County profile · Indiana
Greene County, IN market data
Population, household spending and competition for 56 business types in Greene County, each scored against other counties.
- Population, 2025
- 31,165
- +1.2% since 2020
- Households
- 13,107
- Median household income
- $62,094
- +20.3% vs. 2015–2019, before inflation
- Median home value
- $153,200
- Jobs located here
- 6,418
- Highest market score
- 74
- Grocery and convenience stores, #306 of 2,402 scored counties
A site report maps the competitors on map listings around any address in Greene County by name and distance, and the households and spending within reach. Or open the report at the center of Greene County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 31,165 people live in Greene County, in 13,107 households. Population estimates put the population change in Greene County from 2020 to 2025 at +1.2%, slower than the U.S. (+3.1%). The median household income in Greene County is $62,094 a year, 23% below the U.S. median of $80,734. That rose 20.3% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Greene County spend the most on vehicle maintenance and repairs (an index of 119, where 100 is the U.S. average) and the least on child care and other personal services (53).
The highest Groundwork market scores in Greene County are for grocery and convenience stores (74), primary care and pediatric clinics (73) and coffee shops and cafes (72). Greene County ranks #306 of 2,402 scored counties for grocery and convenience stores.
For its number of households, Greene County has the most map listings, relative to the U.S., for pizza places (2.3 times the U.S. rate) and the fewest for real estate businesses (72% below the U.S. rate).
All 56 business types in Greene County
Highest Groundwork market score first. Each score compares Greene County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Grocery and convenience stores | 74 | #306 of 2,402 | 13 | 9.9 | $5.6M | 166 | 4 |
| Primary care and pediatrics | 73 | #199 of 1,656 | 6 | 4.6 | $2.7M | 154 | 7 |
| Coffee shops and cafes | 72 | #244 of 2,063 | 5 | 3.8 | $8.8M | 238 | 3 |
| Auto repair and car care | 72 | #293 of 2,401 | 36 | 27.5 | $416K | 155 | 18 |
| Physical therapy | 68 | #258 of 1,422 | 5 | 3.8 | $3.3M | 137 | 3 |
| Bakeries and dessert shops | 67 | #329 of 1,889 | 7 | 5.3 | $6.3M | 152 | 3 |
| Gyms, studios and classes | 67 | #331 of 2,088 | 6 | 4.6 | $1.5M | 225 | Under 3 |
| Fast food and sandwich shops | 67 | #466 of 2,222 | 11 | 8.4 | $4M | 131 | 15 |
| Salons, barbers and spas | 66 | #429 of 2,385 | 37 | 28.2 | $308K | 145 | 4 |
| Doctors, dentists and clinics | 66 | #473 of 2,394 | 49 | 37.4 | $336K | 220 | 25 |
| Auto repair shops | 65 | #515 of 2,378 | 23 | 17.5 | $651K | 146 | 16 |
| Restaurants and cafes | 65 | #552 of 2,405 | 89 | 67.9 | $495K | 133 | 37 |
| Convenience stores | 64 | #609 of 2,261 | 6 | 4.6 | $12.2M | 155 | Under 3 |
| Real estate agents and brokers | 63 | #411 of 2,176 | 12 | 9.2 | Index only | 255 | 4 |
| Hair salons | 63 | #548 of 2,339 | 23 | 17.5 | $496K | 115 | 3 |
| Clothing and shoe stores | 63 | #563 of 2,087 | 8 | 6.1 | $2.8M | 222 | Under 3 |
| Real estate | 62 | #487 of 2,229 | 14 | 10.7 | Index only | 275 | 7 |
| Chiropractors | 60 | #449 of 1,490 | 5 | 3.8 | $3.3M | 138 | 4 |
| Clothing, shoes and laundry | 60 | #701 of 2,210 | 13 | 9.9 | $1.7M | 198 | Under 3 |
| HVAC and plumbing | 59 | #528 of 1,707 | 6 | 4.6 | $5.2M | 110 | 6 |
| Sit-down restaurants | 59 | #775 of 2,405 | 50 | 38.1 | $880K | 133 | 18 |
| Gyms | 58 | #598 of 1,792 | 6 | 4.6 | $1.5M | 114 | Under 3 |
| Spas and skin care | 56 | #648 of 1,769 | 8 | 6.1 | $1.4M | 163 | Under 3 |
| Home repair trades | 56 | #744 of 2,057 | 13 | 9.9 | $2.4M | 100 | 6 |
| Dentists and orthodontists | 52 | #851 of 1,886 | 12 | 9.2 | $1.4M | 139 | 11 |
| Gas stations | 48 | #1,264 of 2,358 | 19 | 14.5 | $2.1M | 86 | 19 |
| Pet businesses | 46 | #1,293 of 2,200 | 16 | 12.2 | $588K | 67 | 4 |
| Pet grooming and boarding | 38 | #1,008 of 1,461 | 5 | 3.8 | $1.9M | 74 | Under 3 |
| Pizza | 38 | #1,541 of 2,090 | 24 | 18.3 | $1.8M | 36 | 15 |
| Insurance agencies | 38 | #1,545 of 2,272 | 21 | 16.0 | $1.1M | 90 | 12 |
| Collision repair and body shops | 34 | #1,020 of 1,327 | 7 | 5.3 | $2.1M | 69 | 7 |
| Veterinarians | 31 | #1,185 of 1,485 | 6 | 4.6 | $1.6M | 58 | 4 |
| Lawn, cleaning and pest control | 30 | #1,581 of 1,771 | 14 | 10.7 | $1M | 61 | 14 |
| Landscaping and lawn care | 25 | #1,384 of 1,493 | 11 | 8.4 | $1.3M | 44 | 11 |
| Funeral homes | 23 | #1,351 of 1,472 | 8 | 6.1 | $229K | 34 | 5 |
| Child care and preschools | 22 | #1,462 of 1,611 | 10 | 7.6 | $403K | 40 | 8 |
| Roofing and gutters | 20 | #1,116 of 1,177 | 6 | 4.6 | $5.2M | 62 | Under 3 |
