County profile · Kentucky
Pulaski County, KY market data
How Pulaski County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 67,384
- +3.5% since 2020
- Households
- 26,210
- Median household income
- $51,898
- +29.8% vs. 2015–2019, before inflation
- Median home value
- $166,900
- Jobs located here
- 25,101
- Highest market score
- 75
- Landscaping and lawn care, #134 of 1,493 scored counties
A site report maps the competitors on map listings around any address in Pulaski County by name and distance, and the households and spending within reach. Or open the report at the center of Pulaski County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Pulaski County has an estimated 67,384 people and 26,210 households. Population estimates put the population change in Pulaski County from 2020 to 2025 at +3.5%, in step with the U.S. (+3.1%). Median household income in Pulaski County is $51,898, 36% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 29.8%, before inflation.
Relative to the U.S., household spending in Pulaski County runs highest on vehicle insurance (an index of 132, where 100 is the U.S. average) and lowest on memberships, classes and admissions (53).
Of the business types scored in Pulaski County, landscaping and lawn care companies (75); lawn care, cleaning and pest control companies (70); and funeral homes (64) have the highest Groundwork market scores. For landscaping and lawn care companies, that ranks #134 of 1,493 scored counties.
Pulaski County is part of the Somerset area. Against the U.S., map listings per household run highest for gas stations (twice the U.S. rate) and lowest for bakeries and dessert shops (42% below the U.S. rate).
All 56 business types in Pulaski County
Highest Groundwork market score first. Each score compares Pulaski County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Landscaping and lawn care | 75 | #134 of 1,493 | 6 | 2.3 | $5.5M | 187 | 14 |
| Lawn, cleaning and pest control | 70 | #231 of 1,771 | 15 | 5.7 | $2.2M | 130 | 25 |
| Funeral homes | 64 | #382 of 1,472 | 6 | 2.3 | $692K | 102 | 5 |
| Bakeries and dessert shops | 64 | #421 of 1,889 | 15 | 5.7 | $5.4M | 130 | 7 |
| Collision repair and body shops | 59 | #461 of 1,327 | 8 | 3.1 | $3M | 97 | 5 |
| Insurance agencies | 57 | #879 of 2,272 | 41 | 15.6 | $1.7M | 132 | 32 |
| Electricians | 55 | #462 of 1,160 | 5 | 1.9 | $12.6M | 105 | 15 |
| Coffee shops and cafes | 54 | #862 of 2,063 | 22 | 8.4 | $3.7M | 99 | 7 |
| Martial arts and dance studios | 53 | #581 of 1,334 | 7 | 2.7 | $1.9M | 96 | 4 |
| Property management | 52 | #407 of 910 | 7 | 2.7 | Index only | 89 | 4 |
| Veterinarians | 52 | #689 of 1,485 | 8 | 3.1 | $2.4M | 87 | 7 |
| Hair salons | 52 | #1,086 of 2,339 | 49 | 18.7 | $399K | 93 | 4 |
| Nail salons | 51 | #654 of 1,328 | 9 | 3.4 | $2.2M | 130 | Under 3 |
| Tire shops | 49 | #811 of 1,530 | 13 | 5.0 | $1.8M | 74 | 4 |
| Auto repair shops | 49 | #1,255 of 2,378 | 66 | 25.2 | $363K | 82 | 19 |
| Restaurants and cafes | 48 | #1,277 of 2,405 | 219 | 83.6 | $370K | 100 | 93 |
| Convenience stores | 47 | #1,229 of 2,261 | 22 | 8.4 | $6.4M | 81 | 9 |
| Sit-down restaurants | 47 | #1,326 of 2,405 | 123 | 46.9 | $659K | 99 | 35 |
| Home repair trades | 46 | #1,229 of 2,057 | 29 | 11.1 | $2.2M | 89 | 39 |
| Roofing and gutters | 45 | #698 of 1,177 | 8 | 3.1 | $7.9M | 93 | Under 3 |
| Gyms | 45 | #1,109 of 1,792 | 15 | 5.7 | $903K | 69 | 5 |
| Real estate | 45 | #1,350 of 2,229 | 68 | 25.9 | Index only | 117 | 24 |
| Pet businesses | 44 | #1,362 of 2,200 | 30 | 11.4 | $633K | 72 | 14 |
| Auto repair and car care | 44 | #1,487 of 2,401 | 120 | 45.8 | $200K | 74 | 30 |
| Salons, barbers and spas | 44 | #1,539 of 2,385 | 102 | 38.9 | $192K | 90 | 10 |
| Gyms, studios and classes | 43 | #1,393 of 2,088 | 24 | 9.2 | $564K | 85 | 9 |
| Real estate agents and brokers | 43 | #1,428 of 2,176 | 57 | 21.7 | Index only | 111 | 16 |
| Gas stations | 42 | #1,525 of 2,358 | 58 | 22.1 | $1.4M | 57 | 40 |
| Chiropractors | 41 | #990 of 1,490 | 13 | 5.0 | $1.9M | 79 | 7 |
| HVAC and plumbing | 41 | #1,168 of 1,707 | 16 | 6.1 | $3.9M | 83 | 24 |
| Spas and skin care | 40 | #1,257 of 1,769 | 27 | 10.3 | $724K | 83 | 4 |
| Grocery and convenience stores | 40 | #1,597 of 2,402 | 61 | 23.3 | $2.3M | 68 | 18 |
| Optometrists and eye care | 39 | #935 of 1,302 | 11 | 4.2 | $2.2M | 71 | 4 |
| Grocery stores | 39 | #1,409 of 2,070 | 28 | 10.7 | $5M | 54 | 9 |
| Clothing, shoes and laundry | 35 | #1,698 of 2,210 | 56 | 21.4 | $745K | 85 | 20 |
| Car washes and detailing | 34 | #1,132 of 1,451 | 16 | 6.1 | $1.5M | 59 | 5 |
| Clothing and shoe stores | 34 | #1,596 of 2,087 | 41 | 15.6 | $1M | 80 | 20 |
| Child care and preschools | 33 | #1,280 of 1,611 | 17 | 6.5 | $509K | 51 | 15 |
| Primary care and pediatrics | 32 | #1,337 of 1,656 | 16 | 6.1 | $1.5M | 86 | 53 |
