical and dental services, which chiropractors share with other businesses in the trade. It is estimated from the incomes of the 149,608 households in the Santa Maria-Santa Barbara metro area and national spending patterns by income.

How does the Santa Maria-Santa Barbara, CA metro area compare with the U.S. for chiropractors?

The Santa Maria-Santa Barbara metro area has 6.3 chiropractors per 10,000 households, 17% above the U.S. rate of 5.4. Spending per practice is $2.3M, 3% below the U.S. figure of $2.4M. At the U.S. ratio of chiropractors to household spending, the Santa Maria-Santa Barbara metro area would have about 91, against 94 on map listings. There is one business with payroll in the industry for every 2,720 households, against one for every 3,237 across the U.S. The official count rose 5.8% from 2019 to 2023, against +0.8% for the U.S.

How fast is the Santa Maria-Santa Barbara, CA metro area growing?

Population estimates put the Santa Maria-Santa Barbara metro area at 442,065 people in 2025, down 1.4% since 2020, against +3.1% for the U.S. It has 149,608 households. The median household income in the Santa Maria-Santa Barbara metro area is $98,161 a year, 22% above the U.S. median of $80,734. That rose 31.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Santa Maria-Santa Barbara metro area scores 42 for chiropractors (lower middle), #248 of 386 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Santa Maria-Santa Barbara metro area. It maps the chiropractors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for chiropractors · All 56 business types in the Santa Maria-Santa Barbara metro area

Screening a site or an acquisition in the Santa Maria-Santa Barbara metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Santa Maria-Santa Barbara metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.