| Barbershops | Not scored | Not scored | 4 | 3.1 | $2.9M | 151 | Under 3 |
| Grocery stores | Not scored | Not scored | 3 | 2.3 | $24.4M | 262 | 3 |
| Laundromats | Not scored | Not scored | 3 | 2.3 | $7.5M | 60 | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 3 | 2.3 | $5.5M | 175 | Under 3 |
| Tire shops | Not scored | Not scored | 3 | 2.3 | $5M | 199 | Under 3 |
| Car washes and detailing | Not scored | Not scored | 2 | 1.5 | $7.5M | Too few | Under 3 |
| Nail salons | Not scored | Not scored | 2 | 1.5 | $5.7M | Too few | Under 3 |
| Pest control | Not scored | Not scored | 2 | 1.5 | $7.2M | Too few | Under 3 |
| Property management | Not scored | Not scored | 2 | 1.5 | Index only | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 1 | 0.8 | $22.6M | Too few | Under 3 |
| Electricians | Not scored | Not scored | 1 | 0.8 | $31.5M | Too few | Under 3 |
| House cleaning | Not scored | Not scored | 1 | 0.8 | $14.3M | Too few | 3 |
| Pet stores | Not scored | Not scored | 1 | 0.8 | $9.4M | Too few | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Martial arts and dance studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Greene County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $15M | $1,143 | 119 |
| Gasoline and other fuels | $39M | $2,973 | 115 |
| Food away from home | $44M | $3,358 | 83 |
| Groceries | $73.1M | $5,577 | 88 |
| Personal care products and services | $11.4M | $870 | 87 |
| Child care and other personal services | $4M | $308 | 53 |
| Memberships, classes and admissions | $8.9M | $682 | 69 |
| Medical and dental services | $16.5M | $1,256 | 97 |
| Pets | $9.4M | $718 | 79 |
| Clothing, shoes and related services | $22.6M | $1,725 | 84 |
| Vehicle insurance | $23.8M | $1,815 | 93 |
| Home repairs, maintenance and insurance | $31.5M | $2,402 | 80 |
| Lawn care, cleaning and other household services | $14.3M | $1,091 | 77 |
| Rent and homeowner costs | $166.5M | $12,706 | 76 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Greene County
- Population, 2025 estimate
- 31,165+1.2% since 2020
- Households
- 13,107
- Median age
- 42.3
- Homes lived in by their owners
- 77%
- Vehicles per household
- 2.0
- Land area
- 543 sq. mi.
- People per square mile
- 57
- Median household income
- $62,094+20.3% vs. 2015–2019, before inflation
- Average household income
- $79,126
- Median home value
- $153,200
- Jobs located here
- 6,418
- Daytime population
- 24,530Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Greene County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Greene County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Indiana 8
- Owen County, IN21,604 people
- Sullivan County, IN20,780 people
- Daviess County, IN33,658 people
- Monroe County, IN140,965 people
- Martin County, IN9,830 people
- Clay County, IN26,409 people
- Lawrence County, IN45,102 people
- Knox County, IN36,007 people
Questions
How fast is Greene County, IN growing?
Population estimates put Greene County at 31,165 people in 2025, up 1.2% since 2020, slower than the U.S. (+3.1%). It has 13,107 households. Against the 2015–2019 survey, median household income rose 20.3%, before inflation.
How much do households in Greene County, IN spend?
Households in Greene County spend about $166.5M a year on rent and homeowner costs, $73.1M on groceries and $44M on food away from home. Relative to the U.S., household spending in Greene County runs highest on vehicle maintenance and repairs (an index of 119, where 100 is the U.S. average) and lowest on child care and other personal services (53).
Which business types have the highest market scores in Greene County, IN?
Of the business types scored in Greene County, grocery and convenience stores (74), primary care and pediatric clinics (73) and coffee shops and cafes (72) have the highest Groundwork market scores. For grocery and convenience stores, that ranks #306 of 2,402 scored counties.
How does Greene County, IN compare with the U.S.?
Median household income in Greene County is $62,094, 23% below the U.S. median of $80,734. The population rose 1.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $153,200, against $332,700 for the U.S. Against the U.S., map listings per household run highest for pizza places (2.3 times the U.S. rate) and lowest for real estate businesses (72% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 37 of the 56 business types have a score in Greene County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Greene County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Greene County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Greene County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.