| Pizza | 32 | #1,733 of 2,090 | 29 | 11.1 | $2.8M | 55 | 50 |
| Fast food and sandwich shops | 32 | #1,784 of 2,222 | 41 | 15.6 | $2M | 65 | 50 |
| Pest control | 31 | #596 of 699 | 6 | 2.3 | $5.5M | 53 | 4 |
| Pet grooming and boarding | 31 | #1,168 of 1,461 | 14 | 5.3 | $1.4M | 53 | 7 |
| Barbershops | 28 | #1,138 of 1,356 | 15 | 5.7 | $1.3M | 69 | Under 3 |
| Physical therapy | 25 | #1,279 of 1,422 | 18 | 6.9 | $1.4M | 57 | 12 |
| Doctors, dentists and clinics | 20 | #2,293 of 2,394 | 235 | 89.7 | $105K | 69 | 108 |
| Dentists and orthodontists | 19 | #1,826 of 1,886 | 40 | 15.3 | $615K | 63 | 29 |
| Laundromats | Not scored | Not scored | 4 | 1.5 | $10.4M | 83 | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 4 | 1.5 | Index only | 221 | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 4 | 1.5 | $6M | 44 | Under 3 |
| Pet stores | Not scored | Not scored | 4 | 1.5 | $4.7M | 105 | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 4 | 1.5 | $6.2M | 25 | 3 |
| House cleaning | Not scored | Not scored | 3 | 1.1 | $10.9M | 171 | 7 |
| Dry cleaners | Not scored | Not scored | 2 | 0.8 | $20.9M | Too few | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 2 | 0.8 | $6.8M | Too few | 5 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Pulaski County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $24M | $915 | 95 |
| Gasoline and other fuels | $79.4M | $3,030 | 117 |
| Food away from home | $81M | $3,091 | 76 |
| Groceries | $140.8M | $5,371 | 85 |
| Personal care products and services | $19.6M | $746 | 74 |
| Child care and other personal services | $8.7M | $330 | 57 |
| Memberships, classes and admissions | $13.5M | $517 | 53 |
| Medical and dental services | $24.6M | $939 | 73 |
| Pets | $19M | $724 | 80 |
| Clothing, shoes and related services | $41.7M | $1,592 | 77 |
| Vehicle insurance | $67.9M | $2,591 | 132 |
| Home repairs, maintenance and insurance | $62.9M | $2,399 | 79 |
| Lawn care, cleaning and other household services | $32.8M | $1,251 | 89 |
| Rent and homeowner costs | $344.4M | $13,140 | 79 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Pulaski County
- Population, 2025 estimate
- 67,384+3.5% since 2020
- Households
- 26,210
- Median age
- 42.9
- Homes lived in by their owners
- 72%
- Vehicles per household
- 2.0
- Land area
- 658 sq. mi.
- People per square mile
- 100
- Median household income
- $51,898+29.8% vs. 2015–2019, before inflation
- Average household income
- $71,241
- Median home value
- $166,900
- Jobs located here
- 25,101
- Daytime population
- 66,566Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Pulaski County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Pulaski County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Kentucky 8
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- Casey County, KY15,914 people
- Rockcastle County, KY16,163 people
- Russell County, KY18,221 people
- Lincoln County, KY24,504 people
- McCreary County, KY16,867 people
- Laurel County, KY62,983 people
- Whitley County, KY36,920 people
Questions
How fast is Pulaski County, KY growing?
Population estimates put Pulaski County at 67,384 people in 2025, up 3.5% since 2020, in step with the U.S. (+3.1%). It has 26,210 households. Median household income rose 29.8% from the 2015–2019 survey, before inflation.
How much do households in Pulaski County, KY spend?
Households in Pulaski County spend about $344.4M a year on rent and homeowner costs, $140.8M on groceries and $81M on food away from home. Set against the U.S., households in Pulaski County spend the most on vehicle insurance (an index of 132, where 100 is the U.S. average) and the least on memberships, classes and admissions (53).
Which business types have the highest market scores in Pulaski County, KY?
The highest Groundwork market scores in Pulaski County are for landscaping and lawn care companies (75); lawn care, cleaning and pest control companies (70); and funeral homes (64). Pulaski County ranks #134 of 1,493 scored counties for landscaping and lawn care companies.
How does Pulaski County, KY compare with the U.S.?
The median household income in Pulaski County is $51,898 a year, 36% below the U.S. median of $80,734. The population rose 3.5% from 2020 to 2025, against +3.1% for the U.S. The median home value is $166,900, against $332,700 for the U.S. For its number of households, Pulaski County has the most map listings, relative to the U.S., for gas stations (twice the U.S. rate) and the fewest for bakeries and dessert shops (42% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 47 of the 56 business types have a score in Pulaski County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Pulaski County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Pulaski County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Pulaski County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.