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Landscaping and lawn care companies in Winnebago County, IA

How Winnebago County, IA compares with other counties and the U.S. for landscaping and lawn care companies: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 5 out of 100: Very low

Ranked #1,493 of 1,493 scored counties
#39 of 39 scored counties in Iowa

Listings
6
0 chain locations (0%)
Official establishments
9
Businesses with payroll, 2023
Household spending a year
$5.3M
On lawn care, cleaning and other household services · $1,136 a household
Spending per listing
$879K
70% below the U.S.
Listings per 10k households
12.9
2.7 times the U.S.
Population, 2025
10,251
−3.8% since 2020

See the landscaping and lawn care companies around any address in Winnebago County

The site report maps the landscaping and lawn care companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Winnebago County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For landscaping and lawn care companies, Winnebago County has a Groundwork market score of 5 (very low): #1,493 of 1,493 scored counties and #39 of 39 scored counties in Iowa. That puts it in the bottom quarter of counties.

Households in Winnebago County spend about $5.3M a year on lawn care, cleaning and other household services, or $1,136 per household, 20% below the U.S. average. That is about $879K of household spending for each company on map listings, 70% below the U.S. figure of $2.9M. The spending figure covers all lawn care, cleaning and other household services, not only landscaping and lawn care companies.

Winnebago County has 6 landscaping and lawn care companies on map listings as of September 2026. None of them are chain locations, against 4% across the U.S. Per 10,000 households, that is 12.9, 2.7 times the U.S. rate of 4.8.

The official count of businesses with payroll classed as landscaping services in Winnebago County was 9 in 2023. That is one for every 516 households, against one for every 1,095 across the U.S. Between 2020 and 2025, the population of Winnebago County declined 3.8%, against +3.1% for the U.S.

How Winnebago County compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the landscaping and lawn care companies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Landscaping and lawn care in Winnebago County, IA compared with Iowa and the U.S.
MeasureWinnebago CountyIowaU.S.
Listings per 10k households12.95.84.8
Spending per listing$879K$2.1M$2.9M
Households per official establishment5161,0591,095
Official establishment growth, 2019–2023n/a+10.3%+9.2%
Population growth, 2020–2025−3.8%+1.5%+3.1%
Spending per household on lawn care, cleaning and other household services$1,136$1,230$1,414
Median household income$67,642$75,059$80,734
Groundwork market score528

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6 → 9
Employees, 2023
18
Annual payroll, 2023
$892K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
60 chain locations
Listings at the U.S. rate for this spending
2The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as landscaping services in Winnebago County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Winnebago County

Population, 2025 estimate
10,251−3.8% since 2020
Households
4,641
Median age
42.9
Homes lived in by their owners
71%
Vehicles per household
1.9
Land area
401 sq. mi.
People per square mile
26
Median household income
$67,642+35.6% vs. 2015–2019, before inflation
Average household income
$85,071
Median home value
$135,000
Jobs located here
3,897
Daytime population
9,377Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Winnebago County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the landscaping and lawn care companies on map listings by name and distance.

Or open the report at the center of Winnebago County. Signed out, you see a blurred preview; on an account, each report is one action.

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Landscaping and lawn care across Iowa

Every Iowa market ranked →

The highest-scoring counties in Iowa for landscaping and lawn care companies, numbered among those based in Iowa, with Winnebago County marked.

Top counties in Iowa

Counties in Iowa ranked for landscaping and lawn care companies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Dallas County, IA64245.7$2.6M+17.8%#379 of 1,493
2Benton County, IA6354.9$2.6M+1.8%#412 of 1,493
3Warren County, IA60104.8$2.8M+9.0%#464 of 1,493
4Polk County, IA521276.2$2.1M+4.8%#662 of 1,493
5Clinton County, IA4784.1$2.9M−0.9%#779 of 1,493
6Marion County, IA4775.3$2.4M+2.3%#788 of 1,493
7Des Moines County, IA4363.5$3.2M−2.0%#907 of 1,493
8Wapello County, IA4375.0$2.2M−0.3%#918 of 1,493
9Marshall County, IA4395.8$2M−0.5%#922 of 1,493
10Jones County, IA4367.3$1.6M+2.9%#929 of 1,493
39Winnebago County, IA5612.9$879K−3.8%#1,493 of 1,493

Other business types in Winnebago County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many landscaping and lawn care companies are in Winnebago County, IA?

Map listings as of September 2026 show 6 landscaping and lawn care companies in Winnebago County. None of them are chain locations. The listings count landscapers, lawn care, tree services and gardeners. Official counts show 9 businesses with payroll classed as landscaping services in 2023.

How much do households in Winnebago County, IA spend on lawn care, cleaning and other household services?

About $5.3M a year, or $1,136 per household. That is 20% below the U.S. average (an index of 80, where 100 is the U.S. average). Spread across the 6 landscaping and lawn care companies on map listings, it comes to $879K per company. That spending covers all lawn care, cleaning and other household services, which landscaping and lawn care companies share with other businesses in the trade. It is estimated from the incomes of the 4,641 households in Winnebago County and national spending patterns by income.

How does Winnebago County, IA compare with the U.S. for landscaping and lawn care companies?

Winnebago County has 12.9 landscaping and lawn care companies per 10,000 households, 2.7 times the U.S. rate of 4.8. Spending per company is $879K, 70% below the U.S. figure of $2.9M. At the U.S. ratio of landscaping and lawn care companies to household spending, Winnebago County would have about 2, against 6 on map listings. There is one business with payroll in the industry for every 516 households, against one for every 1,095 across the U.S.

How fast is Winnebago County, IA growing?

Population estimates put Winnebago County at 10,251 people in 2025, down 3.8% since 2020, against +3.1% for the U.S. It has 4,641 households. Median household income in Winnebago County is $67,642, 16% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 35.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Winnebago County scores 5 for landscaping and lawn care companies (very low), #1,493 of 1,493 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Winnebago County. It maps the landscaping and lawn care companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for landscaping and lawn care companies · All 56 business types in Winnebago County

Screening a site or an acquisition in Winnebago County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Winnebago County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.