Auto · County · Georgia
Insurance agencies in Paulding County, GA
Competitor counts, household spending and official business counts for insurance agencies in Paulding County, GA, set against other counties and the U.S.
Groundwork market score · out of 100
Score 88 out of 100: High
Ranked #88 of 2,272 scored counties
#11 of 114 scored counties in Georgia
- Listings
- 68
- 17 chain locations (25%)
- Official establishments
- 44
- −10.2% since 2019
- Household spending a year
- $177.3M
- On vehicle insurance · $2,954 a household
- Spending per listing
- $2.6M
- 2.1 times the U.S.
- Listings per 10k households
- 11.3
- 28% below the U.S.
- Population, 2025
- 190,996
- +12.7% since 2020
See the insurance agencies around any address in Paulding County
The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Paulding County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For insurance agencies, Paulding County has a Groundwork market score of 88 (high): #88 of 2,272 scored counties and #11 of 114 scored counties in Georgia. That puts it in the top 10% of counties for insurance agencies.
As of September 2026, map listings count 68 insurance agencies in Paulding County. Chain locations make up 25% of them, against 21% across the U.S. That is 11.3 per 10,000 households, 28% below the U.S. rate of 15.6.
Households in Paulding County spend about $177.3M a year on vehicle insurance, or $2,954 per household, 51% above the U.S. average. Spread across 68 insurance agencies, that is $2.6M per agency, 2.1 times the U.S. figure of $1.3M.
The official count of businesses with payroll classed as insurance agencies and brokerages in Paulding County was 44 in 2023, down 10.2% from 2019. That is one for every 1,364 households, against one for every 966 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $2.7M has gone to businesses classed as insurance agencies and brokerages in Paulding County. Population estimates show Paulding County grew 12.7% from 2020 to 2025, faster than the U.S. (+3.1%).
How Paulding County compares
The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Paulding County | Georgia | U.S. |
|---|---|---|---|
| Listings per 10k households | 11.3 | 17.7 | 15.6 |
| Spending per listing | $2.6M | $1.4M | $1.3M |
| Households per official establishment | 1,364 | 879 | 966 |
| Official establishment growth, 2019–2023 | −10.2% | +4.5% | −1.0% |
| Population growth, 2020–2025 | +12.7% | +5.3% | +3.1% |
| Spending per household on vehicle insurance | $2,954 | $2,494 | $1,957 |
| Median household income | $98,031 | $77,353 | $80,734 |
| Groundwork market score | 88 | 63 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 49 → 44−10.2% over the period
- Employees, 2023
- 140
- Annual payroll, 2023
- $8.6M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 6817 chain locations
- Listings at the U.S. rate for this spending
- 141The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $2.7M
SBA-backed loans to businesses classed as insurance agencies and brokerages in Paulding County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Paulding County
- Population, 2025 estimate
- 190,996+12.7% since 2020
- Households
- 60,008
- Median age
- 37.5
- Homes lived in by their owners
- 81%
- Vehicles per household
- 2.2
- Land area
- 312 sq. mi.
- People per square mile
- 573
- Median household income
- $98,031+43.4% vs. 2015–2019, before inflation
- Average household income
- $113,444
- Median home value
- $326,300
- Jobs located here
- 29,361
- Daytime population
- 119,651Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Paulding County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.
Or open the report at the center of Paulding County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardInsurance agencies across Georgia
Every Georgia market ranked →The highest-scoring counties in Georgia for insurance agencies, numbered among those based in Georgia, with Paulding County marked.
Top counties in Georgia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Harris County, GA | 96 | 9 | 6.9 | $4.4M | +6.8% | #9 of 2,272 |
| 2Pike County, GA | 95 | 5 | 7.4 | $4.5M | +10.5% | #16 of 2,272 |
| 3Murray County, GA | 94 | 7 | 4.6 | $6.5M | +4.0% | #21 of 2,272 |
| 4Newton County, GA | 92 | 37 | 9.0 | $3.1M | +11.2% | #35 of 2,272 |
| 5Pierce County, GA | 90 | 6 | 7.9 | $3.4M | +5.1% | #57 of 2,272 |
| 6Lamar County, GA | 90 | 8 | 11.2 | $2.5M | +12.9% | #62 of 2,272 |
| 7Jasper County, GA | 90 | 8 | 13.4 | $2.2M | +20.2% | #64 of 2,272 |
| 8Gilmer County, GA | 89 | 15 | 11.5 | $2.4M | +7.9% | #76 of 2,272 |
| 9Liberty County, GA | 88 | 20 | 8.3 | $3M | +7.6% | #82 of 2,272 |
| 10Monroe County, GA | 88 | 12 | 11.4 | $2.8M | +14.1% | #86 of 2,272 |
| 11Paulding County, GA | 88 | 68 | 11.3 | $2.6M | +12.7% | #88 of 2,272 |
Other business types in Paulding County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many insurance agencies are in Paulding County, GA?
Paulding County has 68 insurance agencies on map listings as of September 2026. 17 of them (25%) are chain locations. The listings count insurance agencies. Official counts show 44 businesses with payroll classed as insurance agencies and brokerages in 2023, down 10.2% from 2019.
How much do households in Paulding County, GA spend on vehicle insurance?
About $177.3M a year, or $2,954 per household. That is 51% above the U.S. average (an index of 151, where 100 is the U.S. average). Spread across the 68 insurance agencies on map listings, it comes to $2.6M per agency. It is estimated from the incomes of the 60,008 households in Paulding County and national spending patterns by income.
How does Paulding County, GA compare with the U.S. for insurance agencies?
Paulding County has 11.3 insurance agencies per 10,000 households, 28% below the U.S. rate of 15.6. Spending per agency is $2.6M, 2.1 times the U.S. figure of $1.3M. At the national ratio of insurance agencies to household spending, Paulding County would have about 141, against 68 on map listings. There is one business with payroll in the industry for every 1,364 households, against one for every 966 across the U.S. The official count fell 10.2% from 2019 to 2023, against −1.0% for the U.S.
How fast is Paulding County, GA growing?
Population estimates put Paulding County at 190,996 people in 2025, up 12.7% since 2020, faster than the U.S. (+3.1%). It has 60,008 households. The median household income in Paulding County is $98,031 a year, 21% above the U.S. median of $80,734. That rose 43.4% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Paulding County scores 88 for insurance agencies (high), #88 of 2,272 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Paulding County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for insurance agencies · All 56 business types in Paulding County
Screening a site or an acquisition in Paulding County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Paulding County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.